{"id":38217,"date":"2024-02-25T06:10:18","date_gmt":"2024-02-25T06:10:18","guid":{"rendered":"https:\/\/www.process.st\/templates\/google-analytics-audit-template\/"},"modified":"2024-03-05T17:22:33","modified_gmt":"2024-03-05T17:22:33","slug":"google-analytics-audit-template","status":"publish","type":"post","link":"https:\/\/www.process.st\/templates\/google-analytics-audit-template\/","title":{"rendered":"Google Analytics Audit Template"},"content":{"rendered":"\n<section id=\"confirm-google-analytics-tracking-code-is-installed\"> \n <h2>Confirm Google Analytics tracking code is installed<\/h2>\n <div class=\"text-content\">\n   Ensure that the Google Analytics tracking code is correctly installed on the website. This code tracks visitor activity and provides valuable insights into website performance. How can we confirm if the tracking code is correctly installed? What are the potential challenges and their solutions? Please provide the URL of the website where the tracking code needs to be verified. \n <\/div> \n <div class=\"url-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Website URL <\/label> \n   <input type=\"text\" placeholder=\"Something will be typed here...\" disabled class=\"form-control\"> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"verify-that-the-correct-timezone-is-set\"> \n <h2>Verify that the correct timezone is set<\/h2>\n <div class=\"text-content\">\n   Confirm that the correct timezone is set in Google Analytics. The timezone affects the accuracy of the data recorded. Which timezone should be set for accurate reporting? What are the potential challenges and their solutions? \n <\/div> \n <div class=\"select-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Timezone <\/label> <select disabled class=\"form-control\"> <option value=\"An option will be selected here\">An option will be selected here<\/option> <\/select> \n  <\/div> \n  <ul class=\"items\"> \n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       1 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Pacific Time \n    <\/div> <\/li>\n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       2 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Eastern Time \n    <\/div> <\/li>\n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       3 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Central Time \n    <\/div> <\/li>\n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       4 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Mountain Time \n    <\/div> <\/li>\n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       5 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Other \n    <\/div> <\/li> \n  <\/ul> \n <\/div> \n<\/section> \n<section id=\"check-if-google-adwords-is-connected\"> \n <h2>Check if Google AdWords is connected<\/h2>\n <div class=\"text-content\">\n   Verify if Google AdWords is connected to Google Analytics. This allows for tracking of AdWords campaigns and measuring their effectiveness. How can we check if Google AdWords is connected? What are the potential challenges and their solutions? \n <\/div> \n <div class=\"multi-choice-content form-field-content\"> \n  <div class=\"form-group\"> <label> AdWords Connection Status <\/label> <select disabled class=\"form-control\"> <option value=\"\">Multiple options can be selected from this list<\/option> <\/select> \n  <\/div> \n  <ul class=\"items\"> \n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       1 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Connected \n    <\/div> <\/li>\n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       2 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Not Connected \n    <\/div> <\/li>\n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       3 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Not Sure \n    <\/div> <\/li> \n  <\/ul> \n <\/div> \n<\/section> \n<section id=\"review-the-bounce-rate\"> \n <h2>Review the bounce rate<\/h2>\n <div class=\"text-content\">\n   Assess the bounce rate in Google Analytics. Bounce rate measures the percentage of visitors who leave the website after viewing only one page. What is the current bounce rate? What is considered a good bounce rate? Any insights on improving the bounce rate? Please provide the date range of the analysis. \n <\/div> \n <div class=\"text-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Current Bounce Rate <\/label> \n   <input type=\"text\" placeholder=\"Something will be typed here...\" disabled class=\"form-control\"> \n  <\/div> \n <\/div> \n <div class=\"text-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Desired Bounce Rate <\/label> \n   <input type=\"text\" placeholder=\"Something will be typed here...\" disabled class=\"form-control\"> \n  <\/div> \n <\/div> \n <div class=\"date-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Date Range <\/label> \n   <div class=\"date-container\"> <button type=\"button\" disabled class=\"btn btn-default\"> <i class=\"fa fa-calendar btn-icon\"><\/i> Date will be set here <\/button> \n   <\/div> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"assess-page-load-speed-values\"> \n <h2>Assess page load speed values<\/h2>\n <div class=\"text-content\">\n   Evaluate the page load speed values in Google Analytics. Page load speed affects user experience and can impact website performance. What are the current page load speed values? What is considered a good page load speed? Any recommendations for improving page load speed? Please provide the date range of the analysis. \n <\/div> \n <div class=\"text-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Current Page Load Speed <\/label> \n   <input type=\"text\" placeholder=\"Something will be typed here...\" disabled class=\"form-control\"> \n  <\/div> \n <\/div> \n <div class=\"text-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Desired Page Load Speed <\/label> \n   <input type=\"text\" placeholder=\"Something will be typed here...