{"id":10735,"date":"2017-04-18T20:02:27","date_gmt":"2017-04-18T20:02:27","guid":{"rendered":"https:\/\/www.process.st\/templates\/3-6-quick-cart-close\/"},"modified":"2024-02-28T20:48:45","modified_gmt":"2024-02-28T20:48:45","slug":"3-6-quick-cart-close","status":"publish","type":"post","link":"https:\/\/www.process.st\/templates\/3-6-quick-cart-close\/","title":{"rendered":"3.6 Quick Cart-Close"},"content":{"rendered":"<section id=\"the-5step-planning-process\">\n<h2>The 5-Step Planning Process:<\/h2>\n<div class=\"text-content\">\n<p>Before diving in, it's crucial to begin with the 5-Step Planning Process so you have a clear picture of the entire map! Remember! There are just 5 easy steps: Dream it, Map it, Book it, Chunk it &amp; Do it!<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"step-1-dream-it\">\n<h2>Step #1: Dream It<\/h2>\n<div class=\"text-content\">\n<p>If you have a course or program out on the Internet or currently for sale on your website (absent of any deadline), the Quick Cart-Close Launch Strategy can be a great way to put high value in front of your audience, while offering a solution to their problems with your product.<\/p>\n<p>I tend to NOT set goals for this strategy, because it's more about 'closing the cart' on this offer so I can THEN begin to run live launches or automated funnels with this offer. &nbsp;<\/p>\n<p>Plus, I tend to only run this promotion to my existing list. I do not use Facebook Ads to COLD (or now) audiences. &nbsp;<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"step-2-map-it\">\n<h2>Step #2: Map It<\/h2>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/gRAztoNwGV_9OIXOYlNGjg.png\" alt=\"Step #2: Map It\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/gRAztoNwGV_9OIXOYlNGjg.png\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<\/section>\n<section id=\"step-3-book-it\">\n<h2>Step #3: Book It<\/h2>\n<div class=\"text-content\">\n<p>The strategy behind the \"Quick Cart-Close\" Promo is quite simple! &nbsp;<\/p>\n<p><strong>Step #1:<\/strong> Pick a \"deadline\" for when you will be closing the cart on your offer. &nbsp;(in the example calendar below, we chose Friday)<\/p>\n<p><strong>Step #2:<\/strong> The week before, you'll want to send at least one RELEVANT piece of free content (value!) to your existing list (non-customers) that is relevant to the content covered in your course. (Note: anyone who opens and clicks is CLEARLY interested)<\/p>\n<p><strong>Step #3:<\/strong> Announce to Your List that you are closing down your offer, and tell them WHY!&nbsp;<\/p>\n<p><strong>Step #4:<\/strong> Deploy <a href=\"https:\/\/www.jameswedmoretraining.com\/products\/james-wedmore-s-business-by-design\/categories\/218956\/posts\/750130\" rel=\"nofollow noopener\" target=\"_blank\">The Ultimate Follow-Up Sequence<\/a> until Cart Close!<\/p>\n<\/p><\/div>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/uFNnzo_c8Sej-XLfAoJBkQ.png\" alt=\"Step #3: Book It\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/uFNnzo_c8Sej-XLfAoJBkQ.png\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<\/section>\n<section id=\"step-4-chunk-it\">\n<h2>Step #4: Chunk It<\/h2>\n<div class=\"multi-select-content form-field-content\">\n<ul class=\"items\">\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       1\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Understanding the Strategy\n    <\/div>\n<\/li>\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       2\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Choose a Deadline\n    <\/div>\n<\/li>\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       3\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Create a Special Link in Deadline Funnel\n    <\/div>\n<\/li>\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       4\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Grab Your Scarcity-Creating Machine!\n    <\/div>\n<\/li>\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       5\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Write Email #1\n    <\/div>\n<\/li>\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       6\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Send Out Email #1\n    <\/div>\n<\/li>\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       7\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Write Email #2\n    <\/div>\n<\/li>\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       8\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Send Out Email #2\n    <\/div>\n<\/li>\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       9\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Write Email #3\n    <\/div>\n<\/li>\n<li class=\"item\">\n<div class=\"step-number-container\">\n<div class=\"step-number\">\n       10\n     <\/div>\n<\/p><\/div>\n<div class=\"step-checkbox-container\">\n<div class=\"step-checkbox\"><\/div>\n<\/p><\/div>\n<div class=\"item-name-static\">\n      Send Out Email #3\n    <\/div>\n<\/li>\n<\/ul><\/div>\n<\/section>\n<section id=\"step-5-do-it\">\n<h2>Step #5: Do It<\/h2>\n<div class=\"text-content\">\n<p>Let's check out the Quick Cart-Close Launch Strategy and get it in front of your audience!