{"id":10537,"date":"2017-04-15T21:08:12","date_gmt":"2017-04-15T21:08:12","guid":{"rendered":"https:\/\/www.process.st\/templates\/the-upsell-creation-process\/"},"modified":"2024-02-28T20:48:46","modified_gmt":"2024-02-28T20:48:46","slug":"the-upsell-creation-process","status":"publish","type":"post","link":"https:\/\/www.process.st\/templates\/the-upsell-creation-process\/","title":{"rendered":"The Upsell Creation Process"},"content":{"rendered":"<section id=\"1-identify-your-upselldownsell-flow\">\n<h2>1. Identify Your Upsell\/Downsell Flow:<\/h2>\n<div class=\"text-content\">\n <\/div>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/u5CncE4dmp98j7pH82tMQg.jpg\" alt=\"1. Identify Your Upsell\/Downsell Flow:\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/u5CncE4dmp98j7pH82tMQg.jpg\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<\/section>\n<section id=\"11-planning\">\n<h2>1.1 Planning<\/h2>\n<div class=\"text-content\">\n<p>As you open your cart and direct traffic through your Sales Page, try offering an additional&nbsp;product as customers begin purchasing.<\/p>\n<p><strong>Questions to ask yourself when deciding what to Upsell or Downsell:<\/strong><\/p>\n<p>1.&nbsp;Does it make sense to offer this product with the already-purchased product?&nbsp;Could the customer use both products together? Does your Upsell enhance the customer experience of the original purchase?<\/p>\n<p>2. If the customer doesn't select&nbsp;the Upsell, what's Offer can I provide for a Downsell (another, lower-priced, opportunity that perhaps better matches the customer)?&nbsp;<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"2-write-the-upsell-script\">\n<h2>2. Write the Upsell Script:<\/h2>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/rCwtgmVnI9hFc9WVUL9E6g.jpg\" alt=\"2. Write the Upsell Script:\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/rCwtgmVnI9hFc9WVUL9E6g.jpg\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<\/section>\n<section id=\"21-upsell-script-example-and-template\">\n<h2>2.1 Upsell Script Example and Template<\/h2>\n<div class=\"text-content\">\n<h5>Upsell Script Example:<\/h5>\n<p>Hi! James here! And I want to personally congratulate you on taking action today with your investment in&nbsp;the <strong><em>10 Leads a Day on YouTube Special Report<\/em><\/strong>!<\/p>\n<p>You are just a few moments away from getting started with building your email list on YouTube!<\/p>\n<p>I want to assure you that you now have a simple-to-follow plan for turning views into leads &amp; potential buyers using the power of YouTube.<\/p>\n<p>That being said, we\u2019ve only just begun to scratch the surface on leveraging what\u2019s possible with YouTube.<\/p>\n<p>And I know for a fact that some of my Video Marketing Students are eager to take it a step further\u2026<\/p>\n<p>You want to know what type of videos to make for YouTube, what to say in your videos, and how to make them look professional. You also want to learn how to get your videos found and ranked at the top of YouTube and Google for MASSIVE EXPOSURE!<\/p>\n<p>In fact, my channel receives over 220,000 unique views each month... over 65% of those views come from NEW, targeted prospects searching Google and finding ME right there on the first page!<\/p>\n<p>With over 7 years experience of using and teaching YouTube, I\u2019ve become obsessed about reverse-engineering and hacking this video-sharing giant, so you can get more video views, resulting in more leads and more sales!<\/p>\n<p>YouTube is my #1 FREE Traffic Source in my business. And if you\u2019re looking to get your message, your product, or your service in front of more people,<\/p>\n<p>The real question is:<\/p>\n<p>How do you LEVERAGE the Power of YouTube and simple online videos for MAXIMUM Results in your Business?