Nonprofit Digital Promotion

This process should be run any time the nonprofit is publishing content through their digital platforms. Whether that is a monthly email blast, a weekly social media update, or a big digital media fundraising campaign push, this process can help ensure that the messaging is consistent and compelling for our constituents across all digital platforms.

Use the following marketing template to create content for the specific marketing campaign.

Use the filled out marketing plan template to create a blog to post on the website. 

Use the filled out marketing plan template to create an email update to send out to email list. (be sure to include link to the website in the email)

Use the filled out marketing plan template to create social media posts to promote the website blog push. 

Facebook Page:

Twitter:

Instagram:

The following date will be used to push out content across all digital mediums. 

Use content management service to post the blog to the website.

Use Microsoft Word mail merge feature to send e-blast to subscriber list.

Post the created social media posts to their respective platforms. Make sure link to website/blog post is attached.

Facebook Post:

Twitter Post:

Instagram Post: