All posts in Business

How to Hire a Virtual Assistant and Ditch the Work You Hate

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Your current team can’t handle any extra work. You’ve exhausted your process automation opportunities. You’ve got no choice but to bring in a fresh face.

You could hire a specialist, but they can be expensive and limited in the work you can hand off. You need to hire a virtual assistant.

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How to Use Visual Process Innovation to Make Your Startup More Efficient

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Efficiency is vital for startups to scale and survive. To be efficient you have to document your processes to make everything repeatable and scalable.

All of which means nothing if your processes are bad.

“Process innovation” is a fancy term for improving your business’ processes. Instead of haphazardly solving external issues, you focus on improving your core processes and standard operating procedures to make your business efficient and able to grow.
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The 31 Best Business Podcasts for Entrepreneurs & Startups

Podcasts are an awesome way to passively expand your knowledge, especially while you’re walking, in the car, on the train, or doing work that doesn’t require a ton of mental energy.

At Process Street, we’ve compiled a list of podcasts that we personally listen to and would recommend to anyone interested in business, entrepreneurship, marketing, and startups.

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Outsourcing Pros and Cons: How to Scale Your Company Without Hiring

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Outsourcing is nothing new. Manufacturing, support, accounting, marketing, and more have all been outsourced for decades to save time and money (although modern outsourcing only really started with IBM).

After all, why bring on an accountant full time when you can outsource your taxes once a year?

Outsourced services have doubled in value since 2000, and with benefits like saving time and money.

Weighing the outsourcing pros and cons, however, shows that it isn’t some magic pill which will make difficult work disappear.

Not only that, but everyone has a different opinion of the types of outsourcing – how the hell do we weigh the pros and cons when nobody agrees on what it even is?

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So, to make things easy, we here at Process Street have summed up the advantages and disadvantages of outsourcing vs insourcing, and (if the former) tips on some different kinds of outsourcing you can use.

It’s time to outsource the work you don’t need to do and focus on getting done what really matters.

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How to Improve Your Software Development Culture and Product Quality

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Aside from the raw product you’re selling, company culture is everything.

It’s made up of your work environment, ethics, mission, expectations, and goals. You can have a great product, but without a solid culture to back it up, its development can fall apart.

Buffer, for example, has a notable culture of transparency. All employee salaries are published for co-workers and the public to see. They emphasize working out loud and being receptive to one another.

On the other hand, Amazon is noted for its toxic culture that exhausts employees and holds “unreasonably high” expectations.

Which side of the spectrum are you on?

In software companies, it’s important to promote a culture of communication and transparency. What would an issue tracking system look like for a company with poor culture? Pretty desolate.

In this article, I’m going to give examples of how different software companies bolster their QA efforts with a strong culture, and why that’s so important.

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The Complete Guide to Customer Success for SaaS Companies is Here

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The essential customer success book to boost MRR at your SaaS company

A SaaS company without a customer success system is like a lion without teeth. You can chase customers all you like, but when you catch them you’re thinking “now what?”.

The Complete Guide to Customer Success for SaaS Companies Cover

If you haven’t got a customer success team or set of processes in place at your SaaS company, it’s bad but not the end of the world.

Some SaaS companies are more self-serve than others, but all need a way to retain important customers and start exponentially compounding revenue.

This book for putting the systems in place to retain customers, whether that’s by learning about their problems or by properly onboarding them.

Better yet, it’s completely free.

Download the Ebook CTA

 

 

 

What’s in the ebook?

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From Online Poker to Starting a Company: 5 Business Lessons Learned Along the Way

This post was written by Mauricio Prinzlau. Mauricio is the CEO of Cloudwards.net, a data and user feedback driven comparison engine for cloud apps and services. He enjoys writing and producing educational videos around the cloud to help people find the best cloud service for their needs.

Business Lessons

From an early part of my life, I always had an entrepreneurial drive and was focused on starting up on my own somewhere down the line in my career.

A few years on, I started working as an online community manager for a poker school. The poker school I was working with made money through the affiliate model whereby we earned a commission whenever players were referred to online poker rooms.

My colleagues and I were primarily involved with creating high-quality content and social media posts in order to attract leads and interest to the poker school’s website. It was during that time that I learnt the importance of creating high-quality content (video tutorials, guides, walk-throughs etc.) which would capture user interest and also be good from a search engine point of view.

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HR Templates: The Perfect Pack For Company Success

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HR processes are often overlooked in a company. No matter how big or small that company is, HR responsibilities are extremely important. An organization cannot build a good team of working professionals without good HR.

The key purposes of the Human Resources team include; recruiting, training, performance appraisals, motivating employees as well as workplace communication, workplace safety, employee relations, and much more.

Over at Process Street, we have created 6 HR templates to help you keep on top of your HR. These processes can be used daily, but some of them are better used less often than others. They piled with information to help you improve Human Resource processes within your company.

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These 5 Data-Driven Reasons Decisively Prove the Benefits of Blogging

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In light of a recent study from IZEA commissioned by Halverson Group which revealed that the lifespan of a blog post is 24 times longer than first thought, it’s time to re-evaluate the other reasons why not blogging is a mistake in the current marketing climate.

Contradictory data floods businesses daily. It’s understandable some need hard facts to justify the investment in a blog. That’s just good business sense. Yet, researchers bury vital statistics in 60-page white papers which don’t always reach the audiences that need them.

Thanks to several new studies, the benefits of blogging are out in the open.

Here’s a compilation of recent findings showing the contrasting success of companies that blog versus those that don’t.

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Supercharged List Building with Content Upgrades

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Have you ever been asked for your email address to see extra blog content? It looks something like this:

CUPFB

That’s a content upgrade. I’ve written pretty extensively about them in this blog post on lead generation, so if you need an in-depth look at the topic (plus the psychology of why it works), that’s the place to start.

They’re great tools for blogs connected to businesses because they capture the contact info of people who are likely to want your product or service. They get the valuable content, you get another email on your list of subscribers plus a free pass to market to them. The best part is that it’s not just any old email address, owned by someone who doesn’t care what you’re saying. It’s the email address of someone who is:

1. Interested enough in what you’ve got to say to give away their email address

2. The perfect fit for your product

It’s doubtful you’re the sort of person who turns down leads, so if you aren’t already using a way to capture emails with content upgrades (or you’re doing it in an awkward way), you’ll want to check out these four tools.

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