I’m writing a post about Airbnb, from an Airbnb.
Ironic yes, but not unlikely.
In 2019, Airbnb hosted 272 million bookings globally. And, in 2020, despite a global pandemic restricting travel, Airbnb suffered relatively minimal losses of only 22%.
2020 was also the year Airbnb decided to go IPO, despite the global pandemic, a significant drop in revenue, and global travel restrictions.
How did they manage it? A growth strategy like no other, that’s how.
This Process Street blog post takes a deep dive into Airbnb’s growth strategy, how they got where they are today, and where they could be going. To skip to a specific section of the post click the appropriate link below:
- The history of Airbnb: From Obama O’s to turning over $3.4B in revenue
- Airbnb’s growth startegy: Product breakdown
- Airbnb’s growth strategy: Overcoming “stranger equals danger”
- Airbnb’s growth strategy: The sharing economy
- Airbnb’s growth strategy: Promise & deliver on value for everyone
- The future of Airbnb
Let’s start with where it all began, with 3 air beds.🛌