<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"1-understanding-the-strategy\">\n<h2>1. Understanding the Strategy:<\/h2>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/n1L2M5Iy4KHdtDzm9NFA7g.jpg\" alt=\"1. Understanding the Strategy:\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/n1L2M5Iy4KHdtDzm9NFA7g.jpg\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<div class=\"text-content\">\n<p>Three Phases for the Quick-Cart Close Strategy.<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"11-strategy-process\">\n<h2>1.1 Strategy Process<\/h2>\n<div class=\"text-content\">\n<p>This Strategy is simple. If you have a course or program out on the internet or currently for sale on your website (absent of any deadline), here is what you do:<\/p>\n<p><strong><u>Phase #1<\/u>:<\/strong> Email your list with some HIGH VALUE content that solves a specific problem RELATED to your Offer.<\/p>\n<p><strong><u>Phase #2<\/u>:<\/strong> The content transitions into a pitch for your product.<\/p>\n<p><strong><u>Phase #3<\/u>:<\/strong> Close down the cart for EVERYONE in 7 days (or less).<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"2-choose-a-deadline\">\n<h2>2. Choose a Deadline:<\/h2>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/rzsb-QdEi_sGdCf2dIpAPw.jpg\" alt=\"2. Choose a Deadline:\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/rzsb-QdEi_sGdCf2dIpAPw.jpg\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<div class=\"text-content\">\n<p>Step 2 reviews when to send your&nbsp;first email in relation to your Cart-Close Date.<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"21-deadline-process\">\n<h2>2.1 Deadline Process<\/h2>\n<div class=\"text-content\">\n<p>Let's begin with picking a date in your calendar to have your product \"come down.\"<\/p>\n<p>The \"Cart Close\" Day should be at least 7&nbsp;Days from TODAY so you have plenty of time to map out the rest of the promo and write your emails.&nbsp;<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"3-create-a-special-link-in-deadline-funnel\">\n<h2>3. Create a Special Link in Deadline Funnel:<\/h2>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/hJXfpQ2F2ACV6am3lZBPoA.jpg\" alt=\"3. Create a Special Link in Deadline Funnel:\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/hJXfpQ2F2ACV6am3lZBPoA.jpg\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<div class=\"text-content\">\n<p>In 3.1 learn how to create a Deadline Funnel&nbsp;for your Quick Cart-Close Sequence.<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"31-deadline-funnel-process\">\n<h2>3.1 Deadline Funnel Process<\/h2>\n<div class=\"text-content\">\n<p>Using <strong><a href=\"https:\/\/deadlinefunnel.com\/special\/jwbonusfreelance\" rel=\"nofollow noopener\" target=\"_blank\">DeadlineFunnel<\/a><\/strong>, create a \"deadline link\" for your SALES PAGE.<\/p>\n<p><strong>Note: <\/strong>Please follow DeadlineFunnel's SIMPLE instructions for creating your link. It's easy, and only takes a few moments.&nbsp;<\/p>\n<p><strong>2nd Note:<\/strong> You'll also need a webpage to redirect users to AFTER your cart closes. I use a simple LeadPage for this that simply states: \"Sorry! Enrollment is Now Closed!\"<\/p>\n<\/p><\/div>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/jG8bLyNAGx0QMPT5pHVCNw.png\" alt=\"Using DeadlineFunnel's LIVE Product Launch Settings to create a Sales Page Link that EXPIRES at the time of cart close.\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/jG8bLyNAGx0QMPT5pHVCNw.png\"> <\/a><figcaption>\n     Using DeadlineFunnel's LIVE Product Launch Settings to create a Sales Page Link that EXPIRES at the time of cart close.<br \/>\n   <\/figcaption><\/figure>\n<\/p><\/div>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/gwiCW1hMdD_4RWh4_glN9Q.png\" alt=\"A simple LeadPage to redirect your visitors AFTER the cart closes!\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/gwiCW1hMdD_4RWh4_glN9Q.png\"> <\/a><figcaption>\n     A simple LeadPage to redirect your visitors AFTER the cart closes!<br \/>\n   <\/figcaption><\/figure>\n<\/p><\/div>\n<\/section>\n<section id=\"4-send-out-a-valuebuild-email\">\n<h2>4. Send Out A VALUE-BUILD Email:<\/h2>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/oHVXlNVWVUdmDmcMjSFFoA.jpg\" alt=\"4. Send Out A VALUE-BUILD Email:\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/oHVXlNVWVUdmDmcMjSFFoA.jpg\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<div class=\"text-content\">\n<p>Section 4 shares an example of an email&nbsp;to&nbsp;send to your audience.<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"41-email-process\">\n<h2>4.1 Email Process<\/h2>\n<div class=\"text-content\">\n<p>Email your list (or a segment of your list) and make sure to EXCLUDE existing customers.<\/p>\n<p>In the email, share with them a piece of content (webinar recording, video, or email copy) that solves their problem and provides value.