All posts by Adam Henshall

How Does a Franchise Work? Uncover The Secret Sauce of an American Franchise Giant

how does a franchise work headerThe franchise model of doing business is a decidedly American affair.

The concept marries the power and scale efficiencies of large corporate bodies with the entrepreneurialism and hard work of mom-and-pop small business.

According to the United States International Trade Association:

there are over 780,000 franchise businesses that directly employ over 8.8 million people and account for over $890 billion in direct economic output.

The franchise model is one of the powerhouses of the US economy and features countless household names – McDonald’s being one of its truly global successes.

In this Process Street article, we’ll look at:

  • What a franchise is, and the costs associated with starting one
  • What the 2016 film The Founder tells us about the origin story of McDonald’s
  • The role the Founding Fathers played in the history of franchises
  • What systems McDonald’s used to propel their franchised successes

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What You Can Learn from Salesforce to Hit Your Sales Goals This Year

Sales goals salesforce header

Some people seem like naturals when it comes to sales. Their smooth talking and deep product knowledge entices customers and makes them feel warm and fuzzy inside.

sales goals salesforce skills Source

A high performing sales person is a huge asset to a company, and they’re often paid very well as a reward!

  • Maybe you want to start a new business and need to jump into the sales role to get your fledgling startup off the ground?
  • Maybe you want to build a sales team to crush sales goals while you focus on your specialty?
  • Or maybe you just want to get into sales as a career and need to know how to get up to speed fast?

Well, in this Process Street article we’ll cover solutions to each of these conundrums. We’ll look at:

  1. How Salesforce hit their sales goals
  2. 10 top tips the sales experts have for a beginner
  3. How Close.io CEO Steli Efti builds outbound sales teams
  4. What steps you need to take to build sales processes (with a load of premade templates to help you get started!)

“A goal properly set is halfway reached.” – Legendary sales guru, Zig Ziglar.

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How Were The Pyramids Built? Inside The World’s First Documented Processes

How were the pyramids builtWe talk a lot about processes here at Process Street and we try to give insight into not only how to make current processes better but also into how processes have evolved over time and why.

We’ve looked at case studies, poor processes, optimized processes, and technical guides to business process management.

But we’re no stranger to going back in time to explore the development of processes and where they came from. In this article, we’re going to follow up on the theme established in our post on surgical processes and look at processes and organizational systems in history.

This is the story of ancient Egypt.

The Great Pyramid is considered one of the wonders of the world. But how did it come to be?

We’ll look at a number of the classic discussions surrounding the construction of the pyramids, but focus on how a society which existed nearly 5000 years ago was able to construct some of the greatest and most iconic monuments known to humankind.

We’ll explore:

  • What was the Great Pyramid and how was it built?
  • Who built the Great Pyramid and what was labor like throughout the period of construction?
  • How were things organized in ancient Egypt?; Or, how to count from one to ten.
  • What do we know about trade in ancient Egypt?
  • Who were the scribes and why were they important?

Ancient Egypt is one of the first civilized societies for which we have an understanding of their perceptions of organization and management.

Spoiler alert: they used checklists!

Let’s dive in!

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How Does a Hedge Fund Work? Inside the Processes at Bridgewater Associates

How Does a Hedge Fund Work_ Inside the Processes at Bridgewater Associates-04Processes can be used to optimize the things you do every day, and we spend most of our time telling you that!

But where do these processes come from? Really.

Maybe you just documented your steps one day and built from there? In which case, the process evolved naturally from the actions you took intuitively. When I add big words into that description I can make it sound like a good thing. But it could be put another way.

You never took the time to think about the foundations of your process.

At the very base of all processes are a series of said and unsaid principles. In good processes and bad processes. If we want the best processes we can make, we need to understand and critically evaluate the principles which knowingly or unknowingly guide our every decision.

Ray Dalio’s text, Principles, answers the question “how does a hedge fund work?” and gives us an insight into how he built the world’s largest one, Bridgewater Associates.

Bridgewater manages $160 billion worth of assets for 350 different clients. These clients range from large corporate bodies like McDonald’s to pension and wealth funds, and even to the assets of central banks. The whole company has been built around cultivating a radical company culture, and it is this radical company culture which makes Bridgewater Associates so successful and worth investigating!

In this Process Street article, we’re going to present to you a number of the ideas contained within the book and we’re going to pull out three specific company processes Dalio has developed on the back of these principles:

But be warned: it’s likely a radical break from your office!

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DMAIC: The Complete Guide to Lean Six Sigma in 5 Key Steps

dmaic headerWe all like to know about the broader philosophies behind process improvements, but sometimes we need to knuckle down and look at some of the more technical details.

One of the core techniques behind any process improvement, particularly in Six Sigma, is DMAIC.

This handy approach, pronounced duh-may-ik, is the key to employing Six Sigma and beginning your journey to being a process hero. We’re going to cover each step in the process and detail how to effectively enact every section.

This guide will lead you through from start to finish and get you ready to start employing lean Six Sigma within your business!

