Communication Plan: How to Prepare for (and Prevent) Disaster

communication plan

Who is Kanye West?

A musical genius? A passionate campaigner? Jesus? Or a spontaneous, unintelligible twitter ranter?

I’m telling you, I am Warhol. I am the number one most impactful artist of our generation. I am Shakespeare, in the flesh. Walt Disney. Nike. Google…

A lot of people here felt like they lost. You know why? Because y’all been lied to. Google lied to you. Facebook lied to you. Radio lied to you

My greatest pain in life is that I will never be able to see myself perform live

Kanye West is a brilliant example of how impulsive, unplanned communication can ruin a reputation.

But it’s not only famous celebrities that suffer the cost of off-the-cuff comms.

Unplanned communication is costing companies over $37 billion every year. This is no surprise when you consider that over 60% of companies don’t create or follow a communication plan.

It’s time to stop winging it and start planning it.

Read this Process Street post, grab our free communication plan template, and learn how to communicate properly, as we go through the following:

If you’re keen to start planning your communication right now, grab this free Communication Plan Template Checklist:

Click here to access the Communication Plan Template Checklist!

(Sign up for a free trial here, if you’re not yet a Process Street user)

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