In this episode of Business Systems Explored, we speak to Jon Butt. Jon is the CEO of Fire Protection Online, an e-commerce store he built that generates $3m in annual revenue. He also runs marketingforowners.com, where he shows people how to build a successful, self-marketing company.

Want to spent less than an hour a week on your business?

It’s totally possible when you break down your business functions into simple processes, and automate anything that doesn’t need doing by a human.

With a bit of planning, you can start today…

Learn these techniques from Jon Butt, who built a $3m annual revenue business with customers such as Cornell University, Canary Wharf, and Buckingham Palace.

After selling his first company in 2003, Jon made enough to comfortably retire… but then went on to accidentally start an outsourced e-commerce company that took off without much marketing needed to get it off the ground.

All the while, Jon was paying cash to the neighbors every week to borrow electricity and hosting his office in a grim building without a toilet…

Using teachings from The E-Myth, Jon scaled up faster than his suppliers could handle, all while on holiday in Greece.

Learn how to build every process in your business, then gradually remove yourself from them, outsourcing and automating as much as possible.

Links to listen

• Listen on iTunes (iOS)
• Stitcher (Android)
• Listen on Business Systems Explored website

And remember, if you like the show, please leave us a review and rating.

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In this episode of Business Systems Explored, we speak to Cameron Gray, the CTO of NeonMob — a marketplace for digital art.

So, you’ve got some funding, or you’re fresh out of an accelerator. You’re ready to go.

A VC handed you a bunch of cash, and said: “go hire as many developers as you can“.

Sounds great, right?

If only it was that easy.

We live in a new wave of the Californian gold rush. Skilled developers are snapped up by corporate recruiters with much more experience and better offers than you could hope to make.

How on Earth are you supposed to compete with that?

Well…

In this episode we speak to Cameron Gray. Cameron is our CTO’s advisor as well as the CTO of NeonMob. He’s a man experienced with recruiting for software teams anywhere between 5 and 100 people.

We find out the best places to find developers (and the absolute worst) as well as some quick hacks for screening them over the phone in 30 minutes before bringing them on for an interview.

Cameron shares some of the red flags that come to the surface when you’re screening a developer, as well as specific questions you need to be asking in your first interview.

Links to listen

• Listen on iTunes (iOS)
• Stitcher (Android)
• Listen on Business Systems Explored website

And remember, if you like the show, please leave us a review and rating.

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In this episode of Business Systems Explored, we talk B2B sales with the CEO and co–founder of PersistIQ, Pouyan Salehi.

Cold emailing isn’t just blasting huge lists of random leads. That’s the kind of thinking that ruins your brand and throws your list of prospects out the window. In fact, it’s possible with a small list and just one salesperson, especially if you have the right tools and attitude.

In this episode, we talk to CEO and co-founder of PersistIQ on how to build a cold emailing sales system from scratch, how to optimize it, and how to know if it’s working. You might be doing cold outreach already and be looking to make it better, or maybe you’re only focusing on inbound.

Listen to this episode and find out the mechanics of selling with cold email, and how some companies have used it to rocket their businesses to 9 figures.

Links to listen

• Listen on iTunes (iOS)
• Stitcher (Android)
• Listen on Business Systems Explored website

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In this episode of Business Systems Explored, we talk to Nathan Kontny — the CEO of CRM platform Highrise.

Since becoming CEO of Highrise almost overnight in 2014, Nathan Kontny went from being thrown in the deep end to getting to work in the space of one day. Since then, he’s been getting to grips with the processes in place for shipping software, managing projects, overseeing developers and getting the best out of his new team.

Find out how to adjust to becoming a CEO, and learn team management practices from a true expert.

Links to listen

• Listen on iTunes (iOS)
• Stitcher (Android)
• Listen on Business Systems Explored website

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In this episode of the Business Systems Explored podcast we talk to Tom Cagely, the host of SPaMcast and Agile expert, about Agile software development. 

When it comes to agile software development, it can be hard to get a comprehensive place to start. Thankfully, this week we speak to Agile veteran and host of SPaMcast, Tom Cagley. Tom goes through the whole Agile process, from tools to best practices. He explains it simply enough for anyone to understand, but also lets us in on a few advanced techniques that surprised us.

Whether you’re actually managing a software team, or just looking to work more efficiently, Agile is well worth adopting in your business. It was born out of the same movement as the lean startup, so you may be already familiar with it, but there’s always room for improvement. Listen to this podcast to learn more.

Links to listen

• Listen on iTunes (iOS)
• Stitcher (Android)
• Listen on Business Systems Explored website

And remember, if you like the show, please leave us a review and rating.

