13 Types of Project Proposals That Get Approved (and How to Write Them)

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Project proposals are how you can get management to act on your ideas. They’re the bottom-up version of a project request form.

Writing a project proposal isn’t rocket science, but it is a lot harder if you don’t have something like a template to give you a head start.

Using a template for your proposals gives you a document which you can reference throughout the entire project. It’s a great example of effective business process management – the proposal acts as a banner that your whole team can rally around to ensure you’re all working towards the same goal.

So, in this Process Street post, I’ll go through how to create a project proposal, that gets approved, by going through the following topics:

Ready to get started?
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We Analyzed 180K Business Proposals (You’ll Never Guess What We Found!)

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This is a guest post by Adam Hempenstall, who is the CEO and Founder of Better Proposals – simple proposal software for creating beautiful, high-impact proposals in minutes. Having helped his customers win $500,000,000 in the last 12 months alone, he’s launched the first Proposal University where he shares best practices on writing and designing proposals.

A great business proposal means the difference between an unsigned contract and a successful deal. A poorly written business proposal will get turned down, even if the offer is good.

Business proposals are considered to be an art form that only the extremely skilled can write.

However, after analyzing over 189,000 successful business proposals, I can tell you that there’s no secret to writing a great proposal.

Allow me to elaborate as I take you through our analysis findings, and run through the following topics, in this Process Street post:

Let’s get started.

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How to Write a Project Proposal To Win Investment (With 4 Free Templates)

how to write a project proposal

I have a proposal for you.

I can build you a house, complete with walls, windows, doors, and a roof for $350,000.

Do we have a deal?

No. I didn’t think so!

To make a decision like this, you need cold hard facts. You need details, clarity, and proof! You need budgets, breakdowns, and solid guarantees.

That’s exactly how a project stakeholder feels when they receive your project proposal, and explains exactly why companies only win 15% of the proposals they submit.

Project stakeholders will, on average, receive around 50 proposals a week. To choose you out of this huge pile, they need clarity, details, specifics, lateral thinking, and a whole heap of persuasion.

You need to learn the art of how to write a project proposal, to stand any chance of winning their investment, and increasing your proposal success rate.

So, join me in this Process Street post where we will take the following lessons in how to write a project proposal:

If you’re in a hurry, grab this Project Proposal Template Checklist, and catch up with the class later:

Click here to access the Project Proposal Template Checklist!

Now, butts on seats, no talking, and let the class begin!
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How to Write a Proposal and Get What You Want (Free Templates)

how to write a proposal

✅ Bonus material: Simple Proposal Format Template + Checklist to help you get started ASAP!

A proposal has a lot of different purposes, but there’s only one good way to write one: the way that pulls together all of the information in a concise and persuasive way and helps you get what you want … whether that’s a whole new software system, or just a tweak to your marketing strategy.

This Process Street article isn’t about a business proposal — also known as a quote — but instead about the document required when formally pitching an idea for action and execution by managers or department heads.

To explain how to write a proposal document and get what you want, we’ll go through the following:

Let’s get started.

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