Welcome emails are the one email you should be sending.

Why?

Because they have a 91.43% open rate, can create an 86% lift in unique open rate, and have on average 5x the click-through rate of a standard email marketing campaign. I’ve uncovered heaps more stats that I’ll share with you later in the post.

For this article I took the time to subscribe to 40 top tech blogs and applied quantitative research to categorize and break down their welcome emails. Hopefully, this article will offer some kind of insight into how to write kick-ass welcome emails.

If you’re asking yourself whether your welcome emails should include power words, links, emojis, rich formatting, or plain text, or what’s the best way to sign off a welcome email – then this post is for you. Specifically, I’ll cover:

• What are welcome emails & why are they important?
• How welcome emails have changed over time
• Welcome emails broken down
• A quantitative approach to welcome emails: The results
• Welcome email teardowns
• Email marketing & Process Street

Let’s get to it.
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A proposal has a lot of different purposes, but there’s only one good way to write one: the way that pulls together all of the information in a concise and persuasive way and helps you get what you want … whether that’s a whole new software system, or just a tweak to your marketing strategy.

This Process Street article isn’t about a business proposal — also known as a quote — but instead about the document required when formally pitching an idea for action and execution by managers or department heads.

To explain how to write a proposal document and get what you want, we’ll go through the following:

• Free proposal writing template
• When are proposals necessary?
• Why are proposals important?
• Examples of proposals
• How to write a proposal: step-by-step
• Last steps before submitting the proposal
• More free proposal writing checklists
• Even more free proposal writing checklists
• Customize your proposal checklists with Process Street

Let’s get started.
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In 2018 the green technology market was valued at $6.85 billion.

This figure is projected to increase to $44.61 billion, with a Compound Annual Growth Rate (CAGR) of 26%.

This change comes as a response to our present-day environmental crisis. In this sense, green technology provides a knife for our noose, to help us move forward, past plastic pollution, poisonous chemicals, and climate degradation.

“The concept of ecological modernism, which sees technology as key to solving big environmental problems, is getting a lot of buzz these days.” – The Guardian, Technology as Our Planet’s Last Best Hope

Like The Guardian, at Process Street we also believe technology plays a vital role in helping society move forward, to work with the environment and our planet… rather than against it.

In this article, you will learn what green technology is, why it is important, and 6 easily applicable ways you can utilize green technology in your business or line of work today.

In addition, Process Street as a green tech solution gives you free access to our leading business sustainability templates. Sign up to Process Street here for free and check out our ISO 14001 Environmental Management Self Audit Checklist below for a taster.

Click here for free access to our ISO 14001 Environmental Management Self Audit Checklist!.

Click on the relevant subheaders or scroll down to find out how to be both lean and green in business.

• What is green technology?
• Green technology as a positive and proactive approach for solving our environmental crisis
• Green technology examples: 6 top examples of green tech for your business
• Using Process Street to become more sustainable

Right tech-perts, let’s get started!
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I’ve written before about how we collect feedback on our marketing material and how that helps us write useful posts for our subscribers, but the other reason we gather user feedback focuses on expanding and improving the Process Street app.

With user feedback data, we can:

• Choose which features to build based on the frequency they’re requested
• Get data on bug reports which helps our engineering team build fixes
• See the most common industries and use cases for our product, which guides our marketing in the right direction

Whether you’re in software or not, you still need to be gathering and processing feedback from everybody possible: leads, prospects, free users, and paying customers.

In this post, I’m going to outline the three methods you can use to gather feedback for your company. These are three methods we’ve used ourselves in the past as our business has evolved, so the complexity and usefulness of each method is higher than the last. Which method is right for you?

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“A good plan violently executed now is better than a perfect plan next week.” – George Patton

“Once I have X, I can do Y.”

This phrase is the defining characteristic of the toolbox fallacy: thinking you can’t do something until you have the right tool.

The toolbox fallacy is self-deception disguised as excuses or a lack of “tools”. The issue with these tools is that you believe that you need them and thus, can’t (or won’t) start a project without them.

“As soon as my Apple Watch arrives, I’ll start training for the 5K.”

The problem is when X arrives, do you crack on and get started with the Y? Often times, it’s too easy to continue down the slippery slope of toolbox logic.

“My Apple Watch arrived, but now I need a coaching app – which I am yet to have downloaded.”

So, how do you overcome the toolbox fallacy? Simple: You default to action. In other words, you get the ball rolling – whether you have all the tools you think you need or not.

The solution, in a sense, is to be more agile.

In this post I’ll be looking at how to overcome the toolbox fallacy by putting the systems in place to move fast, and with virtue. I’ll try to address:

• How do you plan and structure clear action items, so you can move fast and be sure you’re making the right decisions?
• How will you move fast without breaking things (by things I mean humans)?

And, to sum things up I’ll take a look at how we at Process Street use OKRs to decide when it is we should be moving fast vs when we should be slowing down.

To jump to a specific section click the appropriate links below:

• Toolbox fallacy: Once I have X, I can do Y
• Moving fast with the toolbox fallacy
• A framework to move fast (& with virtue)
• How our OKRs help us avoid the toolbox fallacy

Let’s start by unpacking the toolbox fallacy in more depth!
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This article is based on a segment from Process Street‘s Highway 2021 virtual event, where Leverage CEO Nick Sonnenberg shares with us how his team kicked their operational efficiency into overdrive from start to finish.

