You wouldn’t implement an unproven strategy based on gut feeling alone, would you?
I hope not.
All good strategies are based on research, and your sales management should be no different.
Thankfully, organizations like Salesforce, Brainshark, and SPI regularly publish vital reports packed with trends, predictions, and statistics that will help you hit your targets by offering information on the changing state of B2B sales.
These reports are a must-read for sales executives that don’t want to be left in the dust, or confused by the fact that their proven strategy formed in 1998 isn’t working any more.
But, there’s always a problem with stats…
Facts and figures aren’t much use unless you act on them, and in this post we’ve tried to make that easy. Alongside the statistics, you’ll find pre-made sales processes you can use in your own organization.
Bookmark this list, and take a look next time you’re making improvements to your B2B sales management strategy.