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Social Media is Powerful

Social Media is a powerful marketing tool for all businesses. It’s cheap, has a far reach and opens up engagement with customers. But this is nothing new, we’ve all seen the explosive growth in social media and we know its an essential part of our web strategy.

If you don’t believe me, take a look at the graph below extracted from a Search Engine Journal infographic.

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A few days ago we silently changed Process Street’s pricing model for all new users from freemium to a 30-day free trial. At the same time, we increased the price on all of our plans except the entry 10 user plan (now Premium 10). Today, we announced to our users that we’re no longer offering the free plan and that everyone who is currently using the free plan will be switched to a 30 day trial of our Premium 10 plan.

During the trial, users have complete, unhindered access to test Process Street. They can create as many templates, team’s and jobs as they want, plus upgrade to any of the plans free of charge. At the end of the 30 days, they must decide if they want to continue using the product as a paid user or not.

All of our paying customers on plans larger than 10 users, will remain on their current plan with no changes unless they choose to upgrade/downgrade, in which case they’ll be moved to the new pricing model.

In this post, I’ll explain why we chose to change from freemium to free trial.

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You can now control the permissions of users in your Process Street teams.

Watch the below video for details:

Below is an outline of the different roles inside Process Street and what permissions they have.

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Blogging is a proven method of getting leads and sales for your business. Yet many companies are just not doing it.

Last week I made a Website Launch Checklist that got lots of great feedback, but a few people told me they don’t have a website (specifically a blog) to launch. After investigating further I found the most common reason for companies not blogging was because they didn’t know how to set one up.

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We have released a new version of Process Street today, with a few small features and a lot of security, speed and data integrity updates.

The biggest difference you will notice is the introduction of Task Headers. These allow you to break up a process into sections using headers. To turn a task into a header, simply add a colon “:” to the end of it.

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A few days ago I had a great call with Katie Sotor Vice President of Marketing for Crane to talk about a creative marketing campaign she ran that included sharpie markers, artists, and competitions. The campaign was extremely successful running for almost 6 months and netting 20k Facebook likes in the first 3 months.

Crane is a design company that takes ordinary boring products like humidifiers, air purifiers, and space heaters and turns them into beautiful creative designs.

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We just released a new version of Process Street today with some cool changes and a huge user interface overhaul.

We upgraded to Bootstrap 3 giving the app a slick flat look, we added folders and hid away archives. Plus we rearranged a number of the menu items to de-clutter the app. Watch the below video to see the changes we made in detail.

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Managing email is an important activity for all small businesses. We have written about alternatives to email a couple of times but the truth of the matter is, email is here and it’s here to stay. For many small businesses, email is still at the core and relied upon for day to day transactions plus we all use our email to login to our favorite apps and services.

In this article, we will talk about apps various clients and tools you can use to improve email productivity across your team. We will not talk about how to host your business email, something we already covered in the Google Apps vs Microsoft 365 post. The goal is for you and your team to get to Inbox Zero as Merlin Mann says in his famous 2007 talk.

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Does your computer ever run slow due to too many tabs? It used to happen to me all the time, but not anymore.

Reduce the number of tabs you have running in your browser with One Tab. One tab is a Chrome extension that allows you to click one button and condense all your tabs into a single page which you can use to re-launch the tabs.

Check out the above video to see it in action.

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If you run a website for a purpose, like a website or blog (see also: how to set up your company blog in 5 min), where the purpose is to drive more sales or educate your customers, ultimately resulting in higher profits, you MUST be focused on capturing leads for your website.

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