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In this episode of the Business Systems Explored podcast, Tony Brown the author of Standard Procedure and Vinay Patankar from Process Street, have an in-depth discussion about the most effective content promotion methods for their businesses.

You can spend as much time as you like creating content, but it’s a massive waste of time if you aren’t promoting it. It’s not 1999. You can’t artificially game search engines to get huge visibility or spam newsletters to push your content out to thousands of people. You can’t even hope to get discovered organically if you don’t already have a following. And that’s the problem we’re trying to solve in this podcast.

In this episode, we run through every promotion tactic that’s helped build Process Street to a blog that gets over 100,000 monthly pageviews, and ranked highly for some of the more competitive keywords in our niche.

Discover the ‘silver bullet’ we swear by, and the tactic that has spiked our traffic by over 15,000 in a single day. Did you know there is actually a way to use social sites to generate traffic as consistently as organic methods? Find out all about that and more in this week’s episode.

Links to listen

• Listen on iTunes (iOS)
• Stitcher (Android)
• Listen on Business Systems Explored website

And remember, if you like the show, please leave us a review and rating.

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In this episode of the Business Systems Explored podcast, Tony Brown the author of Standard Procedure and Vinay Patankar from Process Street, talk about systemizing the processes and creating top content as well as explaining why content is so important to a company.

Ever wondered how small businesses can consistently create such amazing content? At Process Street, we produce at least 6 posts per week — some on our own blog and some as guest posts.

That’s not even including the podcasts and videos, which both come out weekly and are mediums that take considerably longer to write, design, produce, and polish.

So, how do we do it?

In this episode of Business Systems Explored we decided to take a break from having guests on and totally rip apart our content creation process for Process Street, BSE, and tonylbrown.com.

We talk about why content is important, whether you should create it yourself, and the kinds of content that are most effective. By following these tips, you can balance content creation with your other business functions and get the added bonus of that rare thing called a personal life.

Here’s how to consistently create winning content.

Links to listen

• Listen on iTunes (iOS)
• Stitcher (Android)
• Listen on Business Systems Explored website

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In this episode of the Business Systems Explored podcast, we speak to Aaron Lapierre, Customer Success Director at DoubleDutch, who lets us in on the systems he uses to retain high-ticket customers.

Struggling to retain your customers or make them happy? This interview contains a process Aaron uses that has assured DoubleDutch retain high-ticket customers which keeping it light enough to never miss a customer’s deadline on their event.

We discuss what customer success is, why it’s important, and how you can get started implementing it in your business (and justify the costs). From the high-level definitions of customer success all the way down to the nuts-and-bolts of the system, this podcast is a goldmine for any services or SaaS business.

Links to listen

• Listen on iTunes (iOS)
• Stitcher (Android)
• Listen on Business Systems Explored website

And remember, if you like the show, please leave us a review and rating.

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In this episode of Business Systems Explored, we speak to Amy Schmittauer – the founder of Savvy Sexy Social, the home of her hugely successful vlogs which have amassed over 2,200,000 views.

Amy Schmittauer runs a YouTube channel with over 2,200,000 views and a membership site to help others have the same success with personal branding and video marketing…

The crazy thing about it all is that she doesn’t even have a team. Amy does 95% of the work you see by herself, which obviously means she has some insanely efficient systems in place that you need to hear about it if you’re interested in systemizing your marketing, social, or branding.

Links to listen

• Listen on iTunes (iOS)
• Stitcher (Android)
• Listen on Business Systems Explored website

And remember, if you like the show, please leave us a review and rating.

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In this episode of Business Systems Explored, we speak to Michael E. Gerber, the author of The E-Myth and the father of business systems themselves. He lets us in on the business systems he’s used to grow his consultancy (and hundreds of thousands of other companies).

Small business expert, Michael E. Gerber, lets us in on the business systems he’s used to grow his consultancy (and hundreds of thousands of other companies). These are time-tested systems he’s honed over a period of 30 years. From The E-Myth’s first publication in 1987 to the present day, he’s written over 20 books on business processes. It’s safe to say, there are very few people who know more about business processes than Michael E. Gerber.

Check out:

• Michael’s book: The E-Myth Revisited
• His Free Newsletter – The Dreaming Room Monologues
• His new video training program (The Course)

Links to listen

• Listen on iTunes (iOS)
• Stitcher (Android)
• Listen on Business Systems Explored website

And remember, if you like the show, please leave us a review and rating.

Click below to subscribe on iTunes:

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