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Product management tools are essential tools for product managers and even project managers.
They organize the entire product lifecycle, automating processes along the way to reduce errors and increase productivity. It simply isn’t possible to remain competitive without them.
But with so many on the market, it can be difficult to know which ones to choose and what they’re good for. To help you on your buying journey, we have put together a list of the top 26 product management tools out there so you can make an educated decision.
So enough talking, let’s get started!
Process Street, while primarily recognized for its workflow and checklist management capabilities, is a versatile tool often used in product management. It aids in defining, documenting, and automating product development and release processes. By creating and running customizable checklists it ensures product teams follow standardized procedures, improving efficiency and consistency.
Best for: Product management workflows.
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Monday.com is a popular work operating system that extends its use to product management. It offers tools for project planning, tracking tasks, collaboration, and resource management, making it a versatile choice for product development teams. Its visual and customizable interface streamlines communication, improves coordination, and enhances project management for product lifecycles.
Best for: Project planning.
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Jira, developed by Atlassian, is a widely used project management and issue tracking tool that’s often applied in product management. It offers agile project management features, custom workflows, and powerful reporting to help product teams plan, track, and release products effectively. Jira fosters collaboration and visibility in the product development process.
Best for: Software development.
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ProdPad is a product management and product roadmap software designed to help teams define, manage, and communicate their product strategies and roadmaps. It enables product managers to collect ideas, prioritize features, and align product development with business goals. ProdPad offers a user-friendly platform for product planning, fostering collaboration and innovation.
Best for: Product roadmapping.
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Productboard is a product management and product discovery platform. It assists product teams in collecting, prioritizing, and managing customer feedback and feature requests. Productboard helps product managers align product development with customer needs, create roadmaps, and collaborate with cross-functional teams. It streamlines the process of turning ideas into actionable product plans.
Best for: Managing customer feedback.
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Miro, a collaborative online whiteboarding platform, is often used for product management. It offers visual tools for brainstorming, creating product roadmaps, and organizing user story maps. Miro enhances product development by enabling cross-functional teams to collaborate, ideate, and plan, fostering better communication and innovation in the product management process.
Best for: Product brainstorming.
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Notion, known for its versatility, is used for product management by creating customizable databases, project boards, and documentation spaces. Product teams can design workflows, manage tasks, and document product details collaboratively. Notion’s adaptability makes it a unique and collaborative solution for product managers to organize and execute their work.
Best for: Document management.
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Hotjar, primarily recognized for web analytics, can be valuable for product management. It provides tools for user behavior tracking, feedback collection, and heatmaps. Product teams can use Hotjar to gain insights into user interactions, identify pain points, and make data-driven decisions, ultimately improving the user experience and product development.
Best for: Data insights.
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ProductPlan is a product management software designed for building and sharing product roadmaps. It enables product managers to visualize and communicate their product strategy, prioritize features, and align teams around a shared vision. ProductPlan simplifies the process of defining, planning, and executing product development, enhancing collaboration and transparency in the product management process.
Best for: Product development.
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Trello, a visual project management tool, is widely used in product management for its simplicity and flexibility. It helps teams organize tasks, create product roadmaps, and manage workflows using customizable boards, lists, and cards. Trello streamlines collaboration, providing an intuitive platform to plan and execute product development effectively.
Best for: Simple organization.
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Aha! is a comprehensive product management and roadmapping software that helps teams create, plan, and manage product strategies and development. It offers features for product vision, roadmaps, goals, and prioritization, facilitating the alignment of product development with business objectives. Aha! enhances collaboration and decision-making throughout the product management lifecycle.
Best for: Delivery management.
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Figma is a cloud-based design and prototyping tool, which, while not dedicated to product management, is often used for collaborative design and prototyping within product teams. It facilitates the creation of interactive prototypes, user interfaces, and design components, fostering collaboration and design iteration throughout the product development process.
Best for: Creative teams.
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Asana is a versatile work management and project tracking tool that’s commonly employed in product management. It enables teams to organize tasks, create product roadmaps, and manage workflows. Asana streamlines collaboration, centralizes communication, and ensures product development aligns with business objectives, making it an effective tool for product managers.
Best for: Agile methodologies.
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Typeform is not typically used as a dedicated product management software. Instead, it specializes in creating engaging online forms and surveys. While it might be used to gather feedback from users or customers, it’s more commonly utilized in marketing, research, or data collection, rather than for product management.
Best for: Customer feedback.
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Wrike is a versatile project management and collaboration platform that’s often utilized for product management. It offers tools for task management, project planning, and workflow automation, enabling product teams to organize, prioritize, and execute tasks efficiently. Wrike enhances communication and project visibility, making it a valuable asset in product development and management.
