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3.4 Webinar Launch

3.4 Webinar Launch

The Following is your COMPLETE Webinar Launch Process Map and Execution Guide! Begin with the 5-Step Planning Process below and continue the steps to ROCK your webinar!
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The 5-Step Planning Process:
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Step #1: Dream It
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Step #2: Map It
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Step #3: Book It
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Step #4: Chunk It
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Step #5: Do It
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BONUS: The Webinar Workbook .PDF
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1. Admin:
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1.1 The Offer
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1.2 Links List
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2. The Webinar Registration System:
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2.1 a. GoToWebinar Event Setup
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2.1 b. Zoom Event Setup
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2.2 The Webinar Registration Page
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2.3 Webinar Thank You (Confirmation) Page
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2.4 Integration With Email Software
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2.5 Create The Email Reminder Sequence
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2.6 Integration With PlusThis
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2.7 Test the System
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3. Email Promotion:
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3.1 Map Out Your Email Promotion Series
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3.2 Write The Emails
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3.3 Send Out Emails
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4. Facebook Advertising:
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4.1 Map Out Facebook Ads Strategy
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4.2 Create the Ad Copy
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4.3 Create Ad Graphics/Videos
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4.4 Set Up Conversion Pixel
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4.5 Launch Ads
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4.6 Instagram Ads
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4.7 Facebook Retargeting
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5. The Webinar:
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5.1 Create Outline
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5.2 Create & Design Slides
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5.3 Stay-to-the-End BONUS
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5.4 Fast-Acting BONUS (For Buyers On The Call)
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5.5 Set Up Link To Offer
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6. The Follow-Up Sequence:
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6.1 Map Out the Follow-Up Strategy
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6.2 Webinar Replay Page
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6.3 Write Follow-Up Emails
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6.4 Send Follow-Up Emails
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7. The Sales Page:
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7.1 Follow The Sales Page Creation Process
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8. The Checkout Page:
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8.1 Create The Offer In Kajabi
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8.2 Design Checkout Page (Graphics & Copy)
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8.3 Integrate with Active Campaign & Add TAG
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8.4 Purchase Confirmation Page
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9. The Upsells:
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9.1 Create Your Upsell Process
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10. The Course:
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10.1 Create Your Course (or Outline)
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11. Member Onboarding Sequence:
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11.1 Map Out Onboarding Email Sequence
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11.2 Write Emails
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11.3 Add To Autoresponder Sequence
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12. Support:
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12.1 Debrief Support Team Debrief
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12.2 Live Chat
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13. Unpacking:
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13.1 Execute Your Debrief
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13.2 Debrief Meeting