According to ITSMA and Vision Edge Marketing, 74% of marketers don’t keep track of their efforts. This is problematic as it means marketing teams aren’t able to report on how their efforts impact the business as a whole.

At Process Street, we make sure our marketing operations are documented, tracked, and easy to understand, so we can stay on top of our marketing OKRs and ensure they align with top-level company goals. To do this, we utilize Process Street‘s saved view feature.

The saved view gives a summary of workflow data. You can customize these views and present the data to suit your needs. For our marketing team, this means work is tracked and can be easily correlated with internal OKRs. Saved views have helped our marketers gather data, detect patterns, and keep their work on track.

We’ll be covering:

• What are Process Street reports and saved views?
• How our marketing department uses saved views in Process Street’s reports

Let’s get started!
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I have a brain goblin.

At least, that’s what I call it. Others might use neurodivergent, neurodiverse, neuroatypical – a lot of neuro-something, basically – or the more specific category they fall into (ADHD, autism, etc.). 

Everyone has their own relationship with language, though – personally, culturally, socially – and for me, “brain goblin” sums up my experience pretty well.

Around 20% of the world’s population is neurodiverse. A CDC estimate places about 5.5 million adults in the US. 

That’s the total population of LA and Dallas combined – and that’s just the number of adults.

“Neurodiverse” covers a lot of territory, but it’s safe to assume that – with 1 in 8 people considered to be neurodiverse – some of them are your employees, even if you aren’t aware of it. In fact, they may not even be aware of it: Less than 50% are aware they could be considered neurodiverse. 

The aim of this post is to give you some actionable steps you can take to improve neurodiversity inclusion in your organization. 

Come to think of it, a lot of your employees would probably appreciate them, not just the ones caring for brain goblins. 

• Neurodiversity 101: The very basic basics
• Accessibility challenges for neurodiverse employees
• The importance of words for neurodiversity inclusion
• Building an inclusive work environment
• Neurodiversity inclusion: Understanding thought processes
• Fixations & obsessions: Mastering flexibility
• Executive dysfunction in neurodiverse employees
• Neurodiversity inclusion & the human factor

I’ll be honest: I dread all 30 days of June. 

This year, I found myself looking at the Process Street LinkedIn page, now sporting a rainbow logo, and contemplating how I felt about that.

Is it rainbow-washing? What else does Process Street do to support the queer community? Why can’t I answer that question?

I don’t think it’s rainbow-washing, but I should definitely be aware of what the company I work for is doing for the queer community.

I have complicated feelings about Pride. On one hand, I do believe in the immense importance it has. Pride creates a platform for big-picture political actions as well as the more personal experience of just not being in the minority for once. 

As more companies paint rainbows on their marketing materials from June 1 to June 30, it’s equally become more about commodification than community. 

I see you sweating as you glance at all your packed-up Pride material in the corner. You just wanted to show your support. What does rainbow-washing even mean? 

How do startups and small businesses show their allyship is genuine and not just part of a marketing campaign? 

There are no simple answers to any of this, but there’s only so much room in a blog post, so I’ll give you some actionable things you can do throughout the year to keep up your support long after Pride month is over.

• What is rainbow-washing?
• Allyship 101: Taking pride in Pride
• Back to the beginning
• Further resources

If you’re thinking of starting a new business, you’re not alone. Every year, millions of people worldwide take the plunge and become entrepreneurs.

In the United States alone, 356,000 new businesses were formed in Q3 of 2021.

But starting a business is no easy feat. From coming up with a brilliant idea to getting it off the ground, countless challenges need to be overcome. On average, about every fifth new business fails within the first year.

But it’s not all doom and gloom. The rewards of startup life can be great too. From making your own rules to seeing your idea take off, there are plenty of reasons to take the plunge.

In this article, I’ll explain the challenges and rewards of startup life and offer some tips on how to overcome the challenges. I’ll also demonstrate how you can enjoy the rewards by avoiding burnout.

• The challenges of starting a new business 
• The rewards of owning & growing a startup 
• How to overcome the challenges of startup life & maximize success
• The art of not burning out
• Embrace the challenges & watch yourself grow

So let’s get started.

We chat with Zapier CEO Wade Foster, who shares how one of the fastest-growing remote companies in the world onboards their employees, manages Slack, organizes communication, and more.