\" disabled class=\"form-control\"> \n  <\/div> \n <\/div> \n <div class=\"date-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Date Range <\/label> \n   <div class=\"date-container\"> <button type=\"button\" disabled class=\"btn btn-default\"> <i class=\"fa fa-calendar btn-icon\"><\/i> Date will be set here <\/button> \n   <\/div> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"ensure-goals-and-conversions-are-set-up-properly\"> \n <h2>Ensure goals and conversions are set up properly<\/h2>\n <div class=\"text-content\">\n   Confirm that goals and conversions are correctly set up in Google Analytics. Goals and conversions help track important actions taken by website visitors. How can we verify if goals and conversions are set up properly? Are there any specific goals or conversions to check for? Please provide details or examples of the goals or conversions to be verified. \n <\/div> \n <div class=\"textarea-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Goals or Conversions to Check <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"verify-that-filters-are-applied-correctly\"> \n <h2>Verify that filters are applied correctly<\/h2>\n <div class=\"text-content\">\n   Check if filters are correctly applied in Google Analytics. Filters help exclude unwanted traffic and ensure accurate data reporting. How can we verify if filters are applied correctly? Are there any specific filters to check for? Please provide details or examples of the filters to be verified. \n <\/div> \n <div class=\"textarea-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Filters to Check <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"check-for-any-duplicate-page-urls\"> \n <h2>Check for any duplicate page URLs<\/h2>\n <div class=\"text-content\">\n   Review for any duplicate page URLs in Google Analytics. Duplicate page URLs can lead to inaccurate data and affect SEO rankings. How can we identify if there are any duplicate page URLs? Any recommendations for resolving duplicate page URLs? Please provide the date range of the analysis. \n <\/div> \n <div class=\"text-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> URLs with Duplicates <\/label> \n   <input type=\"text\" placeholder=\"Something will be typed here...\" disabled class=\"form-control\"> \n  <\/div> \n <\/div> \n <div class=\"date-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Date Range <\/label> \n   <div class=\"date-container\"> <button type=\"button\" disabled class=\"btn btn-default\"> <i class=\"fa fa-calendar btn-icon\"><\/i> Date will be set here <\/button> \n   <\/div> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"review-referral-exclusion-list\"> \n <h2>Review Referral Exclusion List<\/h2>\n <div class=\"text-content\">\n   Examine the Referral Exclusion List in Google Analytics. The Referral Exclusion List helps attribute traffic from specific sources correctly. Are there any URLs that need to be added or removed from the Referral Exclusion List? Please provide the URLs and the reason for the addition or removal. \n <\/div> \n <div class=\"textarea-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> URLs to Add or Remove <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"confirm-if-site-search-tracking-is-enabled\"> \n <h2>Confirm if site search tracking is enabled<\/h2>\n <div class=\"text-content\">\n   Verify if site search tracking is enabled in Google Analytics. Site search tracking helps analyze user behavior and improve website performance. Is site search tracking enabled? If not, how can we enable it? Please provide the URL of the website where site search tracking needs to be checked. \n <\/div> \n <div class=\"url-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Website URL <\/label> \n   <input type=\"text\" placeholder=\"Something will be typed here...\" disabled class=\"form-control\"> \n  <\/div> \n <\/div> \n <div class=\"multi-choice-content form-field-content\"> \n  <div class=\"form-group\"> <label> Site Search Tracking Status <\/label> <select disabled class=\"form-control\"> <option value=\"\">Multiple options can be selected from this list<\/option> <\/select> \n  <\/div> \n  <ul class=\"items\"> \n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       1 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Enabled \n    <\/div> <\/li>\n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       2 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Not Enabled \n    <\/div> <\/li>\n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       3 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Not Sure \n    <\/div> <\/li> \n  <\/ul> \n <\/div> \n<\/section> \n<section id=\"approval-review-of-analytics-structure\"> \n <h2>Approval: Review of Analytics Structure<\/h2>\n <div class=\"approval-content\"> \n  <div class=\"header\"> \n   <div class=\"list-title\">\n    Will be submitted for approval:\n   <\/div> \n  <\/div> \n  <div class=\"approval-rule-subject-tasks-list\"> \n   <ul class=\"list\"> \n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Confirm Google Analytics tracking code is installed<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Verify that the correct timezone is set<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Check if Google AdWords is connected<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Review the bounce rate<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Assess page load speed values<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Ensure goals and conversions are set up properly<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Verify that filters are applied correctly<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Check for any duplicate page URLs<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Review Referral Exclusion List<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Confirm if site search tracking is enabled<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li> \n   <\/ul> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"evaluate-understandability-of-data\"> \n <h2>Evaluate Understandability of Data<\/h2>\n <div class=\"text-content\">\n   Assess the understandability of data in Google Analytics. Data should be presented in a clear and meaningful way for effective decision-making. Is the provided data in Google Analytics easy to understand and interpret? Any suggestions for improving the understandability of data? \n <\/div> \n <div class=\"textarea-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Recommendations for Improvements <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"check-if-ecommerce-tracking-is-set-up-properly\"> \n <h2>Check