<\/p>\n<p>The answer:<\/p>\n<p>Elevate Your Video Marketing Strategy to the Next Level and add my Complete YouTube Marketing Program: <strong><em>VideoROI<\/em><\/strong> to your order today\u2026<\/p>\n<p>I\u2019ve been the Go-To Industry Leader on everything YouTube Marketing for several years, and <strong>VideoROI<\/strong> is my Flagship Training Program that gets my students results!<\/p>\n<p>All you need to do is click the green \u201cAdd to My Order\u201d button that you see below\u2026<\/p>\n<p>And I\u2019ll include Complete, Lifetime Access to <strong>VideoROI<\/strong> for the <strong>discounted price<\/strong> of ($197) $177 with your order today!<\/p>\n<p>This is a One-Time Only Offer and your&nbsp;only opportunity to save before the price goes back up.<\/p>\n<p>This is your chance to get Instant Access right now!<\/p>\n<p>Claim it right now\u2026 or if you want more information, feel free to read the short article below, and I\u2019ll see you on the next page!<\/p>\n<p><strong><a href=\"https:\/\/s3-us-west-1.amazonaws.com\/bbdworkbook1\/UpsellPlugnPlay.pdf\" rel=\"nofollow noopener\" target=\"_blank\">Upsell Script Template<\/a><\/strong><\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"22-downsell-script-example-and-template\">\n<h2>2.2 Downsell Script Example and Template<\/h2>\n<div class=\"text-content\">\n<h5>Downsell&nbsp;Script Example:<\/h5>\n<p>Okay, so I noticed you chose not to take me up on my offer for my COMPLETE, 6-Module YouTube Marketing Program: <strong>VideoROI for the discounted price of $177<\/strong>.<\/p>\n<p>And that\u2019s okay! Maybe the price was still out of reach, or perhaps I didn\u2019t tell you enough about the program.<\/p>\n<p>But because I believe so much in the effectiveness of my program, I wanted to make you one last offer that will make getting started today a no-brainer.<\/p>\n<p>If you are a business owner or online entrepreneur and you know YouTube and Video is the key to growing your business, <strong>VideoROI<\/strong> is the step-by-step proven path to YouTube Marketing Success, that will save you time, money, and hours of \u201cfigure-it-all-out-yourself\u201d frustration.<\/p>\n<p>And I want to give you one last opportunity to enroll today by breaking up the investment price into two easy payments.<\/p>\n<p>Pay just $97 today and you will get complete access to the entire program, resources, and training videos. Then you have a full 30 days to test drive my program, take action, and put it to work for yourself before paying the second installment of $97.<\/p>\n<p>To recap\u2026<\/p>\n<p>By click the \u201cAdd To My Order\u201d button below this video, you\u2019ll be able to get full, instant access to <strong>VideoROI<\/strong> immediately for the low price of just $97 today!<\/p>\n<p>But make sure to act now, this is your only and last chance to get access to my Premier YouTube Training Program at this low of a price!<\/p>\n<p>Once you leave this page, the offer is gone for good!<\/p>\n<p>YouTube has transformed me into an International Authority that attracts new clients, sales, and opportunities to me on a daily basis!<\/p>\n<p>I\u2019m committed to helping my students have the same results with their YouTube Marketing efforts! And <strong>VideoROI<\/strong> is the proven map to get you there!<\/p>\n<p>Thank you again so much, and I\u2019ll see you inside the members area of <strong>VideoROI<\/strong>!<\/p>\n<p><strong><a href=\"https:\/\/s3-us-west-1.amazonaws.com\/bbdworkbook1\/DownsellPlugnPlay.pdf\" rel=\"nofollow noopener\" target=\"_blank\">Downsell Script Template<\/a><\/strong><\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"3-create-the-upsell-video\">\n<h2>3. Create The Upsell Video:<\/h2>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/vH2Z03riW2rcY1XXvjZHGQ.jpg\" alt=\"3. Create The Upsell Video:\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/vH2Z03riW2rcY1XXvjZHGQ.jpg\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<\/section>\n<section id=\"31-create-slide-deck-template\">\n<h2>3.1 Create Slide Deck Template<\/h2>\n<div class=\"text-content\">\n<p>Once you have your script, you'll want to create your slidedeck&nbsp;for the video. Keynote is my&nbsp;preferred application for slidedecks.