Developing an SEO Checklist
Your campaign should be based on the previous research, and your SEO checklist should be based off your campaign. This is just an example of what your TDL, or SEO checklist, might include:
- Write optimized, marketable search snippets (title and description)
- Create a content editorial calendar that covers:
- Update old content
- Create new content
- Update old pages
- Create new assets
- Remove old assets as needed
- Set up a social media plan to provide x number of additional social proof above competing site and/or competitive posts
- Set up link building campaign to x number of pages (outline pages) for additional links above competing site and/or competitive pages
- Create x number of additional assets with the goal of bringing x number of traffic above previous quarter
Use the below list template to create your own SEO Checklist!