{"id":6869,"date":"2016-07-02T10:33:12","date_gmt":"2016-07-02T10:33:12","guid":{"rendered":"https:\/\/www.process.st\/templates\/customer-feedback\/"},"modified":"2024-03-15T14:27:56","modified_gmt":"2024-03-15T14:27:56","slug":"customer-feedback","status":"publish","type":"post","link":"https:\/\/www.process.st\/templates\/customer-feedback\/","title":{"rendered":"Customer Feedback"},"content":{"rendered":"\n<section id=\"introduction\">\n <h2>Introduction<\/h2>\n <div class=\"image-content\">\n  <figure>\n   <a href=\"https:\/\/ps-attachments.s3.amazonaws.com\/9132f369-7311-4083-8b27-110172a998fa\/k9FB2UJioKTYq0FsAp5Kxw.png\" alt=\"Introduction\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/ps-attachments.s3.amazonaws.com\/9132f369-7311-4083-8b27-110172a998fa\/k9FB2UJioKTYq0FsAp5Kxw.png\"> <\/a><!-- No caption -->\n  <\/figure>\n <\/div>\n <div class=\"text-content\">\n  <p>Customer feedback is a method of obtaining a customer's opinion about a business, product or service. Customer comments and complaints given to a company are an important resource for improving and addressing the needs and wants of the customer\/user.<\/p>\n  <p>&nbsp;Customer feedback is important because it provides business owners with an insight they can use to improve their business, products, services or their business in general.&nbsp;<\/p>\n  <p><em>'Make a customer, not a sale'<\/em>&nbsp;~ <a href=\"http:\/\/www.forbes.com\/sites\/ekaterinawalter\/2014\/03\/04\/40-eye-opening-customer-service-quotes\/#26e35bd14dc8\" rel=\"nofollow noopener\" target=\"_blank\">Katherine Barchetti<\/a><\/p>\n  <p>Over at <a href=\"https:\/\/www.process.st\/\" rel=\"nofollow noopener\" target=\"_blank\">Process Street<\/a>, we created this Customer Feedback Checklist, to help you&nbsp;improve your overall business experience for customers\/users. This checklist can be used for every customer to categorize why they chose your business.<\/p>\n <\/div>\n<\/section>\n<section id=\"data-extraction\">\n <h2>Data Extraction:<\/h2>\n<\/section>\n<section id=\"record-customers-details\">\n <h2>Record customer's details<\/h2>\n <div class=\"text-content\">\n  <p>First&nbsp;up, you're going to need to <strong>record<\/strong> the <strong>customer's details<\/strong> this checklist is being carried out on.&nbsp;<strong>Record<\/strong> their <strong>information<\/strong> using the <strong>form fields<\/strong> below.<\/p>\n <\/div>\n <div class=\"text-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Customer Name <\/label> <input type=\"text\" placeholder=\"Something will be typed here...\" disabled class=\"form-control\">\n  <\/div>\n <\/div>\n <div class=\"email-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Customer Email <\/label> <input type=\"text\" placeholder=\"Something will be typed here...\" disabled class=\"form-control\">\n  <\/div>\n <\/div>\n <div class=\"text-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Customer Phone Number <\/label> <input type=\"text\" placeholder=\"Something will be typed here...\" disabled class=\"form-control\">\n  <\/div>\n <\/div>\n <div class=\"textarea-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Customer's Address <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea>\n  <\/div>\n <\/div>\n<\/section>\n<section id=\"look-through-your-crm\">\n <h2>Look through your CRM<\/h2>\n <div class=\"text-content\">\n  <p>The first <strong>method<\/strong> of <strong>data extraction<\/strong> is by <strong>using<\/strong> your company's&nbsp;<strong>Customer Relationship Management<\/strong>(CRM) software. If there is any key information from the source, note it down in the <strong>form field<\/strong> below.<\/p>\n <\/div>\n <div class=\"textarea-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Key Information <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea>\n  <\/div>\n <\/div>\n<\/section>\n<section id=\"read-social-media-posts\">\n <h2>Read social media posts<\/h2>\n <div class=\"text-content\">\n  <p><strong>After<\/strong> you have <strong>checked<\/strong> the <strong>CRM<\/strong> for any <strong>information<\/strong> that your <strong>customer<\/strong> could've left, you now have to <strong>check<\/strong> to see if there is any <strong>information<\/strong> from <strong>social media<\/strong> posts by left by your <strong>customer<\/strong>.&nbsp;If there is any <strong>key information<\/strong> from the source, note it down in the <strong>form field<\/strong> below.