Written by James Schramko, the founder of Sydney based online marketing coaching business SuperFastBusiness.
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Open a project Dropbox for everything to be placed in as you go
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Identify your target audience
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Create a premise for your show
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Decide if you need a partner
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Name your show
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Register a domain name
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Create an image artwork 1400 x 1400 for the show
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Have a favicon created for your website
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Buy hosting for your website
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Have intro and outro sound bumpers created
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Create your mobile responsive WordPress website
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Add your email name capture offer / form
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Add a social sharing plugin like Social Sharing Toolkit
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Install Blubrry Plugin for WordPress
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Open a free Blubrry account to track your downloads
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Write your "about" page text
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Add Disqus commenting system
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Draft some show notes / questions / format
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Get your best microphone ready
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If using Skype get a call recorder ready
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Create your first episode
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Edit your episode and add your intro and outro bumpers
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Run the final version through Auphonic to clean up the sound
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Load your audio to an Amazon S3 bucket or LibSyn
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Create your first post
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Publish your post
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Submit to iTunes
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Bonus step!
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Credit James Schramko - SuperFastBusiness
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Related Process Street content
Open a project Dropbox for everything to be placed in as you go
The first step to getting your podcast live in iTunes is to open a project in Dropbox for everything to be stored in as you go. Record the link to this in the form field below.
Identify your target audience
Next, you need to identify your target audience. Record your choice in the form field below.
Create a premise for your show
Now you need to start drafting ideas for your show! Although not all will be used, trim down your initial list until you have a concise premise for your show.
Record this premise in the form field below.
Decide if you need a partner
Although this can be more down to personal preference, next you need to decide if you're going solo or partnering up. Note your choices in the form fields below.
Name your show
Now that the preliminary decisions are out of the way, you need to come up with a name for your show! Write your choice in the form field below for safe keeping.
Aim to concisely summarize what your show is about, but make it memorable - no-one's going to remember a 20-word title of nothing but waffle.
Register a domain name
The next step is to register a domain name for your show. As always, record this in the form field below.
Create an image artwork 1400 x 1400 for the show
Now you need to have artwork for the show. Upload the final file to this checklist using the form field below.
Have a favicon created for your website
Every good podcast website should have a favicon, so this is what you must now have created.
Buy hosting for your website
This is pretty self-explanatory; you now need to buy hosting for your website.
Have intro and outro sound bumpers created
You'll want to have an intro and outro sound bumper for your podcast so that your listeners are not alienated by sudden starts and stops. Use the form fields below to store these bumpers once created.
Create your mobile responsive WordPress website
Once again, this is self-explanatory. You now need to create a mobile-responsive WordPress website.
Add your email name capture offer / form
Once that is set up, add in your email name capture offer or form to start building your subscribers.
Add a social sharing plugin like Social Sharing Toolkit
What more is there to say? Go ahead and add a social sharing plugin (such as Social Sharing Toolkit) so that your delighted audience can share your posts at the click of a button!
Install Blubrry Plugin for WordPress
Next up, you need to install the Blubrry plugin for WordPress.
Open a free Blubrry account to track your downloads
Now that you have the plugin, open a free Blubrry account to track your downloads. Note your username in the form field below.
You have the site set up, but you're going to need to flesh it out a bit more! Start by writing your "About" page.
Add Disqus commenting system
Another self-explanatory step, you should now add Disqus to the commenting system on your site.
Draft some show notes / questions / format
Now you can finally get started on drafting the details of your podcast! Record what you have drafted with the subchecklist below - feel free to add items if you want to carve things out with a bit more clarity!
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Show notes
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Questions to ask / answer
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Format (rough)
Get your best microphone ready
Nobody's going to listen to a muffled mess of an audio file - quality is absolutely vital when creating a podcast. Hence, you now need to get your best microphone ready for recording!
If using Skype get a call recorder ready
If you're planning to use Skype to chat with your co-host or guests, you need to select and set up a call recorder.
Create your first episode
The time has come! Now you need to create your first episode. Upload a copy of the raw recording to the form field below.
Edit your episode and add your intro and outro bumpers
Next up is the task of editing your episode to remove awkward pauses and add any extras, along with adding in your intro and outro bumpers.
Run the final version through Auphonic to clean up the sound
To clean up the sound of the podcast, you should now run the final version through Auphonic. Save a copy of the final version with the form field below.
This is a post-production audio service for podcasts that normalizes the signal as well as reduces noise, compresses, etc.
Load your audio to an Amazon S3 bucket or LibSyn
Next you need to upload your completed audio to an Amazon S3 bucket or LibSyn. Record the link to this in the form field below.
Create your first post
Now you need to create the first post on your WordPress site. Record the link to this post with the form field below.
This post should contain the show's title, the show notes for the first episode, an MP3 embed and the show's picture.
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Show's title
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Show notes (for the first episode)
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MP3 embed
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Show's picture
Publish your post
Once your post is complete, go ahead and push it live! Record the date of publish with the form field below.
Submit to iTunes
The moment of truth is here! Now that all of the preliminary measures are complete, go ahead and submit your show to iTunes.
Bonus step!
Submit your show to Stitcher which comes standard in many car radios now.