What is Yammer?
Yammer could be described as Facebook for enterprises. It’s an enterprise social network that supports a range of integrated apps to combine the usual company and team group emails into one easily scannable feed.
It has a main ‘public’ feed that could be compared to the office water cooler, as well as invite-only groups for departmental discussions and idea sharing (football banter and posting silly gifs).
Even though some companies have offices in different countries, Yammer breaks these boundaries and promotes collaboration between teams, departments and branches, inviting comments, likes and other familiar social features.
Part of the idea behind the ‘public’ nature of Yammer is accountability. No one can say they didn’t get the email or didn’t hear about the meeting if it was published openly on the company Yammer. The same goes for Process Street checklists, because now activity is pushed directly to the Yammer feed for all to see and interact with.
Yammer now has over 14,000,000 users from more than 300,000 enterprises and is establishing itself as a home for open communication by promoting ‘working out loud‘.