<\/p>\n<p><strong>Example:<br \/><a href=\"https:\/\/vimeo.com\/129738621\/067e355a55\" rel=\"nofollow noopener\" target=\"_blank\">VideoROI Upsell Video<\/a><\/strong><\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"32-record-video\">\n<h2>3.2 Record Video<\/h2>\n<div class=\"text-content\">\n<p>Once your slides are ready in Keynote, you'll want to record yourself over the slides.<\/p>\n<p>1. Select&nbsp;<strong>Document<\/strong> at the top-right corner in Keynote, and then select&nbsp;<strong>Audio<\/strong>. <br \/>2. Hit&nbsp;<strong>Record<\/strong>, and Keynote will bring up your slides with a red&nbsp;<strong>Record<\/strong> button below them. <br \/>3. Once you start recording, read your script for the audio and click through the slides as needed. 4. After you finish recording your audio, export as a <strong>Quicktime<\/strong>&nbsp;File.<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"33-edit-video\">\n<h2>3.3 Edit Video<\/h2>\n<div class=\"text-content\">\n<p>Once your video is exported, there may be some sections&nbsp;you want to edit. If so,&nbsp;<strong>iMovie<\/strong> is an easy and affordable&nbsp;editing software we recommend. We also use <strong>Final Cut Pro<\/strong>. Once you've finished editing it, be sure to export it to your desktop. Now it's time to create this Upsell!<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"34-upload-video\">\n<h2>3.4 Upload Video<\/h2>\n<div class=\"text-content\">\n<p>After&nbsp;your video is exported, you'll need to upload it to the platform of your choice. Samcart supports&nbsp;<strong>YouTube<\/strong>,&nbsp;<strong>Vimeo<\/strong>,&nbsp;<strong>Wistia<\/strong>, and&nbsp;<strong>Amazon S3.<\/strong><\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"4-create-the-upsell-page\">\n<h2>4. Create The Upsell Page:<\/h2>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/gu7PsTMMotmO7y0dkl9JWw.jpg\" alt=\"4. Create The Upsell Page:\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/gu7PsTMMotmO7y0dkl9JWw.jpg\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<\/section>\n<section id=\"41-create-upsell-in-samcart-or-kajabi\">\n<h2>4.1 Create Upsell in Samcart or Kajabi<\/h2>\n<div class=\"text-content\">\n<h5>1. Log in to Samcart<\/h5>\n<p><strong><a href=\"https:\/\/checkout.samcart.com\/referral\/wYwf9Zq0\/iXbbVxjlq0wl1pAp\" rel=\"nofollow noopener\" target=\"_blank\">Samcart<\/a><\/strong><\/p>\n<h5>2.&nbsp;Create a&nbsp;\"New Upsell\"<\/h5>\n<\/p><\/div>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/hwl8jkIB_HfFdkjXDPZEsA.png\" alt=\"4.1 Create Upsell in Samcart or Kajabi\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/hwl8jkIB_HfFdkjXDPZEsA.png\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<div class=\"text-content\">\n<h5>3. Fill Out the Form Fields<\/h5>\n<p>Provide the <strong>Upsell Name<\/strong>, <strong>Upsell Description<\/strong>, and select the existing product you want this Upsell&nbsp;offered with.&nbsp;<\/p>\n<\/p><\/div>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/ilwoZwz74kyLsJGjC1FITg.png\" alt=\"Once all forms are filled, select the Create Upsell button.\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/ilwoZwz74kyLsJGjC1FITg.png\"> <\/a><figcaption>\n     Once all forms are filled, select the Create Upsell button.<br \/>\n   <\/figcaption><\/figure>\n<\/p><\/div>\n<div class=\"text-content\">\n<h5>4. Provide Upsell Details<\/h5>\n<\/p><\/div>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/oDeQ_GZVWPfs-Ze-PZdAeQ.png\" alt=\"Customize your Upsell.. Most importantly, make sure your Button Text and description is appropriate and connect the correct product to the Upsell. Then scroll down.