Client Onboarding for Professional Services
When a new client signs up, it’s not enough to leave them alone to jump into your service by themselves – you’ve got to have a clearly written process to make sure they know they’ve made the right choice.
Settling a new client into your business and establishing a good relationship is one of the best ways to reduce churn.
‘If you hold a customer’s hand for 90 days, they’ll be loyal for life’. – John Jantsch
The process of perfect onboarding differs depending on your business, but the essence is the same. Of course, you’re updating your CRM and complying with legal regulation, but that’s not going to make the customer think you’re the best choice and quell the buyer’s remorse. You’ve also got to build a relationship, get to know the customer’s individual needs (once they’ve signed up, they’re not just a vague profile or target audience) then integrate them into your existing business process.
Bonus: Looking for a real example use case from the super-successful DoubleDutch team? Click HERE to unlock it.
At Process Street, we’ve put together 3 templates you can use to get new clients settled in with minimal hassle. The templates include sample documents, ready-to-send emails and industry-specific advice for criminal lawyers, marketing agencies, and financial planners.
Want to get straight to the checklists? No problem! Here you go 🙂
- Client Onboarding Checklist for Financial Planners
- Client Onboarding Checklist for Marketing Agencies
- Client Onboarding Checklist for Criminal Law Firms
- High-Touch Customer Onboarding for SaaS Companies
Client Onboarding Process for Financial Planners
A solid client onboarding process always important, but for financial planners it could mean the difference between a great working relationship and a compliance lawsuit. A new sign-on agrees to trust your decisions and considers you competent enough to handle the whole of their financial life. This checklist guides you through the process of collecting contracts, arranging meetings, deciding when to review your progress and covering the legal side of what you do.
Client Onboarding Process for a Marketing Agency
Marketing agencies, while trying to strike the balance between art and science, already have their work cut out. To get your new clients set up properly, you’ll want to follow a concise and clear-cut process that covers all the bases. What do you include in your welcome package? What questions should you ask in the questionnaire? This guide will answer these questions so you can concentrate on getting the best results for your clients and leave the details to us.
This checklist is a watertight guide to the process of introducing yourself to new clients, conducting meetings and leaving the best possible impression.
Client Onboarding Process for Criminal Law Firms
The client onboarding process for lawyers contains vital steps to ensure you comply with law when taking on a new case. With a 4-17% chance of being sued for malpractice each year, lawyers have to be especially cautious to stay away from trouble, especially considering that client onboarding itself can be a legal minefield. While you might know a lot of the process already, human beings are prone to error, so following the steps outline here is a solid way to minimize risk.
High-Touch Customer Onboarding for SaaS Companies
Alongside a full guide to customer success for SaaS companies, this checklist is a great resource for SaaS owners looking to set up a high-touch process and get their customers to fall in love with their product just as much as they should. You’ve got a great product, right? Well, if you don’t have the systems in place to convey that to your customers, it will make it hard for them to tell!
Use this process for new customers to get them up and running with your SaaS as fast as you can!
Looking for other onboarding checklists? Let us know in the comments and we will do our best to write them for you.
And, don’t forget to grab our FREE 19-point checklist of the exact process DoubleDutch uses to onboarding new customers. You can learn a hell of a lot from these guys.