Sales is one of the core aspects of how a business functions.
Without sales, your brilliant product will just sit there, neglected and unused.
But no one is born as a brilliant salesperson, just as no one is born with an innate knowledge of how to run an effective outbound strategy.
We learn these things on the way. A lot of the time, we learn from the sales jobs we’ve had. But we shouldn’t limit ourselves to that. Why not learn from the best salespeople, the highest performing companies, and the extreme examples?
In this Process Street article, we’re bringing expertise galore to your bookshelf or Kindle. We’ll go through our 7 key recommended reads, and follow that with 38 more sales books to satisfy your niche, industry, or needs.