Templates
Sustainability
Brand Identity Design

Brand Identity Design

Run the Brand Identity Design process when you are crafting a corporate branding strategy with a client, or run it for your own startup.
1
Introduction to Brand Identity Design
2
Record client details
3
Hold a meeting with the client to establish the fundamentals
4
Review the designs and branding which the client likes
5
Research the market they are entering
6
Investigate the key demographic
7
Collect options for typography
8
Choose potential color palettes
9
Sketch out initial logo ideas
10
Create 5 alternative branding styles
11
Assess the client's feedback on initial concepts
12
Bring the ideas together to create 3 potential branding styles
13
Design the final materials
14
Send the completed project to the client
15
Generate your invoice
16
Related Checklists:
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Sources: