In the first quarter of 2017, the AppStore and Playstore saw record revenues yet again with a whopping total of $15 billion worldwide, representing a year over year growth of 45%.

Add in other online sales and the amount of money being spent is astronomical.

But how do we process all these sales? And what means of processing is best for your company?

We’ve pondered the question at Process Street and decided to write up our findings. In this article, we’ll compare Stripe, Paypal, Square, and Braintree to see what each do and how they do it. We’ll analyze those findings and suggest which might be better for different kinds of businesses.

The key areas we’ll compare are:

• Features – what do they offer and what can’t they do?
• Pricing – where can we find those small gains which make a difference at scale?
• Ease of use – can a regular person integrate it into their business, or is a developer needed?

But first, let’s look at some of the different use cases for these payment platforms to contextualize our investigation.

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When you have a great idea for a startup or a service the first thing you desire to do is create it, talk about it, and see what people think.

In creating a minimum viable product, entrepreneurs choose between experiments that can validate or invalidate their assumptions about a business model. – N. Taylor Thompson

These experiments could be anything from interviews with potential customers, trying to build a client base on the promise of a future product, or building a basic version of your idea and testing it in the market.

That last one is what we’re going to focus on. How can you create software to make a product a reality?

For some people, this means sitting down and writing code. Line after line slowly pieces together the idea and shapes details until a version which works exists.

This is how we make software. It’s how we’ve always made software.

However, you wouldn’t think you needed years of coding experience to create a blog. You could just start a Medium account or a Tumblr, or whichever platform is trendy right now.

Because you’re not the only person who wanted to build a blog, other people with greater technical skill developed tools to help you build blogs without needing to code.

This makes it easier and faster for everyone. But it’s not just blogs which you can build without coding.

In this article, we’ll look at a number of different tools you can use to build a whole range of products by pointing and clicking and dragging and dropping.

If you want to make your product a reality, rapidly building a first working iteration is a very useful option to get started!

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The Art of SaaS shows that even industry veterans are sick of unnecessary jargon and bloated descriptions.

Rather than spending thousands of words (or multiple books) trying to explain every variation of the SaaS model, it draws from the experiences of Dr. Ahmed Bouzid and Dave Rennyson in order to cover all of the basics of a quality SaaS business in less than 60 pages.

Being so short, an Art of SaaS review might seem redundant at first. Why not just read the book in about an hour and learn what the authors believe to be:

• What SaaS is
• The bargain between vendor and user
• The importance of uptime (and how to maintain it)
• The three priorities all teams should share
• The three practices which achieve those priorities
• The structure of every team, and how they should be managed

Well, in this post I’m going to cover both the core takeaways of The Art of SaaS and the context surrounding the book itself by drawing from other figures in the field.

I’ll show you why this odd little volume is worth reading and what pitfalls to avoid when taking it at face value.

Let’s get started.

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Processes are our deal. It’s what we do.

Unsurprisingly, it’s what our users do too. They use Process Street to manage their internal processes and keep their teams working at maximum efficiency.

In our constant attempt to understand our users’ needs, we asked the community what their biggest pain points were. We wanted to see what obstacles hampered the process management of companies and how we could help them combat that.

Our research across 83 respondents gave us a great deal of insight but one key takeaway stood out:

42% of respondents said they had no time to create processes.

Even worse, a further 54% of those (23% of the total responses) say they are currently taking no steps to remedy this situation!

This post will attempt to tackle this problem and present actionable ways you can ramp up your process production and save yourself time.

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If all you want to know from this E Myth review is whether or not the book is worth reading, then go and buy a copy right now.

Michael Gerber passionately runs through the core reasons why so many small businesses fail from over 40 years of experience, and how to create a business that will be successful.

“Every year, over a million people in this country start a business of some sort… Within five years, more than 80 percent of them – 800,00 – will have failed.”
– Michael E. Gerber, The E Myth Revisited, p. 2

The book is a fascinating insight into the experience of Gerber dealing with not only failing businesses, but the people in charge of them who are often at their wit’s end. His drive to help them and satisfaction in seeing them blossom into true business owners is infectious, leaving you enthusiastic to start your own journey after every chapter.

It’s the same enthusiasm you can hear in Gerber’s voice when we interviewed him on Business Systems Explored to explore why small businesses fail.

If you’re running a small business that isn’t getting off the ground, want to know how to create a business that works, or have ever thought about how you could make a successful business to fuel your ideal lifestyle, then keep reading.

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Whether you’ve completed a project a hundred times before or you’re faced with a new challenge, having some kind of formal project request form prevents the whole operation descending into a game of broken telephone and wasted resources.

No matter how good your team’s discipline, if all they have to go on when you request a project is a vague message and their memory of the requirements, sooner or later you’re going to have a problem. Either a project will be started which won’t be worth your time or your instructions will be lost in the trickle down to those taking action.

‘Whilst on manoeuvers, a brigadier commanding a certain brigade stationed in Aldershot passed the word to the nearest colonel to him:

“Enemy advancing from the left flank. Send reinforcements.”

By the time it reached the end of the right flank the message was received:

“Enemy advancing with ham-shanks. Send three and fourpence!”’ – Garson O’Tool, relaying a real-world instance of broken telephone from 1914

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Apple is well-known for being innovative and immensely successful, to the point where the company is worth $750 billion (and counting). However, without a healthy dose of workflow analysis they would’ve crumbled under their own business model back in the late 1980s.

“We could no longer afford the limitations that went with our product development processes… The lack of a formal new product development process led to confusion, wasted time, and often caused project teams to ‘re-create the wheel’” – Jackie Streeter (then VP of Engineering at Apple), Apple Rethinks Core Process: Improves Cycle Time

The simple truth is that any company (no matter the size or success) needs to regularly review its workflows and processes in order to keep them up to date and efficient. Tasks should be updated, improved, and automated where possible to save time and money, but without using the best workflow management software around to analyze and improve your business practices, your entire business model itself can prevent your success.

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You don’t have to be a consultant to get paid for recommending software. Instead, you can earn money or in-app credits by using a referral program.

In other words, you can earn money for referring products without paying a cent. Yes, I know that sounds like a “I earn $1,537.87 per day from home” clickbait ad, but it’s true.

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Last week we failed to meet a big deadline for the second time in a month. Vinay (Process Street‘s CEO) wasn’t impressed.

“How can you forget something so simple? What’s going wrong?”

Then came the kicker.

“What was your process?”

From missed deadlines to widespread cyber attacks, things go wrong in businesses all the time. The vast majority of problems, however, are caused by following bad processes. Processes might be vital to your business’ success, but unchecked they can just as easily cause you to fail.

The only way to change these weak links in your own business is to have a system of process improvement – a way of constantly improving the processes that power your business.
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Learning how to live stream may be intimidating, but it’s insanity to ignore the marketing opportunities and advantages it creates for your brand and company.

Want to engage your audience beyond your written content? 80% of brand audiences prefer watching a live video to reading a blog post.

Reaching out through social media? Live videos get more than double (+135%) the organic reach of photo posts.

In fact, producing live videos:

• Lets you reach a wider audience
• Encourages active engagement with your brand
• Builds stronger relationships with your viewers
• Provides a wealth of content to repurpose
• Makes you stand out from the crowd

To help you take advantage of live streaming, I’ll break down the benefits of doing it, the platforms and equipment you can use, and the types of streams you can host. If you want to know why, what, and how to live stream to give your marketing efforts a boost, keep reading.
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