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Ecommerce Strategy: 21 Best Books of 2023 to Help You Get Started

Ecommerce Strategy 21 Best Books of 2019 to Help You Get Started
This is a guest post from Harry Southworth, a professional writer and editor.

Creating an e-commerce store is easy nowadays. But, making it a success and earning money with it is much more complicated. It takes a lot for an e-commerce business to turn into a successful website.

Only with an effective e-commerce strategy can this be done. If you’re new to e-commerce and have no strategy in place, you must learn – and fast.

At Process Street, we say: what better way is there to learn than from books?

Books can speed up the process and teach you everything from how to connect with a customer to how to market your e-commerce business. Many successful people have decided to put their words on paper, which is why you now have many e-commerce books to choose from.

We present you with the list of the best e-commerce books out there today to save you sieving through endless content. This article has been structured as below:

Shall we get started?
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Simple Checklist Templates to Use Every Day: Advice from Top Executives

simple checklist template

Perhaps you’ve heard about checklists. Perhaps you know someone who uses checklist templates. Who knows, you may even have a simple checklist template or two you use in your own business.

Chances are, if you clicked this link, you’re interested in learning about simple checklist templates. Or specifically, how you can use them to run your business more efficiently.

You probably already know the basics – why checklists are useful, and the value of using a BPM software like Process Street. But you want more.

You want to know the essential checklists, the ones all the top CEOs and successful executives are using. You want ready-made checklists that will save you time, money, and confusion, and you want to learn about some of the immediate benefits of using simple checklist templates, straight from the mouths of those who have used them to run successful businesses of their own.

Well, you clicked to the right article. Here, I’ll be looking at an extensive correspondence between our content team and a number of successful SMB owners who just happen to be simple checklist template champions.

Whether it’s daily, weekly, monthly, or otherwise, we’ve devised this article as a resource that will help you understand how you can use simple checklist templates in your business.

Breaking it down, we’ll look at:

But first, what is simple checklist template, anyway?
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Kanban vs Scrum: Understanding the Tools for Agile Success

Kanban vs Scrum

You’ll often hear the question: “Which is better? Kanban or Scrum?” or variations of this eternal deathmatch between two of the most well-established agile methodologies.

People are wasting energy fighting over which methodology trumps another. If you’re an agile organization, you should be placing principle above practice.

It makes a lot of sense to ask questions like “why might I want to use Kanban over Scrum?”, or even “Kanban and Scrum” as opposed to “Kanban vs Scrum”. There are a lot of differences between the two, but fundamentally, they are both agile methodologies, and the principle behind why you might want to use both can be in alignment.

You may even find they can work well together, as part of a unified strategy referred to as Scrumban. You need to consider what approach will work best for your team.

My aim with this article is to approach the question of “Kanban vs Scrum” by clearly presenting both approaches in terms of when, how, and why you might choose to use either of them.

I’ll also talk about the capacity for overlapping Kanban and Scrum approaches, and how some additional tools like Process Street can factor into that equation.

Here’s a breakdown of how we’ll approach comparing “Kanban vs Scrum”:

Let’s start with a basic primer on what it means to be agile. Continue Reading

Making Checklists: Our Top 5 Tips From Pros Around The World

Making-Checklists

Deadlines.

Meetings.

Presentations.

As an employee and business owner, your agenda is jam-packed full of to-dos. It can sometimes be difficult to stay afloat. This is why we at Process Street have created this article to make your working life a lot easier.

We’re going to look at making checklists for the effective management of your work.

We asked business owners and employees across the globe: What tips or tricks would you give someone for making checklists?

We gathered our responses, sieved out significant commonalities, and wrapped up our findings to produce this article.

Click on a subheader to jump to any section, or scroll down to read a full in-depth account on making checklists.

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What is Value Chain Analysis? How to Deliver Value & Gain a Competitive Advantage

value chain analysis

How do you stand out against overwhelming competition? You need an edge; a value proposition isn’t enough on its own.

You need to make sure you’re out-competing the competition by keeping costs down and understanding the value you’re delivering to your customer. But how do you continuously improve your value offering while keeping costs down?

Enter the value chain.

A value chain is a model of looking at all of your business processes and figuring out how to gain a competitive advantage by focusing on developing maximum value in your product or service, while keeping your profit margins in the green at the same time.

