$35 billion in sales is generated annually using email.
At Process Street, we know email is a popular, practical and powerful way to connect with people. When done right…
This is why Process Street has created 17 Email Marketing Templates, so you can get your email marketing processes right.
By using our templates you can:
- Test and improve each campaign performing A/B testing.
- Work in synergy with the rest of your team using our role assignment feature.
- Ensure task order and task prioritization using our stop task feature.
- Make sure tasks are completed within a given deadline using our dynamic due date feature.
- Monitor and manage the progress of any given email marketing process.
These templates are free and easy to use. Scroll down to grab them straight away using the quick links provided.
Our email marketing templates for your effective marketing strategy
With each buzz notification from your phone, or ping notification from your computer, what makes you snap open an incoming email?
I’m guessing you like emails that provide interesting, inspiring and engaging content. Who wouldn’t? So why not make sure you create such emails for your business.
Our first set of email marketing templates are less specific. Rather general guides to help you with key email marketing processes. Processes that help you create engaging content for your emails.
Provided below are the quick links to these templates:
- Email Marketing Campaign Template
- Email Scrubbing Template
- Hubspot Email Tracking Template
- MailChimp Merge Tags Template
- Personalized Marketing Campaign Template
- Remarket Leads In Gmail Template
The second set of email marketing templates are specific to aid the actual writing of your emails. Again, the quick links to these templates are provided below:
- Email Onboarding Sequence Process
- Evangelist Sequence Email Process
- Lead Nurturing Email Sequence Process
- Purchase Reminder Email Process
- Re-engagement Sequence Email Process
- Sales Email Sequence Process
- Training Sequence Email Process
- Transactional Sequence Email Process
- Upsell Sequence Email Process
- Welcome Email Marketing Sequence, New Customer Process
- Newsletter template process
Scroll down for more information in regards to theses templates.
With a Return On Investment at high as 3,800%, email as a marketing method is profitable.
It makes sense to install both time and energy to create your Email Marketing Campaign. Use this Email Marketing Campaign Template as a guide, to ensure vital steps are accomplished and important information is communicated to create your best email marketing campaign.
This template uses Process Street’s role assignment feature so that your whole team can get involved.
Email list decay is a common phenomenon that you might be familiar with. The average decline rate is a 22% subscriber loss each year. This, combined with low open and click-through rates, implies that some of your subscribers are unengaged. These unengaged subscribers need to be removed from your email list.
Remove unengaged subscribers to refine your list and reap the benefits using this Email Scrubbing Template.
HubSpot email tracking template
For a well-executed email marketing campaign, you need to know if your methods are working. Clickthrough, open and delivery rates are considered the top email marketing performance indicators.
Gather data from these performance measures using HubSpot’s email tracking feature.
This HubSpot Email Tracking Template teaches you and your team how to use Hubspot’s email tracking feature.
MailChimp is an effective email marketing service. For example, a 2018 study tracked email campaigns sent to at least 1000 subscribers. Key statistics like email open rates were collected. Results indicated strong customer engagement, attributed to MailChimp features such as Merge Tags.
This MailChimp Merge Tag Template teaches you and your team how to use the MailChimp Merge Tag feature. Follow the process, and before you know it, you will be a MailChimp Merge Tag expert.
Personalized emails receive a six-times higher transaction rate than generic, non-personalized emails. Personalization of your email campaign builds strong relationships with your prospects. In addition, these relationships are maintained for long-term customer success.
This Personalized Marketing Campaign Template, firstly helps you segment your audience. Your audience is divided based on demographic and psychographic information. The template then guides the construction of your personalized marketing campaign.
This is why Gmail created the remarketing feature. This relatively new feature is a powerful way to gain the attention of your leads. This Remarket Leads In Gmail Template teaches you and your team how to use this feature. The end goal is that you re-engage your leads to your content.
Email onboarding seeks the answers to unique questions a specific customer may have. Emails are then tailored to deliver a solution to each exclusive query.
Effective email onboarding campaigns can generate a 500% increase in customer lifetime value. Realize such benefits and use this Email Onboarding Sequence Process to help you write an effective campaign.
Not understanding your business offering can often spark confusion and frustration. These are negative emotions that you don’t want to be associated with your brand, especially considering ~65% of customers stop using a brand after one negative experience.
Providing a training marketing campaign answers customer questions before they are asked. Like an onboarding sequence, a training sequence teaches your customers but does so in a more general sense.
Use this Training Sequence Email Process to create an impactful training sequence.
It goes without saying that business evangelists are beneficial to your business.
Use this Evangelist Sequence Email Process to help you create your evangelist targeted campaign.
Use this Lead Nurturing Email Sequence Process to develop your lead nurturing campaign and reap the profitable benefits that come by doing so.
By implementing a good upsell email sequence, you can capture a huge sales opportunity by persuading your customers to try an additional or more expensive offering. Use this Upsell Sequence Email Process to write your upsell email chain.
Sending purchase reminders to your customers can increase your sales by 70%. To obtain such considerable benefits, your reminders must leave a good impression.
Assure your purchase reminder email chains are positively impressionable by using this Purchase Reminder Email Process to create your campaign.
Re-ignite these dwindled customer relationships with a re-engagement email sequence. Use this Re-engagement Sequence Email Process and regain strong customer interactions.
Selling is a daunting word. One that often sparks feelings of anxiety. But this doesn’t have to be so. Accounting for sales, email has a high Return On Investment. Creating an influential sales campaign can benefit your sales figures immensely.
Use this Sales Email Sequence Process to convert potential prospects to dedicated customers.
Receipts, invoices and payment confirmations. These are all sent as part of a transactional email sequence. The open rate of these transactional emails is as high as 80-85%, which is over three-quarters of your user subscribers.
Use this Transactional Sequence Email Process to make sure your transactional emails are not mundane and boring. Instead, create engaging content that attracts your subscribers to your business.
Sending a welcome email shows respect and politeness to your customers. Welcome emails are the first point of contact you have with your customer. They are key to developing strong customer relationships.
33% of subscribers who receive welcome emails show more long-term brand engagement. Use this Welcome Email Marketing Sequence, New Customer Process to create your welcome email campaigns.
This Newsletter Template Process is a dynamic and interactive checklist. Each step steers you away from common newsletter mistakes. Every step has a crucial purpose in the newsletter creation process.
Tasks are prioritized as required and a specific task order is ensured using Process Street’s Stop Task feature. Free your time and mental energy so you can focus on creating an engaging newsletter.
Build an effective marketing strategy today
Use these 17 email marketing templates to implement an effective marketing strategy.
Also, why not check out some of our other marketing-related resources.
Click on the quick links below to access these resources.
- 7 Fully-Documented Marketing Processes You Can Outsource to a Virtual Assistant
- Marketing Process Toolkit: 10 Checklists to Crush Your Competition
- How to Organize a Content Marketing Workflow for Your team
- Advanced Content Promotion Checklist and Guide
- How To Write Follow Up Emails: Templates, Processes, and Guides
- 10 Examples of Business Email Signatures 2019
How many business emails do you send? What challenges have you faced during any of your email marketing campaigns? Let us know in the comments section below as we would love to hear from you.