This superpowered Brand Strategy Template is a branding guide, a strategy, and an audit, all rolled up into one simple checklist.
Regardless as to whether you are looking to design a brand from scratch; strategically find your brand's voice and personality; bring in a designer to define the aesthetics of your brand; or perform a brand audit on your products to ensure they align with your branding... We got you.
Here are some fun facts that highlight the importance of good branding when creating a successful business:
- Consistent branding across all channels increases revenue by 23%.
- 91% of consumers would rather buy from an authentic brand.
- 82% of investors want the companies they invest in to have a strong brand.
This brand strategy template will guide you in creating an authentic and aesthetically pleasing brand that your customers trust.
Your brand is the philosophy of your business. It represents what you stand for, it is the voice and personality of your business.
Whether you are a small business owner, entrepreneur, or are part of a larger branding team, use this checklist to:
- Establish and assess your brand strategy
- Establish and assess your brand aesthetics
- Iterate and finalize branding
- To run a brand audit
- To create a report of your brand
A brand audit is essential in ensuring that you are communicating your brand effectively and consistently. Be sure to perform a brand audit before releasing any new products, and any new content.
Before you get stuck in, here is a little bit about us:
Create a checklist template and run individual checklists for each member of your team. You can check tasks off as you work through them, set deadlines, add approvals, assign tasks, and track each team member's progress.
Let's get started.
For inspiration on designing your brand check out the videos below: