Amy Dawson is a freelance copywriter specializing in content creation and PR strategies. With a background in recruitment, Amy has spent many years writing about how to make the most of your job hunt, from finding out where to search for your dream job, to preparing for your interview and understanding what to expect from your employer.
For many years, businesses have seen better sales & business performance as a result of dedicated departmental operations managers: Sales operations, marketing operations, customer operations, systems operations, they all work to improve the operational efficiency of their teams.
However, this kind of vertical organization can make it difficult to figure out how sales, marketing and customer success can work together optimally.
Siloing operational knowledge like this often leads to inefficiencies and reduced performance.
That’s where the role of revenue operations (also referred to as RevOps) comes in: Their goal is to increase efficiencies and ensure that each strand is working together harmoniously.
In this Process Street post, we’ll be covering:
- How does RevOps differ from Sales Operations?
- What is the purpose of RevOps?
- Are you making the most of the tools at your disposal?
- What are the primary responsibilities of the revenue Ooperations department?
- The commercial software that’s supporting its own expansion as well as its clients
- How can RevOps increase sales growth?
- What has caused this shift, and why is RevOps now on the rise?
- Could your business benefit from revenue operations?
- What is preventing businesses from taking advantage of RevOps?
- How do I get started with RevOps?