All posts in Small Business

The 12 Startup Procedures Every Founder Should Master

Startup Processes

When starting a new business whether it be a tech company or a retail store you will have many challenges that you will need to face and conquer. Starting a new business has many challenges on its own but when you’re looking to scale many of these challenges will be new to you and you will be unsure on how to face them. They can range from Customer Profiling to Investor Pitching and when your startup begins to scale there are challenges such as onboarding processes that you will need to know to ensure your company runs as smooth as possible.

That’s why over here at Process Street we created the checklists within this startup processes post, to ensure you are one-step ahead when faced with these challenges.

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How to Keep Your Consumer App From Failing Within the First Year

consumer app

So you’ve had this awesome game-changing consumer app idea for years, and now you’ve finally gathered the chutzpah to make your mobile app dream a reality. You’ve consulted all your friends and family and even gone as far as running it past a few people in the industry. Everyone agrees—it’s a great idea. But a lot more goes into a successful app than just an idea and the development work.

Many consumer apps of all sizes and budgets fail because they overlook key factors that directly impact the success and sustainability of their app. Here are some companies we, at Process Street, have found that did almost everything right—and failed as a result of one mistake.

Ignoring the impact of even one of these five details will prove harmful—if not fatal—to your consumer app.

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If You Don’t Delegate Tasks, You’ll Ruin Your Business

delegate tasks

Successful business owners know the advantages of scaling through delegation and at the same time, preserving the quality of the service experience. Success is not something you achieve “all by yourself”.

Handing over some of the reigns is something most one-man businesses struggle with.

It makes me think of a good friend who launched her own public relations agency just over a year ago.

She told me about having just acquired two influential new clients, on top of how well some of her existing clients were doing, creating a lot more work for her in the process.

But instead of being happy and excited about her successful venture, she was complaining about the additional workload, and quite apprehensive about how it might increase even more in the future.

“How can I duplicate myself?” she asked nervously.

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A Look Inside Bolton Remote’s Content Marketing Process

content marketing process

Ever wondered exactly how other companies carry out their marketing? I caught up with Edsel Mendoza on the Bolton Remote marketing team to talk about the processes they use to generate leads, gain exposure and produce error-free content.

Bolton Remote, who help companies find remote staff who get things done, use Process Street as an alternative to Microsoft Word because they found Word documents would be read once, then inaccurately executed from memory.

A quick glance at their blog shows they’re big on systemization and rely on it to effectively maintain a remote and in-house team, plan their social media marketing and execute daily tasks.
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7 Tactics To Connect With Decision Makers On LinkedIn

7tacticstoconnectHave you been wasting a lot of time and energy trying to get in touch with decision makers in your target market?

Do you struggle with figuring out who is the right person to reach out to in a company that could facilitate an introduction to the decision maker?

If you are like many entrepreneurs, business owners and sales professionals, you may be struggling to find and connect with those all important decision makers that are essential to your ability to make a sale.

The good news is that LinkedIn provides an effective way to bypass gatekeepers and find and connect with your prospects. Yet many people still don’t take advantage of this either because they lack the knowledge or believe that it will be too time-consuming or difficult to learn or use.

I will provide you with seven essential tactics that you can start to use today that will help you get on the radar of the decision makers and connect with them.

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How to Create Compelling Content for Your Business

How to create compelling content

Ok, so, I am far from an epic content creator. I am, however, aspiring to become a better one and in that journey, I have come across some great resources on how to become a better writer and content creating extraordinaire.

I mentioned some of these in my post – Advanced Content Promotion Checklist (interactive checklist), but this is such a critical point that I thought they deserved their own post. Plus, this is kind of an exercise for me where I force myself to re-read them all. I hope they help you create epic content.

On a side note, if you’re interested in blogging we just released our tool Checklists for Bloggers – a simple way to create checklists that you can embed onto your blog and capture leads with. Check it out here.

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How to Create a Professional Explainer Video for your Business – On a Shoestring Budget

how-to-startup-explainer-video-1024x561 1

If you’re building a startup of any kind, chances are you’ll need an explainer video.

Explainer videos are short 1-3 minute videos that help spread your message and teach people what your product and company is all about. A startup video can help explain difficult to understand concepts and, if you’re lucky, can go viral and give you a bunch of traction — as was the case with Dropbox.

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How to Automate like McDonalds: What Systems can do for your Business

McDonalds Business Systems

[ Download our Free Ebook ] – Click here to download our free 111 page ebook on “How to automate the tasks you hate at work using Zapier“.

As a small business grows, and the number of employees increases, it is no longer possible for the person at the helm, the business owner, to attend to all problems as they arise. Without systems in place, you may find that you are dealing with issues in an ad hoc, time-consuming and often chaotic manner. It will mean that your employees are constantly bringing problems to you and that your business cannot run without you. This can be enormously stressful for you as a manager and frustrating for your staff. Systemisation of your business will be a key factor in helping you create a scalable, sustainable business that operates equally effectively whether you are present or not.

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32 Google Drive Tips You’ve Probably Never Heard Before

Back in 2014, I moved over from Dropbox to Google Drive and found a few unexpected benefits. At first, I had a little trouble managing the space since the 1TB on my Google Drive was bigger than my HDD, but after I got that sorted I started to learn some of the deeper features of Google Drive, some of which are pretty cool.

Below is a big list of the top tips and tricks I have learned from my experience with the platform.

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Why You Need to Document Business Processes

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It may not necessarily occur to the entrepreneur of a one-person start-up company to document the processes and procedures that are followed in the day-to-day running of the business, but as the business grows, there comes a time when it will be vital to have records of how things are done. “Documenting business processes”, or “business systemisation” as it’s also known, will make the difference between a business that plods along with a business owner constantly on the verge of burnout, and one that is successful and grows and prospers, and where the business owner is secure in the knowledge that things will go smoothly whether he or she is on site or not. Here are some of the main reasons why you as an entrepreneur need to document your business processes.

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