if eCommerce tracking is set up properly<\/h2>\n <div class=\"text-content\">\n   Verify if eCommerce tracking is set up properly in Google Analytics. eCommerce tracking helps measure online sales and revenue. How can we verify if eCommerce tracking is set up properly? Are there any specific settings or configurations to check for? Please provide details or examples of the eCommerce tracking to be verified. \n <\/div> \n <div class=\"textarea-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> eCommerce Tracking to Check <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"verify-organic-search-sources\"> \n <h2>Verify Organic Search Sources<\/h2>\n <div class=\"text-content\">\n   Check the organic search sources in Google Analytics. Organic search sources are the search engines that drive traffic to the website. Are there any specific organic search sources to verify? Please provide details or examples of the organic search sources to be verified. \n <\/div> \n <div class=\"textarea-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Organic Search Sources to Verify <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"examine-if-bot-traffic-is-excluded\"> \n <h2>Examine if bot traffic is excluded<\/h2>\n <div class=\"text-content\">\n   Examine if bot traffic is excluded in Google Analytics. Bot traffic can skew data and affect accurate reporting. How can we verify if bot traffic is properly excluded? Any recommendations for excluding bot traffic? Please provide details or examples of the bot traffic exclusion settings to check. \n <\/div> \n <div class=\"textarea-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Bot Traffic Exclusion Settings to Verify <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"assess-naming-conventions-are-followed\"> \n <h2>Assess Naming Conventions are followed<\/h2>\n <div class=\"text-content\">\n   Assess if naming conventions are followed in Google Analytics. Consistent naming conventions help organize and analyze data effectively. Are there any specific naming conventions to verify? Please provide details or examples of the naming conventions to be verified. \n <\/div> \n <div class=\"textarea-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Naming Conventions to Verify <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"approval-website-performance-analysis\"> \n <h2>Approval: Website Performance Analysis<\/h2>\n <div class=\"approval-content\"> \n  <div class=\"header\"> \n   <div class=\"list-title\">\n    Will be submitted for approval:\n   <\/div> \n  <\/div> \n  <div class=\"approval-rule-subject-tasks-list\"> \n   <ul class=\"list\"> \n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Evaluate Understandability of Data<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Check if eCommerce tracking is set up properly<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Verify Organic Search Sources<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Examine if bot traffic is excluded<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li>\n    <li> \n     <div class=\"approval-rule-subject-tasks-list-item\"> \n      <div class=\"item\"> \n       <div class=\"container\"> <span class=\"title\">Assess Naming Conventions are followed<\/span> \n        <div class=\"body\">\n         Will be submitted\n        <\/div> \n       <\/div> \n      <\/div> \n     <\/div> <\/li> \n   <\/ul> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"confirm-demographics-and-interests-reports-are-enabled\"> \n <h2>Confirm Demographics and Interests Reports are enabled<\/h2>\n <div class=\"text-content\">\n   Confirm if Demographics and Interests Reports are enabled in Google Analytics. Demographics and Interests Reports provide valuable insights into the characteristics and preferences of website visitors. Are the Demographics and Interests Reports enabled? If not, how can we enable them? \n <\/div> \n <div class=\"multi-choice-content form-field-content\"> \n  <div class=\"form-group\"> <label> Demographics and Interests Reports Status <\/label> <select disabled class=\"form-control\"> <option value=\"\">Multiple options can be selected from this list<\/option> <\/select> \n  <\/div> \n  <ul class=\"items\"> \n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       1 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Enabled \n    <\/div> <\/li>\n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       2 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Not Enabled \n    <\/div> <\/li>\n   <li class=\"item\"> \n    <div class=\"step-number-container\"> \n     <div class=\"step-number\">\n       3 \n     <\/div> \n    <\/div> \n    <div class=\"step-checkbox-container\"> \n     <div class=\"step-checkbox\"><\/div> \n    <\/div> \n    <div class=\"item-name-static\">\n      Not Sure \n    <\/div> <\/li> \n  <\/ul> \n <\/div> \n<\/section> \n<section id=\"check-for-any-404-error-pages\"> \n <h2>Check for any 404 error pages<\/h2>\n <div class=\"text-content\">\n   Check for any 404 error pages in Google Analytics. 404 error pages indicate broken links or missing content on the website. How can we identify if there are any 404 error pages? Any recommendations for resolving 404 error pages? Please provide the date range of the analysis. \n <\/div> \n <div class=\"text-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Pages with 404 Errors <\/label> \n   <input type=\"text\" placeholder=\"Something will be typed here...\" disabled class=\"form-control\"> \n  <\/div> \n <\/div> \n <div class=\"date-field-content form-field-content\"> \n  <div class=\"form-group\"> <label> Date Range <\/label> \n   <div class=\"date-container\"> <button type=\"button\" disabled class=\"btn btn-default\"> <i class=\"fa fa-calendar btn-icon\"><\/i> Date will be set here <\/button> \n   <\/div> \n  <\/div> \n <\/div> \n<\/section> \n<section id=\"confirm-annotations-are-set-up-to-track-changes\"> \n <h2>Confirm Annotations are set up to track changes<\/h2>\n <div class=\"text-content\">\n   Confirm if Annotations are set up in Google Analytics to track changes. Annotations provide a way to document significant events or changes that may affect data trends. Are Annotations set up to track changes? If not, how can we set them up? 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