How To Create The Perfect Social Media Content Calendar Process (Free Template)


“An hour of planning can save you ten hours of doing.” – Dale Carnegie

The formula for success on social media can seem like trying to pick the lottery’s winning numbers – impossible, with a dash of blind luck. What if you could predict some of the outcomes? The game becomes a lot easier, right?

One of the keys to success on social media is creating a well-thought-out social media content calendar process – another is executing it!

Having worked for a creative marketing agency, I understand the difficulty of creating a well-structured social media content calendar process. Waiting for approvals from your clients feels like rallying against Roger Federer at Wimbledon (his social media game is ace too). While cornering your colleague who still owes you that spellcheck is awkward at best.

So how do you become the Roger Federer of social media?

All it takes is a 3-step process to get the ultimate social media content calendar. But first, let’s see what you’ll learn about in this blog post.

Click the headings to jump ahead, or stick with me as we rally for serve.
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The Must Have Social Media Management Tool for Any Business

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Social Media is Powerful

Social Media is a powerful marketing tool for all businesses. It’s cheap, has a far reach and opens up engagement with customers. But this is nothing new, we’ve all seen the explosive growth in social media and we know its an essential part of our web strategy.

If you don’t believe me, take a look at the graph below extracted from a Search Engine Journal infographic (click to see full infographic).

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