Maximize your sales and enhance customer experience with our comprehensive "Sales & Customers Template", featuring a detailed step-by-step sales to retention workflow.
1
Identify Potential Customers
2
Gather Information About Potential Customers
3
Evaluate the Purchasing Capacity of Potential Customers
4
Approval: Purchase Capacity Evaluation
5
Prepare Sales Pitch
6
Contact Potential Customer
7
Present Sales Pitch
8
Address Customer's Queries and Concerns
9
Closure Discussion
10
Approval: Closure Discussion
11
Finalize the Commercial Terms
12
Draft Sales Contract
13
Approval: Sales Contract
14
Execute Sales Contract
15
Deliver Sold Product/Service
16
Follow-up with Customer
17
Attain Customer Feedback
18
Evaluate Customer Satisfaction
19
Approval: Customer Satisfaction Evaluation
20
Retention Plan Execution
Identify Potential Customers
This task is the first step in the sales process. It involves identifying potential customers who may be interested in your product or service. The goal is to compile a list of potential leads that can be further evaluated and pursued. Use your research skills to identify and classify potential customers based on various criteria such as demographics, industry, or previous interactions. Remember to think creatively and explore different avenues to expand your customer base. Success in this task will result in a diverse and qualified pool of potential customers.
1
Email
2
Phone
3
In-person meeting
1
Technology
2
Healthcare
3
Finance
4
Retail
5
Manufacturing
1
Highly Interested
2
Interested
3
Neutral
4
Not Interested
5
Unknown
Gather Information About Potential Customers
In this task, you will gather detailed information about the potential customers identified in the previous step. The gathered information will help you understand the customers' needs, preferences, and buying behavior. The goal is to create a comprehensive customer profile that can be utilized for effective sales pitches and personalized communication. Use various sources such as online research, social media, or direct conversations to gather relevant information. Be thorough in your data collection process to ensure accurate and up-to-date information.
1
LinkedIn
2
Twitter
3
Facebook
1
Individual
2
Small Business
3
Enterprise
1
Email
2
Phone
3
In-person meeting
4
Online Chat
5
Social Media
Evaluate the Purchasing Capacity of Potential Customers
This task involves evaluating the purchasing capacity of potential customers to ensure that your product or service aligns with their budget and financial capabilities. By understanding their financial situation, you can tailor your sales approach and negotiate accordingly. The goal is to identify potential customers who have the ability and willingness to make a purchase. Evaluate their financial documents, past purchasing history, or engage in direct conversations to assess their purchasing capacity. Use your negotiation skills and market knowledge to find mutually beneficial pricing and payment arrangements.
1
Credit Card
2
Bank Transfer
3
Installments
1
Low
2
Medium
3
High
1
Stable
2
Moderate
3
Unstable
4
Unknown
Approval: Purchase Capacity Evaluation
Will be submitted for approval:
Evaluate the Purchasing Capacity of Potential Customers
Will be submitted
Prepare Sales Pitch
This task involves preparing an effective sales pitch that persuades potential customers to consider your product or service. Craft a compelling narrative that highlights the unique value proposition of your offering and addresses the specific pain points of the customer. The goal is to create a sales pitch that grabs the customer's attention and positions your product or service as the best solution. Use storytelling techniques, data-backed arguments, and visual aids to make your pitch engaging and persuasive. Tailor the pitch to the customer's industry, preferences, and needs for maximum impact.
1
Slides
2
Video
3
Live Demo
1
Ease of Use
2
Cost Savings
3
Customization Options
4
Integration Capabilities
5
Scalability
Contact Potential Customer
In this task, you will initiate contact with the potential customer to establish a connection and express your interest in helping them. Choose the most appropriate communication channel based on their preferred method of contact. Whether it's through phone calls, emails, social media, or in-person meetings, ensure your initial contact is warm, friendly, and professional. Use this opportunity to schedule a follow-up discussion or presentation to further explore their needs and introduce your sales pitch.
Present Sales Pitch
In this task, you will present your sales pitch to the potential customer. Use the information gathered during the previous tasks to tailor your presentation to their specific needs and preferences. Present the key features, benefits, and unique selling propositions of your offering in a clear and compelling manner. Address any objections or concerns they may have and highlight how your solution can solve their problems or meet their goals. Use visual aids, demonstrations, or samples, if applicable, to enhance your presentation and make it more engaging.
