Artificial intelligence (AI) is beginning to change how we work, whether we like it or not.

While some are afraid of the ways AI and automation are changing the fabric of work life, we at Process Street are excited by it. We see it as a way to improve our product and make our employees happier.

That’s why we’ve begun to use OpenAI within Zapier to create AI-generated automation to make workflows faster and easier than ever before.

In this post, I will walk you through how you can auto-generate your recruitment email process using Process Street and AI.

• What is intelligent automation?
• The value of intelligent automation
• Using AI to automatically generate recruitment emails
• How to set up the workflow
• Confused? No problem! We can do it for you

Since 2015, Nahla Davies has been working with enterprise clients around the world developing RegTech protocols and best practices. She’s also worked with both enterprise and sovereign governments as a key contributor for notable public projects like DCOM.

If the pandemic has shown the world anything, it’s that business professionals and, specifically, marketers can still meaningfully engage customers in an increasingly digital world. It’s undoubtedly challenging for marketers to continue providing a seamless customer experience across different digital channels such as social media.

Thankfully, though, factors such as artificial intelligence (AI) and data analytics can make multi-channel customer experiences engaging across the entire customer journey — from product consideration all the way to purchase.

Businesses have proven themselves both capable and willing to remain adaptable amidst the tumultuous COVID pandemic in order to understand business problems and subsequent opportunities. The process of actually understanding these problems and opportunities, however, isn’t exactly straightforward.

Analytics, data, and artificial intelligence have the potential to enrich marketers’ understanding of their customers’ experiences in order to deliver meaningful, relevant experiences in the future. To that end, let’s quickly take a look at how data and analytics can be invaluable for marketers interested in enhancing the complete customer journey that they provide across different digital channels.

• Tailored strategies enhance customer experiences
• Analytics and data-driven personalization
• Automation increases time for customer interaction
• Chatbots are becoming more useful than ever to customers
• AI & data analytics: The trend that keeps growing

Let’s jump in!
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“The misinformation crisis is a symptom of the enormously significant ways that the internet has changed our information ecosystem, which I don’t think anybody, least of all governments and traditional media, has fully got to grips with.” Al Baker, Managing Editor at Logically

If you’ve been on social media at all in the past decade, you’ve likely spoken to at least one synthetic person without even realizing it.

To be honest, probably more than one. In the early months of 2020, Twitter purged 174,000 bots it claimed were being used by the Chinese government.

This is what propaganda looks like today. But no, you say, propaganda is kitschy, cartoonish posters from the 1940s, and, once upon a time, you’d be right. The truth is, though, modern propaganda is almost completely digital – and not nearly as easy to spot.

Dictators use bots to stifle uprisings. Political candidates use bots to promote their platforms. Civil rights advocates use bots to schedule protests and share information. That new startup has bots to raise its brand profile, and if you’ve ever scheduled an automated post, you’ve used one, too.

Like most technology, bots aren’t malevolent by nature; how they’re used, however, is another matter entirely.

This article is going to examine the methods and origins of modern propaganda and what’s been done to combat it.

• Is there a difference between “fake news” and propaganda?
• Is modern propaganda really doing anything new?
• Meet the AI generating synthetic content
• How you can spot modern propaganda

Onward, we go:
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