<\/p>\n <\/div>\n <div class=\"textarea-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Key Information <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea>\n  <\/div>\n <\/div>\n<\/section>\n<section id=\"check-support-software\">\n <h2>Check support software<\/h2>\n <div class=\"text-content\">\n  <p><strong>Check<\/strong> your <strong>support software<\/strong> for any <strong>evidence<\/strong> of how your <strong>customer<\/strong> found you. Make sure you <strong>check support tickets<\/strong> or <strong>previous sales calls<\/strong> to find any of the <strong>information<\/strong>. If there is any <strong>key information<\/strong> from the source, note it down in the <strong>form field<\/strong> below.<\/p>\n <\/div>\n <div class=\"textarea-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Key Information <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea>\n  <\/div>\n <\/div>\n<\/section>\n<section id=\"read-forum-posts\">\n <h2>Read forum posts<\/h2>\n <div class=\"text-content\">\n  <p>If you have a forum you should <strong>check<\/strong> if any <strong>information<\/strong> has been left on any <strong>forum posts<\/strong> by your <strong>customer<\/strong>. If there is any <strong>key information<\/strong> from the <strong>source<\/strong>, note it down in the <strong>form field<\/strong> below.<\/p>\n <\/div>\n <div class=\"textarea-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Key Information <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea>\n  <\/div>\n <\/div>\n<\/section>\n<section id=\"check-reviews\">\n <h2>Check reviews<\/h2>\n <div class=\"text-content\">\n  <p>The last <strong>source<\/strong> to <strong>check<\/strong>&nbsp;is to see if any <strong>reviews<\/strong> have been left on your <strong>product\/service<\/strong> on either your <strong>website<\/strong>, a <strong>review website<\/strong> or the <strong>app store<\/strong>. If there is any <strong>key information<\/strong> from the <strong>source<\/strong>, <strong>note<\/strong> it down in the <strong>form field<\/strong> below.<\/p>\n <\/div>\n <div class=\"textarea-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Key Information <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea>\n  <\/div>\n <\/div>\n<\/section>\n<section id=\"ensure-the-data-is-accurate\">\n <h2>Ensure the data is accurate<\/h2>\n <div class=\"text-content\">\n  <p>When <strong>extracting<\/strong> data you must <strong>ensure<\/strong> that it is <strong>accurate<\/strong>. Otherwise, you will have <strong>false insights<\/strong> which could be <strong>misleading<\/strong> to people who <strong>run<\/strong> the <strong>reports<\/strong>.&nbsp;<\/p>\n  <p>Many organizations don't make the effort upfront and end up with misleading data, which can lead to wrong decisions. Using the sub-checklist <strong>check off<\/strong> if you have <strong>double-checked<\/strong> that the data is <strong>accurate<\/strong> and not <strong>misleading<\/strong>.<\/p>\n <\/div>\n <div class=\"select-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Have You Checked Data Is Accurate <\/label> <select disabled class=\"form-control\"> <option value=\"An option will be selected here\">An option will be selected here<\/option> <\/select>\n  <\/div>\n  <ul class=\"items\">\n   <li class=\"item\">\n    <div class=\"step-number-container\">\n     <div class=\"step-number\">\n      1\n     <\/div>\n    <\/div>\n    <div class=\"step-checkbox-container\">\n     <div class=\"step-checkbox\"><\/div>\n    <\/div>\n    <div class=\"item-name-static\">\n     Yes\n    <\/div><\/li>\n   <li class=\"item\">\n    <div class=\"step-number-container\">\n     <div class=\"step-number\">\n      2\n     <\/div>\n    <\/div>\n    <div class=\"step-checkbox-container\">\n     <div class=\"step-checkbox\"><\/div>\n    <\/div>\n    <div class=\"item-name-static\">\n     No\n    <\/div><\/li>\n  <\/ul>\n <\/div>\n<\/section>\n<section id=\"organize-the-data\">\n <h2>Organize the data<\/h2>\n <div class=\"text-content\">\n  <p>Once all of the <strong>data<\/strong> has been <strong>recorded<\/strong> and <strong>consolidated<\/strong>, you have to make the <strong>information easier to read<\/strong> for other <strong>members<\/strong> of your <strong>team<\/strong> who may be using the <strong>data<\/strong>. You can do this by <strong>exporting<\/strong> the information into a <strong>database<\/strong> or <strong>spreadsheet<\/strong>. Using the data that you have gathered, you will have an <strong>insight<\/strong> into what your <strong>customers<\/strong> wants and needs are.