Google 2b – How to Install Google Analytics using Tag Manager

Once you have a Client’s Website your #1 goal is to get more traffic and subscribers. Google Analytics help you make data-driven decisions by showing you the stats that matter. You can see:

• Who visits the website?
• What do people do when they are on the website?
• When do people visit the website?
• How do people find the website?
• How do people interact with the content on the website?

First, you need to Login to MCC account. The details can be found here: https://docs.google.com/spreadsheets/d/1yX1oaVcAmj6HCcOdHficN_EhOggYuPfk09cNC1Zxxko/edit?ts=5ac68dcd#gid=1755064643

We use Google Tag Manager to install Google Analytics on a client’s website.

So, 1st see How to Install Google Tag Manager Tutorial.

Visit https://tagmanager.google.com and Sign in with MCC account.

In Account Name Put Your Client’s Name & Set a Preferred Country.

Now you need to add a container to your account. A container could be a website or an app for iOS or Android platforms. In this case, we will use the web.

You should use your client’s site’s domain for the container name. You can add multiple containers for each account. Once you’re done click on the create button to continue.

Google Tag Manager will now create your account with the container, and you will see your container dashboard. It would look something like this:

Now your Google Tag Manager account is ready, so the next step is to add a new tag. You can do this by clicking on create a new tag.

1. Select "Tag Configuration" and
2. "Google Analytics – Universal Analytics" from the options.

than confirm Track Type as "Page View" and "New Variable" for Google Analytics Settings.

After we set Variable type as "Google Analytics Settings" you will be asked for Tracking ID.
We will get it in the next step.

You may be asked to provide your analytics tracking ID.

This tracking ID is a special code that allows Google to identify your site. You can obtain this ID by visiting analytics.google.com/analytics and logging into MCC Account, then Click on the Admin Tab.

If the account was not setup yet, Click on Create Account.

Fill in all the Details and Click Get Tracking ID

Click I Accept

Copy the whole Tracking ID

And finally paste it into the analytics "tracking ID".

SAVE your Variable

Add Trigger "All Pages". 

SAVE your Tag

With the correct page selected hit the SUBMIT button.

Give the version appropriate name like "Google Analytics" and hit PUBLISH.

That is it! 

Give Yourself a Pat on the Back.

You’re Done!!