Best for: Project management.
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Freehand is a design and prototyping platform, not a dedicated product management software. While it’s primarily used for creating interactive prototypes and collaborating on design projects, product teams often use it for visualizing and testing user interfaces and user experiences. However, it is not a comprehensive product management tool.
Best for: Prototyping.
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Balsamiq is a wireframing tool for product management, ideal for creating low-fidelity mockups of user interfaces. It simplifies the process of sketching and visualizing product designs, allowing teams to iterate quickly and efficiently. Balsamiq aids in early-stage product development and communication, facilitating a shared vision among stakeholders.
Best for: Wireframing.
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UserVoice is a product feedback and customer support platform often utilized in product management. It enables businesses to collect and prioritize customer feedback, helping product teams make data-driven decisions. UserVoice streamlines communication, fosters customer engagement, and aligns product development with user needs, enhancing product management processes.
Best for: Customer support.
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Mixpanel is an analytics and user engagement platform that aids product managers in understanding user behavior and interactions. It provides insights into how users engage with products, helping product teams make informed decisions for improvements and optimizations. Mixpanel enhances data-driven product management and empowers teams to deliver a better user experience.
Best for: User engagement.
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Airtable, while not exclusive to product management, is often used for organizing and managing product-related data. It combines the flexibility of spreadsheets with the power of databases, making it a versatile tool for tracking tasks, projects, and product development workflows. Airtable offers customization and collaboration, streamlining data management in product management processes.
Best for: Database management.
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Pendo is a product analytics and user feedback platform that aids product managers in understanding user behavior and guiding product development. It offers features for tracking product usage, collecting user feedback, and creating in-app experiences. Pendo enhances data-driven decision-making and user-centric product management, helping teams improve product adoption and engagement.
Best for: Product analytics.
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Confluence, developed by Atlassian, is a collaboration and documentation tool frequently used in product management. It offers a platform for creating, sharing, and organizing product documentation, requirements, and specifications. Confluence fosters team collaboration, centralizes information, and enhances transparency, making it valuable in the product management process for documentation and knowledge sharing.
Best for: Product documentation.
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Slack, a team communication and collaboration tool, is often used in product management for real-time communication and coordination. Product teams leverage Slack to streamline discussions, share updates, and integrate with other tools, improving team communication and productivity. While not a dedicated product management software, it enhances collaboration within product development processes.
Best for: Team communication.
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SurveyMonkey is a versatile online survey and data collection platform. While it’s not a dedicated product management tool, it can be used for gathering user feedback and conducting market research during product development. It offers survey creation and data analysis capabilities to inform decision-making and product improvements.
Best for: Customer surveys.
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Craft.io is a product management and roadmapping platform designed to help teams plan, build, and launch products effectively. It offers features for ideation, roadmapping, and user story management, aiding product managers in prioritizing features and aligning development with business goals. Craft.io streamlines the entire product development process, enhancing collaboration and decision-making.
Best for: Product release.
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Dragonboat is a product management and team collaboration platform designed to enhance product development processes. It offers features for product roadmapping, goal setting, and progress tracking, empowering product teams to prioritize and execute product strategies. Dragonboat streamlines communication, enhances transparency, and supports agile product management practices, facilitating efficient product development.
Best for: Goal setting.
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Product management platforms are a specialized set of digital tools and platforms designed to assist product managers in developing, managing, and optimizing products throughout their lifecycle to improve product experience.
These software solutions provide a centralized platform for various product-related tasks, including ideation, planning, feature prioritization, roadmapping, communication, collaboration, and performance analysis.
Key features of product management software typically include:
Collecting and managing ideas and feedback from stakeholders, customers, and team members.
Creating visual roadmaps that outline the product’s development path, including features, releases, and milestones.
Planning, assigning, and tracking tasks and projects related to product development.
Documenting and tracking detailed product requirements, including user stories, features, and specifications.
Providing collaboration and communication features to enable cross-functional teams to work together effectively.
Collecting and analyzing user feedback to guide product improvements.
Utilizing data to measure and analyze product performance, user engagement, and other relevant metrics.
Seamless integration with tools like issue trackers, version control systems, and communication platforms.
Tools for prototyping and designing the user interface and user experience.
Storing and managing product-related documents and files.
Managing permissions and access to data and tasks within the software.
Most of the tools in this list offer free demos, free trials, or both. It’s okay if you don’t immediately know which one is right for you, so be sure to take advantage of the trials and test a few out!