Supercharging Operational Efficiency with Leverage CEO Nick Sonnenberg was the fourth segment of Highway.

You can check out our playlist of the full Highway event here, and don’t forget to create a Free Account with Process Street!

Here’s the Supercharging Operational Efficiency with Nick Sonnenberg segment in full:

• The scavenger hunt problem
• How fast should you scale your business?
• Complexity scales exponentially with team size
• CPR: Communicate, Plan, Resource
• Static knowledge vs. dynamic knowledge
• Pro-tips for optimizing company processes

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This is a guest post by Adela Belin, a content marketer, and blogger at Writers Per Hour. She is passionate about sharing stories with the hope to make a difference in people’s lives and contribute to their personal and professional growth.

After hundreds of applications, weeding out the good from the bad, and a series of interviews, you’ve finally found the right candidate for the role – you extend the offer, initiate the paperwork and that’s it, your work here is done.

But is it?

If your company’s recruitment process is as simple as the above, then you’re missing out on an important step – onboarding.

Neglecting your employee onboarding processes is something you cannot afford to do, especially in a remote set up.

“Employee onboarding, also known as new-employee orientation or assimilation, is the process by which an organization assimilates its new employees.” – SHRM, Managing the Employee Onboarding and Assimilation Process

In this Process Street article, we take a deep dive into a specific type of onboarding process. We will explain how you can perfect your remote onboarding process, wherein a new hire undergoes a set of formal meetings, briefings, socialization, training, and a series of other coordinated activities to get familiar with the remote job role, responsibilities, and overall company culture.

Having an effective employee onboarding process builds loyalty and engagement, improves productivity, and delivers a positive work experience. With that said, you can see how taking the time to perfect your onboarding processes is vital to nurture talent within your remote team.

If you’d rather skip ahead, just click on the relevant subheaders below. Alternatively, scroll down to read all we have to say regarding remote onboarding processes.

• Remote onboarding process: An employee onboarding checklist
• The importance of onboarding for a remote team
• Why you should use a process for remote employee onboarding
• How to onboard your remote employees
• Workflow automation: Use Process Street to automation your remote employee onboarding processes

Let’s get started!
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This is a guest post from Margo Ovsiienko, you can find her website at margoleads.com. Margo is a tech enthusiast and a growth marketing strategist. She is passionate about topics related to SaaS growth, startup strategy, and IT development.

To outsource or not to outsource? The eternal tech question, and a persistent hot topic in tech communities. How do you manage your expectations against your budget and be sure you’re finding the right team for the job? This can be especially challenging for anyone lacking experience with hiring (which is not a task to take lightly).

Building an in-house team vs outsourcing those efforts can depend heavily on the kind of product you’re trying to build; how complex is the feature set? What does your roadmap look like for the next 12 months? These kinds of questions will help you to figure out whether or not your best bet would be in-house or outsourced.

For long-term, committed projects, building a trusty in-house team is almost certainly your best bet. But working with an outsourced, remote team has its place and also comes with many advantages, such as reduced set-up or training time (in the case of outsourced design and development teams) and ability to rapidly develop and tweak early stage concepts (often for a cheaper rate) when searching for the ideal product-market fit.

So, how can you build a SaaS product that gains traction fast before you run out of limited funds?

In this Process Street article, we’ll consider how to build a SaaS product that gains traction fast on a constrained budget, and kick-start your growth.

• What you need to know before you build a SaaS product
• How to validate your product idea
• Key steps of product development
• To outsource or not to outsource?
• How to build a SaaS product: Key takeaways

Let’s get started!
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Finding the best checklist app isn’t easy. I’ve written about my pains with productivity before, and I’m not the only one who has trouble sorting themselves out — you probably don’t know which productivity solution is best for you, either.

Part of the problem is that there are so many different apps for slightly different purposes, it’s hard to know which to choose…

Which is why, for this post, I’ve gone in search of the best checklist app ever created, and found some pretty under-the-radar stuff as well as apps most people already know!

Read through these sections to get completely clued-up:

• Structured checklist apps vs todo list checklist apps
• Which checklist app should you choose?
• Take control with Process Street’s checklists!

Let’s get started.

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What would happen if you were hit by a bus while walking to work?

Well, other than the morbidly obvious, and the time and money spent hiring and onboarding their replacement…

This is the line of thinking behind the infamous “bus factor” – the minimum number of people who, if out of action, would cause your operations to collapse.

“46% of UK businesses would be forced to cease trading immediately if a key person died or was unable to continue working through illness or injury” – Online Money Advisor, Key Man Insurance: A Definitive Guide to Key Person Insurance

It might not be ideal, but it’s a harsh reality that every team has to face; whether temporarily or permanently, your colleagues aren’t always able to make it into work.

We, here at Process Street, have had more than our share of project delays (and even failures) due to a low bus factor, which is why this post has been written. Today, you’ll learn how to identify risky projects by using the bus factor, and how to mitigate those issues as quickly (and cheaply) as possible.

We’ll be covering:

• What is the bus factor?
• How to calculate the bus factor
• Bus factor elements
• How to increase your bus factor
• The limits of boosting bus factor

Let’s get started.
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