{"id":11513,"date":"2017-07-04T21:42:54","date_gmt":"2017-07-04T21:42:54","guid":{"rendered":"https:\/\/www.process.st\/templates\/creative-request-image-ads\/"},"modified":"2024-02-28T20:45:56","modified_gmt":"2024-02-28T20:45:56","slug":"creative-request-image-ads","status":"publish","type":"post","link":"https:\/\/www.process.st\/templates\/creative-request-image-ads\/","title":{"rendered":"Creative Request &#8211; Image Ads"},"content":{"rendered":"<section id=\"reference-creative-request-calendar\">\n<h2> Reference creative request calendar <\/h2>\n<div class=\"text-content\">\n<ul>\n<li>Go to <a href=\"https:\/\/airtable.com\/tblISnqWU87nxXCMh\/viw9oce30r1hB8cGH\" rel=\"nofollow noopener\" target=\"_blank\">Airtable<\/a>&nbsp;to determine when you should request creative from Aya and log details in the schedule to track each<\/li>\n<\/ul><\/div>\n<\/section>\n<section id=\"add-story-in-pivotal-to-request-initial-comp\">\n<h2> Add story in pivotal to request initial comp <\/h2>\n<div class=\"text-content\">\n<p>Submit a creative request in pivotal following the steps below. Make sure you are clear about ad specs &amp; any important details. Submit your request at least one week prior to the due date.<\/p>\n<ul>\n<li>Go to&nbsp;<a href=\"https:\/\/www.pivotaltracker.com\/n\/projects\/840991\" rel=\"nofollow noopener\" target=\"_blank\">Pivotal<\/a><\/li>\n<li>Create new icebox story (fig. 1) by clicking on plus symbol. A menu will open to fill-in details<\/li>\n<li>Title the story:\n<ul>\n<li>&quot;PPC: image&nbsp;ads -&nbsp;<u>description<\/u> (due date)&quot;&nbsp;<\/li>\n<\/ul>\n<\/li>\n<li>Select Aya as the owner<\/li>\n<li>Add Lauren as a follower (@laurenballein in comments box)<\/li>\n<li>Add details\/explanation in description box:\n<ul>\n<li>any style\/image details\n<ul>\n<li>multiple images will be needed for GIF animated ads<\/li>\n<\/ul>\n<\/li>\n<li><strong>Copy ideas<\/strong><\/li>\n<li><strong>CTA&nbsp;<\/strong><\/li>\n<li>Include the sizes below (unless otherwise specified, these will&nbsp;be GIF animated)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p style=\"padding-left: 90px;\"><strong>(MAX 150KB)<\/strong><\/p>\n<p style=\"padding-left: 90px;\"><strong>300 x 250<\/strong><\/p>\n<p style=\"padding-left: 90px;\"><strong>320x100<\/strong><br \/><strong>320x50 (text only)<\/strong><br \/><strong>336x280<\/strong><br \/><strong>300x600<\/strong><br \/><strong>728x90<\/strong><br \/><strong>468x60 (static)<\/strong><\/p>\n<p>Example request below (fig.2)<\/p>\n<\/p><\/div>\n<div class=\"image-content\">\n<figure>\n   <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/nFO6U02DuoLTCdfNGWFJhg.png\" alt=\"fig.1\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/nFO6U02DuoLTCdfNGWFJhg.png\" \/> <\/a><figcaption>\n     fig.1<br \/>\n   <\/figcaption><\/figure>\n<\/p><\/div>\n<div class=\"image-content\">\n<figure>\n   <a href=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/p6D188VLIWis_zQa0J5Afg.png\" alt=\"(fig.2) \n\n***Somethings are better discussed in person, always chat with Aya about any further details and stay in touch during the development process to make sure things are going in the right direction before an entire set of ads is created.\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.process.st\/templates\/wp-content\/uploads\/2024\/02\/p6D188VLIWis_zQa0J5Afg.png\" \/> <\/a><figcaption>\n     (fig.2) ***Somethings are better discussed in person, always chat with Aya about any further details and stay in touch during the development process to make sure things are going in the right direction before an entire set of ads is created.<br \/>\n   <\/figcaption><\/figure>\n<\/p><\/div>\n<\/section>\n<section id=\"receive-comp--provide-feedback\">\n<h2> Receive comp &amp; provide feedback <\/h2>\n<div class=\"text-content\">\n<ol>\n<li>Aya will create a comp in the 336x280 size for approval before creating a full set of ads<\/li>\n<li>&nbsp;When you receive the&nbsp;initial design, make sure you review carefully and let Aya know of any changes you'd like made. Be sure to be clear in your requests, preferably respond back via pivotal to have details in writing and discuss anything further in person<\/li>\n<li>&nbsp;Once the final design is established, Aya will have the go ahead to create the additional sizes<\/li>\n<\/ol><\/div>\n<\/section>\n<section id=\"approve-final-set-of-ads\">\n<h2> Approve final set of ads <\/h2>\n<div class=\"text-content\">\n<ol>\n<li>Once the full set of ads is complete, do a double check to make sure nothing needs to be tweaked further\n<ol>\n<li>work with Aya further if there are any changes that need to be made<\/li>\n<\/ol>\n<\/li>\n<li>If everything is approved, then the task is complete and&nbsp;the creatives are ready for advertising<\/li>\n<\/ol><\/div>\n<\/section>\n<section id=\"accept-delivery-of-project\">\n<h2> Accept delivery of project <\/h2>\n<div class=\"text-content\">\n<p>Aya will close out the story in pivotal once completed, please &quot;accept&quot; the delivery request in order for the story to move to the &quot;Done&quot; list<\/p>\n<\/p><\/div>\n<\/section>\n<section id=\"add-new-creatives-to-airtable\">\n<h2> Add new creatives to Airtable <\/h2>\n<div class=\"text-content\">\n<p>Add completed creatives to <a href=\"https:\/\/airtable.com\/tblCHpSxDcbcDrFuD\/viwMjld5zSyVgzYA3\" rel=\"nofollow noopener\" target=\"_blank\">Airtable<\/a> dashboard with appropriate attributes<\/p>\n<\/p><\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Reference creative request calendar Go to Airtable&nbsp;to determine when you should request creative from Aya and log details in the schedule to track each Add story in pivotal to request initial comp Submit a creative request in pivotal following the steps below. Make sure you are clear about ad specs &amp; any important details. Submit [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":11514,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ep_exclude_from_search":false,"cover_icon_emoji":"","cover_icon_url":"","tasks_count":"6","template_description":"Request digital banner ads prior to events, collection launches (whatever we are promoting at the time) etc.","template_id":"ldWbeJFxU7bA_rJtjE1KPQ","task_0":"Reference creative request calendar","task_slug_0":"reference-creative-request-calendar","task_1":"Add story in pivotal to request initial comp","task_slug_1":"add-story-in-pivotal-to-request-initial-comp","task_2":"Receive comp &amp; provide feedback","task_slug_2":"receive-comp--provide-feedback","task_3":"Approve final set of ads","task_slug_3":"approve-final-set-of-ads","task_4":"Accept delivery of project","task_slug_4":"accept-delivery-of-project","task_5":"Add new creatives to 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