<\/p>\n  <p>Using the <strong>form fields<\/strong> below, <strong>organize<\/strong> the data you <strong>found<\/strong> from your <strong>sources<\/strong>.<\/p>\n <\/div>\n <div class=\"textarea-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Where The Customer Found You <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea>\n  <\/div>\n <\/div>\n <div class=\"textarea-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> What Search Term They Used <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea>\n  <\/div>\n <\/div>\n <div class=\"textarea-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Software They Used Before <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea>\n  <\/div>\n <\/div>\n <div class=\"textarea-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> Apps They're Currently Using <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea>\n  <\/div>\n <\/div>\n <div class=\"textarea-field-content form-field-content\">\n  <div class=\"form-group\">\n   <label> What Features They Want <\/label> <textarea placeholder=\"Something will be typed here...\" rows=\"3\" disabled class=\"form-control\"><\/textarea>\n  <\/div>\n <\/div>\n<\/section>\n<section id=\"export-to-your-crm\">\n <h2>Export to your CRM<\/h2>\n <div class=\"text-content\">\n  <p>Once you have all your <strong>data<\/strong> <strong>collected<\/strong> and <strong>organized<\/strong> and if you're looking to have all of your data <strong>centralized<\/strong> you can <strong>export<\/strong> it to your <strong>CRM<\/strong>. This can be done <strong>manually<\/strong> or by <strong>integrating<\/strong> <strong>Process Street<\/strong> and <strong>Zapier<\/strong>. If you're unsure what <strong>Zapier<\/strong> is or how it works,&nbsp;here is some <strong>information<\/strong> on what is is about.<\/p>\n  <p><a href=\"https:\/\/www.process.st\/business-process-automation-zapier\/\" rel=\"nofollow noopener\" target=\"_blank\">Automation Guide<\/a><\/p>\n  <p><a href=\"https:\/\/www.process.st\/invoice-generator\/\" rel=\"nofollow noopener\" target=\"_blank\">Using Process Street As An Invoice Generator<\/a><\/p>\n <\/div>\n<\/section>\n<section id=\"sources\">\n <h2>Sources:<\/h2>\n <div class=\"text-content\">\n  <p><a href=\"http:\/\/survey.cvent.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Cvent<\/a> -&nbsp;<a href=\"http:\/\/survey.cvent.com\/blog\/tips-for-collecting-feedback\/5-simple-steps-to-analyzing-customer-feedback\" rel=\"nofollow noopener\" target=\"_blank\">5 Simple Steps To Analyzing Customer Feedback<\/a><\/p>\n  <p><a href=\"http:\/\/www.clicktools.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Clicktools<\/a> -&nbsp;<a href=\"http:\/\/www.clicktools.com\/text-insight-extracting-greater-value-customer-feedback\/\" rel=\"nofollow noopener\" target=\"_blank\">Text Insight Extracting Greater Value Customer Feedback<\/a>&nbsp;<\/p>\n  <p><a href=\"http:\/\/www.techrepublic.com\/\" target=\"_blank\" rel=\"nofollow noopener\">TechRepublic<\/a> -&nbsp;<a href=\"http:\/\/www.techrepublic.com\/blog\/10-things\/10-ways-to-gain-valuable-insights-from-customer-feedback\/\" rel=\"nofollow noopener\" target=\"_blank\">10 Ways To Gain Valuable Insights From Customer Feedback<\/a>&nbsp;<\/p>\n <\/div>\n<\/section>\n<section id=\"relevant-checklists\">\n <h2>Relevant Checklists:<\/h2>\n <div class=\"text-content\">\n  <p><a href=\"https:\/\/www.process.st\/checklist\/customer-profiling\" target=\"_blank\" rel=\"nofollow noopener\">Customer Profiling<\/a><\/p>\n  <p><a href=\"https:\/\/www.process.st\/checklist\/investor-pitch\" target=\"_blank\" rel=\"nofollow noopener\">Investor Pitch<\/a><\/p>\n  <p><a href=\"https:\/\/www.process.st\/checklist\/standup-meeting-checklist\" target=\"_blank\" rel=\"nofollow noopener\">Standup Meeting<\/a><\/p>\n  <p><a href=\"https:\/\/www.process.st\/checklist\/ab-testing\" target=\"_blank\" rel=\"nofollow noopener\">AB Testing<\/a><\/p>\n <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Introduction Customer feedback is a method of obtaining a customer's opinion about a business, product or service. 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