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Inside the Recruitment Processes of 3 Tech Giants (and How to Improve Yours!)

recruitment process google facebook spacex headerOne of the key strengths of top companies is the employees inside them.

Who they hire and how they hire them helps determine employee attainment, employee satisfaction, employee accountability, and employee turnover.

Small changes to recruiting processes can have a surprisingly large impact on the day to day life of a company. According to the Glassdoor Economic Research (2015) report, a 10% harder interview process is associated with a 2.6% higher employee satisfaction later on.

Loads of our clients use Process Street for managing their recruitment processes and we know all too well how important it is to get that process right.

That’s why we’re going to explore how 3 top tech giants manage their recruitment and see what gold standard techniques we can pass on to you. We’ll explore:

  • The three stage process Google use to make new hires
  • How Facebook hire Builders not just regular folk
  • What SpaceX do to hire the best of the best

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How Subscriptions Will Stop Fake News Killing Digital Content

stop fake news quality content headerFake news is a hot button issue right now and one we’ve covered a couple of times at Process Street.

Normally, the discussion of fake news is a roundly negative affair.

How do we come back from consistently lowering journalistic standards? What does this mean for society?

In this article, I’m going to put a more positive face on and explain why there’s good reason to believe quality journalism is going to make a comeback – it may have already begun!

  • We’ll look at broadly what fake news is, and why it isn’t a wholly new phenomena.
  • We’ll look at the financial performance of different media outlets and try to understand what economic motivations there are in the industry, plus how that impacts on content.
  • We’ll look at the new wave of journalistic opportunities and what you can do to help!

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How to Smash Your Business Bottlenecks (Plus 3 Key Tools to Help!)

how to smash your business bottlenecksOn October 3rd 2017, the Financial Times reported that Tesla shares had slumped after the business hit a bottleneck in its production.

Tesla shares fell nearly 2 per cent to $335.91 after the Palo Alto-based company said that it produced just 260 of its Model 3 vehicles in the third quarter, well below the target of more than 1,500 that chief executive Elon Musk had predicted for the month of September alone.

What caused that failure to hit the target?

A bottleneck.

A bottleneck is when one process in a chain of processes cannot perform to the standard of those around it, creating a delay which damages the other processes.

No matter how well Tesla creates batteries or programs its self-driving software, if the factory can’t, for example, install tires fast enough then Tesla can only produce cars at the rate it installs tires.

That poor process brings all of production down to its level. Business output becomes defined by its weakest link.

But it’s not just shop floor industrial processes which fall foul of these problems. Any business or set of operations will be faced with this challenge too. In this article, we’ll look at a couple of approaches you can use to attempt to identify and overcome bottlenecks in your business.

  • Flow charts help you visualize current operations
  • The Five Whys technique allows you to identify root causes quickly
  • Toyota’s three concepts for process implementation focus your improvement
  • How Process Street can assist in beating bottlenecks

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The Best Payment Platforms: Stripe vs Paypal vs Square vs Braintree

stripe_vs_paypal_vs_square_vs_braintree best payment platformIn the first quarter of 2017, the AppStore and Playstore saw record revenues yet again with a whopping total of $15 billion worldwide, representing a year over year growth of 45%.

Add in other online sales and the amount of money being spent is astronomical.

But how do we process all these sales? And what means of processing is best for your company?

We’ve pondered the question at Process Street and decided to write up our findings. In this article, we’ll compare Stripe, Paypal, Square, and Braintree to see what each do and how they do it. We’ll analyze those findings and suggest which might be better for different kinds of businesses.

The key areas we’ll compare are:

  • Features – what do they offer and what can’t they do?
  • Pricing – where can we find those small gains which make a difference at scale?
  • Ease of use – can a regular person integrate it into their business, or is a developer needed?

But first, let’s look at some of the different use cases for these payment platforms to contextualize our investigation.

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How to Analyze an Article: Don’t get Fooled by Terrible Advice


how to analyze and article don't get fooled by terrible advice headerThere’s a lot of advice on the internet. Some of it is good, some of it is terrible, and some sits in the gray area between.

Within the fields of tech and startups, a lot of what people do day to day is influenced by what they’ve learned online; I doubt many people reading this article learned in school how to effectively market a product over Instagram!

Sorting the good from the bad is a challenge we all face, and one we have to become better at as individuals and as a society.

Improving our ability to analyze information doesn’t just mean identifying fake news, though we will look briefly at it. It also means being able to take a second look at informative journalism and the reporting of research; the kind of information which you might use to inform big business decisions. We’ll look at:

  • The importance of recognizing the gray area in complex issues and reviewing the source text.
  • How media reporting of studies can often obscure the real points
  • Why certain models of investigation can have inherent flaws, and why you should be wary of that.

At the end I’ll follow up with the 10 step process you can use to improve your analysis. This process is pulled from the recommendations of Carl Sagan, Richard Feynman, and Michael Shermer, and repurposed for your professional needs.

But first, let me tell you a little story…

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