Benjamin Brandall – Page 2 – Process Street

All posts by Benjamin Brandall


8 Tips to Improve Your Company’s Shipping Processes

The following is a guest post from Henry Howlett, Junior SEO Executive at Absolute Digital Media.

Who wants to receive a parcel three days after it was due to arrive?

Definitely not your customers.

They pay for the type of parcel delivery they require, whether it is Standard Delivery, the best cheap Next Day Delivery or even Same Day Delivery — they expect it to arrive on time, safe and sound.

In fact, more people than ever shop online, and prefer to receive their goods through the post than walking into a store and paying for it at a till. The need for reputable parcel delivery is only growing, and is unlikely to settle any time soon.

So, to ensure your customers remain satisfied with the delivery service your business provides, as well as save money and invaluable time, take into consideration these tips for enhancing your shipping processes:

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36 Top Salesforce Apps to Power Up Your Sales Operations

Salesforce is the most popular CRM in the world, and the most fully-featured. It has been developed constantly for almost two decades, and the company has tried its hardest to build every single feature that sales teams need to be more efficient.

However, it doesn’t do everything out of the box…

That’s why the Salesforce AppExchange features thousands of apps which have collectively been installed more than 5,000,000 times. These apps stand in for other software to save you switching between programs, breaking focus, and pasting data over and over.

But, like I said, there’s thousands of apps. How do you know what to choose, and what to avoid?

In this post, we’ll cover 36 of the best Salesforce apps on the AppExchange so you can improve your sales operations and productivity.

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How to Start a Lean Process for Continuous Company Learning

The following is a guest post from Pascal van Opzeeland. Pascal is CMO of Userlike, software for website and messaging support. He and his team share tips about customer service and communication on the Userlike Blog.

In school, everyone looks forward to the day they can stop learning and start doing. But once inside hamster wheel of working life, many long back to the times in which they had the time to invest in their personal development.

At Userlike, we see this lack of time for personal learning as a serious challenge. The world is developing faster than ever, and the pace is only accelerating. To stay competitive, we need employees to keep up; to keep learning and stay up-to-date with their craft. Other benefits from  having a culture that stimulates continuous learning include:

  • Increased productivity
  • Attract and retain talent
  • The ability to grow leaders in-house and reward loyalty

The best employees have an innate desire to grow, but it’s hard to free up time when your daily tasks and duties mess up your schedule. Learning is one of those high importance – low urgency tasks that easily gets pushed aside.

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8 Ways to Improve Sales Productivity with Consistent, Repeatable Processes

sales productivity

What does your sales process look like right now? According to research by Vantage Point Performance, 66% of B2B sales teams don’t even have a sales process.

The vast majority of companies surveyed in that Vantage study had a revenue over $250m, and 39% made over $1b each year. These companies aren’t failing. In fact, they’re doing well.

So many companies get by without documented processes, it’s enough make you question why it’s worth implementing them at all.

…That’s until you check the rest of the stats.

Why you should bother with a formal sales process:

  • A formal sales process improves revenue by 18%
  • 3 hours per month on pipeline management improves revenue by 11%
  • Trained salespeople bring in 9% more revenue
  • Organizations that followed all three of these best practices above saw a 28% increase in revenue vs. those that do not
  • A formalized sales process leads to a 65% increase in individual reps hitting their targets and an 88% increase in companies hitting their goals
  • A sales playbook makes you 33% more likely to close sales at a higher rate

Simply playing it by ear — especially when you’re in the realm of $1b+ revenue — seems ridiculous. The benefits of documented processes are obvious to many organizations. As you can see, the numbers relate to real money.

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14 BPM & Six Sigma Courses You Can Take to Become a Systems Expert

Every business needs optimized processes. We’ve proven that again and again on the Process Street blog.

However, since business process management is taught formally in academies, the available material usually consists of dense technical documents and complex case studies.

When you’re just getting started, it’s easier to absorb information in the form of video than it is to pick through a lengthy paper full of cryptic diagrams.

