Sales Strategy

The opening of your call is the first impression you make—it sets the tone for the entire conversation. It's crucial to start on a positive note, showing genuine interest in the person you're speaking to. This isn't just about being polite; it's about building a connection from the get-go.

Hey name (say it with a smile). I'm thrilled we could connect. Before we dive in, how's your day going? [Wait for response] Great to hear! I've been looking forward to our chat. I've had a quick look at what you do, and I must say, it's impressive.

Building rapport is about finding common ground. It's the bridge that connects your offer to their world. People are more likely to do business with someone they like and trust, so this stage is about nurturing that trust and showing that you understand and care about their aspirations and challenges.

You know, one thing that really stood out to me was [mention something specific about their work or challenge]. It's clear you've got a real passion for what you do. Tell me, what's the big dream? Where do you see yourself and your business a year from now?

Identifying pain points isn't just about uncovering problems; it's about empathy. When you understand the challenges your potential client faces, you can tailor your solution to their specific needs. This stage is key to making your offer feel personalized and relevant.

Absolutely, that's a vision worth pursuing. Now, let's talk about what's been holding you back. What are the biggest hurdles you're facing right now? [Listen and empathize] Those are challenges many in your shoes face, and it's smart of you to address them head-on.

Positioning your offer is where you align your services with the client's needs. This is where you transition from discussing problems to presenting your service as the solution. The art here is to make it feel like a natural progression, leading them towards a resolution.

From what you've shared, it seems like you're in a prime spot to scale up. Imagine having a clear, actionable strategy that not only aligns with your values but also brings in the kind of clients who are just as excited about your services as you are. That's where I come in.

Your value proposition is your promise. It's what sets you apart from the rest. This stage is about showcasing the unique benefits of your service and how it will specifically address their pain points. It's the core of why they should choose you over anyone else.

I work with people like you, brilliant coaches and wellness experts who have a deep expertise and a powerful message but need that extra oomph to break through the noise. Together, we'll craft a strategy that draws from proven methods that have helped others in your field—think value-driven approaches, but tailored just for you. 

Social proof is your evidence. It's the reassurance that you can deliver on your promises. This stage is about building credibility by sharing stories of success from past clients who faced similar challenges. It's a powerful way to demonstrate the effectiveness of your service.

Just last month, I worked with a wellness coach who was struggling to fill her calendar. We honed in on her offer, made it irresistible, and guess what? She's now booked out three months in advance. It's all about making your service the obvious choice.

The close is where you seal the deal. It's not just about ending the call; it's about moving forward with a commitment. This stage is crucial because it's where you turn a prospect into a client. It's about clarity, confidence, and giving them a clear path to say 'yes'.

Any questions before we get that booked in for you? [ANSWER QUESTIONS] 

If you take action now on the call you'll save $500, I'll drop the payment link in the chat box. While you get that sorted I'll send you over an email with the paperwork, is X email good to use?

Congrats! 

Another checklist is complete

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