Check out Wade Foster’s segment on The Employee Onboarding Podcast:

Available now on Apple, Spotify, Google, Podchaser, Podcast Addict, Deezer, & all your favorite podcast platforms!

Or if you’d prefer, here’s the Employee Onboarding Secrets segment with Wade Foster in full:

• The early days of Zapier
• What changed the trajectory of Zapier?
• How does Zapier use Zapier itself?
• How to manage a Slack HQ with 500+ employees
• Successful strategies for going remote
• Zapier’s onboarding process
• Self-serve content vs. structured lessons

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There’s a dark underbelly to process management that no one wants to talk about, but it’s time to speak out: 

There are bad process management systems out there. Not just bad – these are some really nasty characters who will destroy your carefully built business from the inside out. 

We have to keep this between you and me, though, because I’m not supposed to be saying any of it. Process management is a dangerous world, folks. You don’t even know. It seems all efficient and useful, increasing productivity and reducing errors – great stuff all around – but when was the last time you checked in on your innovation?

Been a while, right? Now you’re starting to put it together. 

Come here, quick. I’ll run through what I know:

• Process management: What it was meant to be
• The secret truths of process management systems
• BPM adoption: Fighting the good fight
• Rosemann’s 5 stages of process management adoption
• The Process Street process management playbook
• Source List

This never happened, okay? 

Business process management software (BPM) can increase company success by 70%. That’s if you’re using a tool that aligns with your business needs. 

With so many options on the market, it can be daunting to pick the right one. Doing a quick Google search will leave you paralyzed because of the endless options available. 

That’s why you’re here. We’re keeping to our promise of ‘the best,’ which is why we’ve rounded up some of the greatest workflow software solutions available to make your choice easier. 

In this Process Street article, we’re talking about all things workflow software solution-related to help you find the perfect match for your company: 

• Do you need a workflow software solution? 
• How good HR workflow software can help you
• The best HR workflow software solution
• You’re only as good as the tools you use 

Let’s dive right in! 

“[Human resources is] like what a malevolent AI would come up with if they were trying to sound like they […] don’t simply consider them food to be consumed at the end of the machine. It has the least humanity of any name I could come up with.”

– Jay Hanlon, People & Ops consultant

HR is dead.

For roughly two years I’ve been charged with writing expert content for our loyal “HR” readers. For roughly two years I’ve argued that “HR manager” is absolutely the wrong word. 

When this post came up on the roster, I begged our head of marketing to let me have it. Little did he know that he was about to play the part of Pandora. 

Make no mistake: HR, People Ops, what people think, and what those departments do are very dramatic debates with intense arguments from every side (and then some). Naturally, I intend to do a reverse somersault in pike position from 10 meters. 

(Apparently, that’s a difficult dive according to… diving people. )

While I’m certainly no diving expert, I am a bit of a maestro when it comes to rigorous research routines so you can bet I intend to make a splash:

• People Ops vs. HR: What’s the difference?
• People Operations: Rebranding or rethinking?
• Process Street poll: The public has spoken
• 3 key factors to shift from HR to People Operations

(Don’t worry – that’s the extent of my diving puns.) 

When I researched the unlimited PTO policy, I started thinking of a famous spy.

That’s because my eight-week paid time off was due to James Bond. 

I realized that while I sat in a Shanghai bakery. Ten years earlier, I’d bought a set of James Bond books in a bric-a-brac store. Before coming to China, I’d sold the books and made a considerable profit. 

I hadn’t intentionally taken an eight-week vacation, but I’ll explain that paradox at the end of the article. 

Whether eight weeks or one week, PTO (paid time off) is essential. It increases:

• Performance
• Productivity
• Well-being

Recently, unlimited PTO has exploded in popularity. This Process Street post will guide you through the drawbacks and benefits of this ever-popular policy. You can also use our new template on the subject with your free Process Street account.

Here are four key topics to help you understand and use an unlimited PTO policy:

• What is unlimited PTO?
• 3 Drawbacks of unlimited PTO
• 3 Benefits of unlimited PTO
• An unlimited PTO policy example

Let’s get straight to the point – you’re probably searching for a policy and procedure template you can use.

Moreover, if you want an actionable policy and procedure template, you can find two hand-crafted examples below. One is a blueprint you can use to build your own, and the other is a filled-out example of the first, using a fictional company called Brightstar Marketing.

In fact, both can be easily edited and updated by you inside Process Street.

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