Those who cannot remember the past are condemned to repeat it – George Santayana
Big George, originally Jorge, makes a valid point with this one. The quote is often used to talk about giant historical shifts or wars or something similar. Yet, it’s equally true of smaller things.
In business, as in life, someone has already come before you and done the same thing. These people have failed, learned, and then improved. We, in the future, are in the fortunate position of being able to learn from their failures and successes if we choose to.
And this is why we choose to bang on about the past so much. Whether it be recent history like The History of SaaS, 20th Century history like How Does a Franchise Work?, further back like The History of Surgical Processes, or even further back to the beginnings of civilization like How Were The Pyramids Built?, we often like to take lessons from the past.
In this Process Street article, we’re going to ancient Greece to check out 9 key philosophers and see what business lessons we can take from their lives and work.