<\/p>\n<p>I also suggest transitioning to a pitch for your Offer here.<\/p>\n<p>The email below is the EXACT email that Sunny Lenarduzzi used to close down her offer. She generated more sales in closing her cart than the entire time she had initially launched her program.&nbsp;<\/p>\n<p><a href=\"http:\/\/eepurl.com\/bZFYGz\" rel=\"nofollow noopener\" target=\"_blank\"><strong>Sunny Lenarduzzi's Example Email<\/strong><\/a><\/p>\n<p><strong>Note:<\/strong> Wherever you mention your Offer, make sure to use your DeadlineFunnel link!<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"5-segment-your-audience\">\n<h2>5. Segment Your Audience:<\/h2>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/jKjVNGtp1k9Uo_xE2hNBTQ.jpg\" alt=\"5. Segment Your Audience:\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/jKjVNGtp1k9Uo_xE2hNBTQ.jpg\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<div class=\"text-content\">\n<p>Next, let's discuss WHO to send your emails to (what Segments).<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"51-audience-segmentation-process\">\n<h2>5.1 Audience Segmentation Process<\/h2>\n<div class=\"text-content\">\n<p>You'll want to Segment your list here. From this point forward, you only want to email those who have OPENED this first email.<\/p>\n<p><strong>Note:<\/strong> You can always send a second email to those who didn't open\/click your first email.&nbsp;<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"6-send-out-followup-sequence\">\n<h2>6. Send Out Follow-Up Sequence:<\/h2>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/rJZ50QanQs6VyW004udD9g.jpg\" alt=\"6. Send Out Follow-Up Sequence:\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/rJZ50QanQs6VyW004udD9g.jpg\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<div class=\"text-content\">\n<p>From here, you'll want to send out a few remaining emails leading up to the Cart-Close date. Here's the simple outline I like to follow:<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"61-followup-sequence-process\">\n<h2>6.1 Follow-Up Sequence Process<\/h2>\n<div class=\"text-content\">\n<p><u><\/u>In this step, you'll want to create your email follow-up sequence. You can also follow our <a href=\"https:\/\/www.jameswedmoretraining.com\/products\/james-wedmore-s-business-by-design\/categories\/218956\/posts\/750130\" rel=\"nofollow noopener\" target=\"_blank\">Ultimate Follow-Up Process<\/a> as well.&nbsp;<\/p>\n<p><strong><u>Email #1<\/u>:<\/strong> Introduce The Offer &amp; Announce Cart is Closing<\/p>\n<p><strong><u>Email #2<\/u>:<\/strong> Introduce Proof, Results, or Case Studies (Testimonials)<\/p>\n<p><strong><u>Email #3<\/u>:<\/strong> Address The Biggest Objections<\/p>\n<p><strong><u>Emails #4 &amp; 5<\/u>:<\/strong>&nbsp;Issue Final Warnings That Cart Is Closing Shortly<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"7-close-the-cart\">\n<h2>7. Close the Cart:<\/h2>\n<div class=\"image-content\">\n<figure> <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/tCMuXftye2EwHkXwn3pD6A.jpg\" alt=\"7. Close the Cart:\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/tCMuXftye2EwHkXwn3pD6A.jpg\"> <\/a><br \/>\n  <\/figure>\n<\/p><\/div>\n<div class=\"text-content\">\n<p>Closing your cart can be done through DeadlineFunnel. The next step talks about what to see on your Enrollment Page.<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"71-cartclose-process\">\n<h2>7.1 Cart-Close Process<\/h2>\n<div class=\"text-content\">\n<p>If you're using DeadlineFunnel, the software will automatically redirect the link upon Cart-Close to display your \"Enrollment is Now Closed\" Page.&nbsp;<\/p>\n<p>So, there is really nothing to do at this point. &nbsp;People WILL miss the deadline and they WILL ask you to make an exception. Don't. It's not fair to those who DID make their payments on time.&nbsp;<\/p>\n<\/p><\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>The 5-Step Planning Process: Before diving in, it's crucial to begin with the 5-Step Planning Process so you have a clear picture of the entire map! Remember! There are just 5 easy steps: Dream it, Map it, Book it, Chunk it &amp; Do it! Step #1: Dream It If you have a course or program [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":10736,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ep_exclude_from_search":false,"cover_icon_emoji":"","cover_icon_url":"","tasks_count":"20","template_description":"Processes and checklist for attracting your audience and growing your list.","template_id":"sjXI1xony1uaPu0ukLxJWA","task_0":"The 5-Step Planning Process:","task_slug_0":"the-5step-planning-process","task_1":"Step #1: Dream It","task_slug_1":"step-1-dream-it","task_2":"Step #2: Map It","task_slug_2":"step-2-map-it","task_3":"Step #3: Book It","task_slug_3":"step-3-book-it","task_4":"Step #4: Chunk It","task_slug_4":"step-4-chunk-it","task_5":"Step #5: Do It","task_slug_5":"step-5-do-it","task_6":"1. 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