Does anyone have the number for Jeff Bezos?
He owes me over $10,000.
Thanks to his 1-Click checkout, I must’ve purchased at least $10,000 worth of stuff that I didn’t need or want. He’s made it way too easy to purchase from Amazon and it’s got to stop.
So, yeah if you have his number I will…Wait… What’s that?
Bezos didn’t come up with the 1-Click checkout idea? It wasn’t his idea to make it possible to buy a Tibetan Buddhist necklace worth $169,000 in one single click?
Well, if it wasn’t entrepreneurial Bezos, the innovator and founder of Amazon and the Blue Origin spaceship, then who on earth was it?
Regular Amazon employee, programmer, and intrapreneur: Peri Hartman.
Thanks to Peri’s pioneering checkout idea and Amazon’s unwavering belief in intrapreneurship (harnessing the power of innovation from within the workplace), the 1-Click checkout gave Amazon a huge competitive advantage, re-wrote the entire book on eCommerce, and ruined my life. They also made a cool $177bn by slapping a patent on it and licensing the idea out to others.
But despite this example, many companies fail to harness the power of their existing internal innovators. Preferring instead to hire external resources to execute ground-breaking ideas, boost competitor advantage, and improve ways of working.
So, taking more intrapreneurial examples from the likes of Apple, Facebook, and Google, this Process Street post will help you understand the importance of intrapreneurship and shine a light on the hidden entrepreneurial resources that lie within your company:
- Are intrapreneurs just shy entrepreneurs waiting for their big break?
- Proof that encouraging intrapreneurship is good for business
- How to recognize intrapreneurs and nurture intrapreneurship within your organization
Ready to see what’s right in front of your nose? 💡