7 Reasons Why Social Selling Is A Must For Every Salesperson

social selling

The following is a guest post by Deepti Jain, an engineering student who has a knack for writing and is currently working at AeroLeads as a content writer.

Social Selling is a buzzword these days.

I doubt it surprises people anymore given how huge social media is.

I don’t think people realize just how big it is.

According to Statista, 3.02 Billion of the world population will be using social media by 2021.

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I know it gets a bad reputation sometimes and folks involved in B2B businesses are often a bit skeptical of leveraging social selling.

What they don’t realize is that they are missing out on a lot of leads, ROI, revenue, yadda yadda yadda.

In fact, Neil Patel, the marketing guru, recently discussed in his blog how he generated $332,640 in 3 months from Instagram alone.

Did this change your stance on social selling?

Hah! I knew it would.

However, if you are still not sold on the idea of social selling, then also don’t fret.

Today, I have rounded up some solid reasons why social selling is important for every salesperson.

Let’s begin!

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Audience Engagement: How to Know If People Like You

audience engagement

How do you know that your audience likes what you’re doing? Are they interested in what you’re saying and getting involved in the ways that you want them to be?

To know that, you need to be tracking your audience engagement. To help you do that, we here at Process Street have broken down the what, how, and why of audience engagement in this post.

This post will show you:

  • What audience engagement is (without the jargon)
  • Why it matters
  • The 8 elements to track and assess it
  • How SEO can damage your engagement

Whether you want to know why your traffic is healthy but your products aren’t selling or you just want to know how to improve your current operations and get more value out of your efforts, this is the post for you.

Let’s begin.

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