With that in mind, we decided to collect the best video lectures and interactive courses on everything related to the inner workings of business: scaling, improving consistency, lean operations, Six Sigma, BPMN, process management, and more.

This list has both advanced and introductory courses. So, whether you just want to learn how to improve a process, or you want to dive into the statistical models behind business efficiency, it’s all here.

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How to Create a Weekly Tasks List (And Never Forget a Deadline Again)

When I started at Process Street, I was just a writer. I had the organizational skills of a child, and I was used to delivering a single piece of work at a time. As I was given more responsibilities, I started forgetting my regular tasks and working on whatever seemed important at that moment.

Since every task management system I’ve tried has quickly become crowded and unmanageable, I decided to create a Process Street checklist specifically for my recurring weekly tasks.

Now, I get a simple list of tasks in my Process Street inbox every week. As I work through them, I can track my weekly progress and use the checklist as a way to report my work to my manager. You can do the same, and it only takes about 10 minutes.

Here’s my checklist:

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Scaling Your Business? Be Sure You Determine Customer Value

The following is a guest post from Sam Suthar, the CMO of Tagove.

Scaling your business is almost impossible until you know your customer’s value. Whether you’re going to scale a brick-and-mortar business or an online business, it doesn’t matter; it’s vitally important to understand what each customer is worth to your business.

Statistics by Unicom Group show that 50% of customers naturally churn every 5 years. Sadly, this number can increase if you fail to understand what the customer who signed up last night is worth.

Can you reduce your churn and increase customer retention rate?

Yes, it’s doable. Although very tricky. In the rest of this article, I will show you how to scale your business by first knowing the value of each customer.

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Rebranding Strategy: How 3 Big Tech Companies Dramatically Changed Their Identity

In 2016, Process Street went from using a basic Bootstrap theme to a custom-branded website, complete with a logo change and full aesthetic overhaul. We did it to avoid looking dated, and to make the site consistent with our app.

Like many startups, we focused on building a great product first, and rightfully overlooked the importance of a brand until the time was right.

A brand is the often low on the list of startup priorities. Startups develop in a fast-paced, cutthroat environment and are concerned primarily with attracting early users as beta testers, building disruptive products, and iterating based on feedback. Tech is a mercurial industry; many companies start out with a solution to a problem that could be adopted by everyone from individuals to large corporations.

Over time, by stabbing in the dark and following growth over all, a tech startup could find itself with a brand that doesn’t match its product. That’s something we grappled with in 2016, and it’s something even big tech companies come up against every couple of years.

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How Salesforce Built the Fort Knox of Data Security

Benjamin Brandall
November 15, 2017
IT

Think about what’s at stake if Salesforce suffered a breach…

  • American Express, Philips, Vodafone, Virgin, Western Union, GE, the U.S. government, and 150,000 organizations risk their communications leaking to the public
  • This includes trade secrets, financial documents, passwords, and bank details
  • Hackers could believably impersonate bank employees or government officials

It’s a terrifying concept for Salesforce customers, and just as frightening for Salesforce themselves; if a breach like that happened, their $61b company would suffer tremendously.

A company as well-known as Salesforce has a huge target on its back, so it needs to have the highest security standards even while scaling up and innovating rapidly.

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5 Marketing Experiments We Tried: The Winners, The Losers, and The Useless

One big thing that startups do differently to big companies is experimentation.

In reaction to the old corporate methods, startups are less like finely tuned money machines, and more like laboratories. That’s partly because of the culture of innovation, and partly because startups have less to lose by running a wrong experiment, but everything to gain if it is a success.

At Process Street, we’ve had our fair share of surprisingly positive experiments, as well as ones that were totally useless.

The more data you evaluate from other company’s experiences, the better you’ll get at running your own tests. So, in the spirit of experimentation and innovation, I’ve decided to share some of our A/B tests with you.

In this post, I’ll write up some of our growth hack results and then explore in-depth how to track and implement your own experiments so you can start improving conversions.

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