Address Customer's Queries and Concerns
In this task, you will address any queries or concerns raised by the potential customer after the sales pitch. Listen actively, empathize with their questions or doubts, and provide accurate and timely responses. Ensure you have a comprehensive understanding of your product or service to address technical or detailed inquiries. Be patient, polite, and transparent in your communication, providing reassurance and building trust. If necessary, involve subject matter experts or provide additional documentation to resolve their concerns.
Closure Discussion
In this task, you will have a closure discussion with the potential customer to gauge their interest, address any remaining concerns, and seek confirmation or commitment. Review the key points discussed during the sales process, summarize the benefits and value proposition, and emphasize the urgency or exclusivity of your offering. Explore their timeline for making a decision and discuss the next steps to finalize the deal. Be prepared to negotiate or make adjustments to the terms or pricing based on their feedback or requirements.
1
Price
2
Delivery Timeline
3
Product/Service Specifications
4
Terms and Conditions
5
Other
Approval: Closure Discussion
Will be submitted for approval:
Closure Discussion
Will be submitted
Finalize the Commercial Terms
In this task, you will finalize the commercial terms of the sales agreement with the potential customer. Ensure that all aspects of the deal are clearly defined, including pricing, payment terms, delivery or implementation schedule, and any additional services or warranties. Address any specific requirements or modifications requested by the customer, and seek internal approvals if necessary. Prepare a draft sales contract based on the agreed-upon terms for review and approval.
1
Installation
2
Training
3
Maintenance
4
Customization
5
None
Draft Sales Contract
In this task, you will draft the sales contract based on the finalized commercial terms. Use a professional and legally sound format, clearly outlining all the agreed-upon terms, conditions, and obligations for both parties. Include necessary clauses, warranties, or disclaimers to protect the interests of your business and the customer. Ensure the contract is comprehensive, easy to understand, and free from any ambiguities. Share the draft with the customer for their review and feedback.
Sales Contract Draft
Approval: Sales Contract
Will be submitted for approval:
Draft Sales Contract
Will be submitted
Execute Sales Contract
In this task, you will execute the sales contract with the potential customer. Coordinate with the necessary stakeholders, such as legal, finance, or management teams and obtain the required approvals. Share the final version of the sales contract with the customer for their review and signature. Clearly communicate the next steps and timelines for product delivery or service implementation. Maintain a professional and collaborative approach throughout the contract execution process.
Deliver Sold Product/Service
In this task, you will deliver the sold product or service to the customer. Coordinate with the necessary teams or departments to ensure a smooth and timely delivery. Provide clear instructions or guidelines to the customer regarding the installation or usage of the product, if applicable. Follow any specific delivery protocols or requirements established with the customer during the contract negotiation process. Monitor the delivery process to ensure customer satisfaction and address any issues that may arise.
Follow-up with Customer
In this task, you will follow up with the customer after the delivery of the product or service. Check if they have any questions, concerns, or feedback regarding the purchased item. Gauge their satisfaction level and ensure they are experiencing the expected benefits or results. Address any post-delivery issues promptly to maintain a positive customer relationship. Use this opportunity to reinforce your commitment to their success and explore additional opportunities for upselling or cross-selling.
Attain Customer Feedback
In this task, you will attain feedback from the customer regarding their experience with your product or service. Seek their honest opinions, suggestions, or any areas of improvement they may have identified. Use this feedback to enhance your offerings, address any shortcomings, and refine your sales and delivery processes. Encourage the customer to provide specific details or examples to support their feedback and offer incentives, such as discounts or future benefits, as a token of appreciation for their time and input.
Evaluate Customer Satisfaction
In this task, you will evaluate the customer's satisfaction with the overall sales experience and the delivered product or service. Consider their feedback, ratings, and any other relevant data or metrics to assess their level of satisfaction. Identify areas of success or excellence that can be replicated in future sales endeavors. If necessary, address any unresolved issues or concerns to ensure complete customer satisfaction. Document the customer's satisfaction level and use it as a performance indicator for your sales team or improvement initiatives.
1
Highly Satisfied
2
Satisfied
3
Neutral
4
Dissatisfied
5
Highly Dissatisfied
Approval: Customer Satisfaction Evaluation
Will be submitted for approval:
Evaluate Customer Satisfaction
Will be submitted
Retention Plan Execution
In this task, you will execute a retention plan to ensure long-term customer loyalty and repeat business. Implement strategies such as post-sale check-ins, personalized offers or discounts, loyalty programs, or ongoing support to nurture the customer relationship. Monitor customer engagement, satisfaction, and feedback regularly to identify opportunities for upselling, cross-selling, or additional value-add services. Collaborate with other teams, such as customer success or account management, to provide exceptional ongoing support and address any evolving needs or challenges.