At Accentuate Web Design & Marketing, spearheaded by CEO and Digital Strategy Consultant Eden Brownlee, managing the intricacies of building robust digital presences for SMEs is a continuous endeavor. From strategizing brand missions to efficient onboarding of developers and strategists, the company faced operational challenges in maintaining process currency and efficiency.

The turning point came during a conference over five years ago, when a recommendation introduced Eden to Process Street as the ideal solution to optimize their workflows.

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Hacking is constantly misunderstood in pop culture.

From an 11-year-old crashing Wall Street and flying through 3D landscapes in Hackers to “hacking” an entire city in Watch Dogs, it’s easy to see why it’s seen as an extreme and dangerous hobby to have.

In reality, there are plenty of “white-hat” (well-intentioned) hackers who help companies to identify security weaknesses in their programs through bug bounties.

So, to de-mystify the air around bug bounty programs and white-hat hacking, this post will show you:

• What bug bounties are
• How you can start earning money through them
• What to consider when setting up your own bug bounty program
• 20 examples of top bug bounty programs you can take inspiration from or take part in yourself

Let’s get started.

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Written by Andy Barnes, MotoCMS marketing manager. He is a professional content creator and an enthusiastic marketer reporting on tech news and all aspects of the web design industry. Anyone looking for more inspirational posts, tips, and advice or simply the latest industry news, email him at [email protected].

Are you dreaming of creating a powerful website by yourself? The right choice of DIY website builder can make your dream come true without much effort.

No one will deny that online presence is vital for any business nowadays. Whether you produce goods or provide services, it’s almost impossible to be on top without a highly-functional website.

However, is it possible to create one if you are not a pro in web design? Can you succeed without knowing a line of code?

Don’t worry.

It’s not a problem anymore with modern website builders. Zero need to code required.

In this Process Street article, we’ll focus on the DIY website builders you can use to create a competitive website in 2019.

We’ll look at:

• What a DIY website builder is
• What your options are
• How to know whether you need one
• What key features you’ll need to make sure your DIY website is done well.

Go from website templates to website revenue!

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In 2015, The Fader reported huge news for Spotify. Out of its 75 million monthly users, 20 million are paying customers.

A 26.6% conversion rate is staggering on freemium products. As Jason Cohen says:

“A really good conversion rate for free-to-paid is 4%, like Dropbox. Awesome for them, but normal rates are more like 1%, and that’s if users are reasonably active.”

If 1% is average, and Dropbox‘s “really good conversion rate” is 4%, then 26.6% is absolutely bloody ridiculous.

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On August 25th, we launched a library of 1000+ real sales and emails from the top 280 SaaS companies.

The library was hosted on a microsite, Inside SaaS Sales, which allows users to browse the full sales cadences, organized in the order the message or voicemail was sent.

The launch landed us almost 800 votes on Product Hunt, 10,000+ site visits, a mention in Hiten Shah‘s SaaS Weekly, and publicity from the SaaS and VC community.

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Launching a website can be a huge undertaking. A successful launch requires managing many moving parts including content, design, marketing and the technical side. That’s why we have created this handy checklist for you to use on your next website launch or redesign.

And don’t forget, you can get this as an interactive checklist that you and your team can collaborate around. Just create a free account with Process Street and grab it from the examples section.

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Websites are delicate, messy, and hard to manage effectively. Setup might be easy, but a beginner learning to maintain a website will hit a damaging snag sooner or later.

The main problem is that the tech behind any website is complex for beginners. The files that run your site are written in multiple different languages, depend on each other’s fixed locations, and are controlled by config files. In short, there’s a lot to grasp when you’re starting up a website.

To avoid making mistakes you need a basic knowledge of SQL, cPanel, and phpmyadmin, as well as a general idea of why and how websites work. Like I learned the hard way, tiny tweaks or careless uploads can take the entire site offline for days at a time, which is especially damaging when you have a recurring audience of any kind.

In this post, I’m going to go through the methods you’ll need when maintaining a website, and give you processes you can follow for each task.

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Thinking of starting a side project?

A month back, I realized I was getting to the point where I wasn’t bothering to take lunch breaks. I read as a big part of my job, and I didn’t want to get involved in anything heavier than reading articles. Frankly, I was bored during my lunch breaks and I got annoyed I wasn’t doing anything productive.

The solution?

After brainstorming several side project ideas, I started making a personal website.

This was the perfect amount of work because I had (very) basic HTML skills and needed to learn only CSS and how to deploy the code.

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The copy on your SaaS startup’s landing page is one of the major factors that determines whether your product lives, or dies a horrible death.

Unbounce cites headlines as the single most important element of a landing page, and that’s for good reason.

Several decades back, advertising legend David Ogilvy said:

“When you have written your headline, you have already spent 80 cents of your dollar”

That means that for every 1,000 people who land on your page, 800 leave after reading only the headline. But that’s just an average. It’s possible to boost those numbers with great copy, and a small tweak at the top of the funnel, as we know, can really move the needle at the bottom of the funnel.

For this article, I analyzed 87 SaaS startup landing pages. This was taken from the top 100 in AngelList’s Trending section at the time, disregarding companies that had shut down.

I found hidden trends and best practices in two supposedly simple elements of the pages: the headline and the subheadline.

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Help me. I’m on a laptop running Windows 8 right now.

Like many others, I hate it and think it’s the worst operating system since the not-so-distant Vista.

If I didn’t have to use it, I might be able to appreciate for a second that Microsoft made a bold design decision that actually ended up being influential.

Microsoft’s Metro design language was one of the first instances of flat design in technology and it came in the least likely form: a terrible mp3 player nobody bought apart from this one kid at my school. The short-lived Zune.
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