All posts by Ben Mulholland

An Introduction to Process Street for Consultants

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Today is the first post in a new series – a guide to help consultants and their clients work with Process Street to boost efficiency and be more productive.

Whether you’re documenting your clients’ business processes, updating their toolkit, or generally improving company tools and practices, Process Street is the easiest way to document and manage both your personal and clients’ workflows.

Over the next seven weeks we’ll go through:

  • An introduction to Process Street for consultants – why you should care, and the core features
  • Advanced features such as process automation and custom share links
  • Common use cases and how best to use Process Street in different forms of consulting
  • The benefits of Process Street as part of your (and your clients’) toolkit
  • How to easily set up and hand off processes to your clients
  • How our partner program works
  • Extra resources to become a true master of efficiency

I’ll even be writing this guide to let you give it to your clients to teach them how to use Process Street. After all, efficiency is the name of the game.

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So, join me today as we kick off this mega guide for consultants by explaining what Process Street is, what the core features are, and why the hell you should care about it.
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How to Live Stream: The Complete Guide for Businesses

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Learning how to live stream may be intimidating, but it’s insanity to ignore the marketing opportunities and advantages it creates for your brand and company.

Want to engage your audience beyond your written content? 80% of brand audiences prefer watching a live video to reading a blog post.

Reaching out through social media? Live videos get more than double (+135%) the organic reach of photo posts.

In fact, producing live videos:

  • Lets you reach a wider audience
  • Encourages active engagement with your brand
  • Builds stronger relationships with your viewers
  • Provides a wealth of content to repurpose
  • Makes you stand out from the crowd

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To help you take advantage of live streaming, I’ll break down the benefits of doing it, the platforms and equipment you can use, and the types of streams you can host. If you want to know why, what, and how to live stream to give your marketing efforts a boost, keep reading.
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How to Wake Up Early and Save 91 Hours You Waste Snoozing

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Alarm goes off. “Five more minutes”. Snooze. Sleep. Repeat until you’re late.

Ignoring your alarm repeatedly creates a habit, and habits are hard to break. You start to ignore it more and more because you’ve conditioned yourself to do so. Even if you want to get up early, your subconscious is working against you.

Small snoozes quickly add up too – just 15 minutes each day sends 91 productive hours down the drain every year. That’s more than two working weeks you waste each year.

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Knowing how to wake up early is only half the battle – to start your day the right way, you need to make it an automatic reaction to your alarm.

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How to Hire a Virtual Assistant and Ditch the Work You Hate

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Your current team can’t handle any extra work. You’ve exhausted your process automation opportunities. You’ve got no choice but to bring in a fresh face.

You could hire a specialist, but they can be expensive and limited in the work you can hand off. You need to hire a virtual assistant.

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How to Use Visual Process Innovation to Make Your Startup More Efficient

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Efficiency is vital for startups to scale and survive. To be efficient you have to document your processes to make everything repeatable and scalable.

All of which means nothing if your processes are bad.

“Process innovation” is a fancy term for improving your business’ processes. Instead of haphazardly solving external issues, you focus on improving your core processes and standard operating procedures to make your business efficient and able to grow.
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What Startups Can Learn From The World of Video Game Development

Ben Mulholland February 20, 2017

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“How did they make this?”

I find myself asking this while playing games, and after doing some digging ingenious stories of building communities and managing resources came to light.

In other words, startups (and SaaS companies as a whole) are closer to agile game development than you would think. The core business processes may differ, but valuable lessons can be applied in terms of managing resources and organizing your priorities.

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Why Your Employee Handbook Template is Terrible

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Introducing new policies to ensure a safe and productive workplace makes sense on all sides.

Unfortunately, if your employees don’t know about your policies, it won’t do a damn thing to solve your company’s problems. In other words, if your employee handbook doesn’t get read, you’re fresh out of luck.

There are two ways to all but guarantee your employees will never read your employee handbook.

  • Use a cut-and-paste employee handbook template
  • Never write one in the first place

Think of the copy-and-paste template as the cookie cutter cold emails we all love to hate – there’s no feeling of a person behind it, so we tune out, ignore it, and get on with our day.

Unlike cold emails, however, if your employees ignore your handbook they’re inevitably going to fall victim to a rule they didn’t know about.

Sure, you’re still covered for the aftermath (as long as it was in the handbook to begin with), but if you want to prevent these costly blunders from happening your employee handbook needs to be interesting and engaging.

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After all, wouldn’t you rather read a document that talks to you as a person, rather than another cog in some merciless corporate machine?

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How to Find Email Addresses with 92% Accuracy – 9 Email Lookup Tools Tested

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We need to find email addresses for the launch in 2 weeks – about 400 should do.

Damn…

Nobody likes to hear that the next week of their time will be spent researching, selecting, and verifying hundreds of email addresses. It’s boring enough to make you complacent, but any mistakes are costly.

In other words, it’s one of the tedious marketing processes which we all love to hate.

After all, 400 emails are no good if they’re all blocked by spam filters.

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I knew there had to be a better way than Googling the target audience, so I tested 9 email lookup tools and managed to find one with 92% accuracy.

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Outsourcing Pros and Cons: How to Scale Your Company Without Hiring

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Outsourcing is nothing new. Manufacturing, support, accounting, marketing, and more have all been outsourced for decades to save time and money (although modern outsourcing only really started with IBM).

After all, why bring on an accountant full time when you can outsource your taxes once a year?

Outsourced services have doubled in value since 2000, and with benefits like saving time and money.

Weighing the outsourcing pros and cons, however, shows that it isn’t some magic pill which will make difficult work disappear.

Not only that, but everyone has a different opinion of the types of outsourcing – how the hell do we weigh the pros and cons when nobody agrees on what it even is?

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So, to make things easy, we here at Process Street have summed up the advantages and disadvantages of outsourcing vs insourcing, and (if the former) tips on some different kinds of outsourcing you can use.

It’s time to outsource the work you don’t need to do and focus on getting done what really matters.

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How to Read More and Become an Expert Blogger in 30 days

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Over the last year working remotely at Process Street, I’ve been researching as I go. I survived on dumb luck and baseline writing skills.

However, in the last 30 days I’ve built a system to teach myself how to read more. I’ve built up a library of articles, authors, quotes, books, tips, and ideas I can draw upon whenever I need to write or find the motivation to keep going.

The best part is that I spent next to no extra time outside of work in order to do this, and it all boils down to five elements:

  • Filling dead air with podcasts
  • Setting up an RSS feed
  • Always having a book on the go
  • Productively procrastinating
  • Following 50 people on Twitter

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