\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/oDeQ_GZVWPfs-Ze-PZdAeQ.png\"> <\/a><figcaption>\n     Customize your Upsell.. Most importantly, make sure your Button Text and description is appropriate and connect the correct product to the Upsell. Then scroll down.<br \/>\n   <\/figcaption><\/figure>\n<\/p><\/div>\n<div class=\"text-content\">\n<h5>5. Embed Video<\/h5>\n<\/p><\/div>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/ucv58YM9oHsIHgGOLiVOrA.png\" alt=\"In the Embedded Video section, first select the platform where you uploaded your video. Samcart supports YouTube, Vimeo, Wistia, and Amazon S3. You can also select whether you want the video to be located at the top of the page or the bottom.\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/ucv58YM9oHsIHgGOLiVOrA.png\"> <\/a><figcaption>\n     In the Embedded Video section, first select the platform where you uploaded your video. Samcart supports YouTube, Vimeo, Wistia, and Amazon S3. You can also select whether you want the video to be located at the top of the page or the bottom.<br \/>\n   <\/figcaption><\/figure>\n<\/p><\/div>\n<div class=\"text-content\">\n<h5><strong>Kajabi<\/strong><\/h5>\n<\/p><\/div>\n<div class=\"multi-select-content form-field-content\">\n<ul class=\"items\">\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       1\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Create the checkout page for your upsell\n    <\/div>\n<\/li>\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       2\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Go back to the original offer you want to add the upsell to.\n    <\/div>\n<\/li>\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       3\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Select \"+Add Upsell Offer\" and select the checkout page that you created for the upsell.\n    <\/div>\n<\/li>\n<\/ul><\/div>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/rgrpiTWetotyDgaSN9JBXQ.png\" alt=\"4.1 Create Upsell in Samcart or Kajabi\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/rgrpiTWetotyDgaSN9JBXQ.png\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<\/section>\n<section id=\"5-connect-upsell-to-product\">\n<h2>5. Connect Upsell to Product:<\/h2>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/i9tDAN1dWt0Md6t4NqVMQw.jpg\" alt=\"5. Connect Upsell to Product:\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/i9tDAN1dWt0Md6t4NqVMQw.jpg\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<\/section>\n<section id=\"51-integrate-upsell-samcart-with-product-kajabi\">\n<h2>5.1 Integrate Upsell (Samcart) with Product (Kajabi)<\/h2>\n<div class=\"text-content\">\n<p>To integrate Samcart with ActiveCampaig and Kajabi, you'll need to take advantage of <strong>ActiveCampaign's Tagging System and <a href=\"https:\/\/help.kajabi.com\/hc\/en-us\/articles\/360037245374-How-to-Use-Webhooks-on-Kajabi\" rel=\"nofollow noopener\" target=\"_blank\">Kajabi's Webhook<\/a>.<\/strong><\/p>\n<p>You can choose to integrate Samcart directly to Kajabi using the <a href=\"https:\/\/zapier.com\/apps\/samcart\/integrations\/kajabi\" rel=\"nofollow noopener\" target=\"_blank\"><strong>Tutorial provided by Samcart using Zapier<\/strong><\/a>. And then just use tagging functionality in Samcart to ensure you have the customer added to ActiveCampaign.<\/p>\n<p>To integrate Active Campaign and Kajabi, you can do so by following this&nbsp;<a href=\"https:\/\/help.kajabi.com\/hc\/en-us\/articles\/360037180033-How-to-Use-ActiveCampaign-With-Kajabi\" rel=\"nofollow noopener\" target=\"_blank\"><strong>tutorial provided by Kajabi.<\/strong><\/a>&nbsp;<\/p>\n<\/p><\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>1. Identify Your Upsell\/Downsell Flow: 1.1 Planning As you open your cart and direct traffic through your Sales Page, try offering an additional&nbsp;product as customers begin purchasing. 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