Originally proposed by Harvard’s Michael Porter in his 1998 book Competitive Advantage, there’s a lot of ground to cover. Where do you start? What’s the process? What kind of tools exist to make the value chain analysis easier?

Well, if you’re looking for a clear, concise introduction to Michael Porter’s Value Chain model, you’ve come to the right place. Read on for a breakdown of:

By the end of this article, you should have a firm grasp on the value chain model, with a better idea of how to apply it to your own business. We’ll also investigate how to integrate BPM software like Process Street into the value chain.
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Financial Audits: A Quick Guide with Free Templates

Financial-Audits-A-Quick-Guide-with-Free-Template

Job loss.

Insolvency.

Falling asset prices.

Complete market standstill.

Ring any bells?

You remember, as clearly as I do, the economic disaster of 2008. A global financial crisis; what could have caused such an economic catastrophe?

One hypothesis: Financial audit failures.

As concluded by the Financial Crises Inquiry Commission (FCIC), financial audit failures were found to have played a significant part in the financial crash.

Just like the FCIC, we at Process Street understand the importance of standards enforced by financial audit processes.

This article has been structured into two sections. The first section looks at the financial audit. The second section considers the International Standards on Auditing (ISA).

The ISA standards are a specific set of rules that operate globally.

Here’s a more thorough breakdown:

In the last section of this article, you will get your hands on our nifty ISA audit checklist for free.

You can use this template to conduct an internal check on your finances audits against the International Standards on Auditing. This checklist will save your organization a heap of time, worry, and money.
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How to Unlock the Secret to Customer Success: Automation

customer success automationThis is a guest post from Shawn Mike. Shawn has been working with writing challenging clients for over five years. His educational background in the technical field and business studies has given him the edge to write on many topics. He occasionally writes blog articles for Dynamologic Solutions.

According to statistics, it is claimed that US organizations suffer a loss of $62 billion a year thanks to unsatisfactory customer service.

Customer service represents your secondary acquisition test, beyond actually getting that customer on board in the first place.

It’s very much a short-term game of conflict resolution, and your business depends mainly on how you deal with customer feedback and requests.

For maximum lifetime value, you need to consider how to synergize customer service with customer success.

It must be kept in mind that customers are the heart of every business and should be at the top of your priority list.

Satisfied customers help increase sales and build brand identity and reports claim that 77% of customers are estimated to recommend a brand or business to a friend depending on how good their experience with your product is.

Which is why focusing on keeping your customer base satisfied with great service and excellent products can go a long way in improving your sales.

Nowadays, consumers expect more than just a great product. They need you to guide them through the perfect experience. A better customer experience equals a greater lifetime value expectancy.

This article is all about figuring out the best way to analyze and improve customer experience by automating a lot of the manual work that can get in the way.

We’ll focus on:

Read on to learn more about how to optimize your customer success strategy. There’s even a free Ebook for you at the end of it!
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DECIDE: A Decision Making Process for Intelligent Decisions

Decision Making Process

Decisions.

We make a lot of them.

From deciding what we want to wear in the morning to making a bold, life-altering decision like starting a small business, we have to make decisions day in, day out.

In fact, we humans make over 35,000 decisions that we’re remotely conscious of per day.

But not all of those decisions will be smart ones – leading to bad, negative, or even downright harmful consequences.

How can we learn to bypass those bad decisions and, instead, become intelligent decision makers?

DECIDE.

No, that’s not me shouting at you and telling you to decide – it’s me introducing you to a decision making framework and process called DECIDE.

DECIDE has personally helped me make better decisions day-to-day which is why, in this post, I’ll be describing why intelligent people make poor decisions, what DECIDE is and how it came about, and how you can apply DECIDE to both your life and business!

All you have to do is read through the below sections:

Make the right choice and read on.

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What is Porter’s Five Forces Model? Competitive Position Analysis Explained

porters five forcesHow do you know whether you’re going to be successful or not with a new business or product?

Well, you’ll probably look to pour your heart and soul into it. You’ll work hard to make it the best product or service you can. You’ll endeavor to make each and every customer happy.

And well done to you for that.

But you’re not the only one who impacts on whether your efforts are successful.

It’s no secret that one of the hardest parts of business is the competitive nature of the market.

What your competition looks like, how it’s constructed, and what opportunities their weaknesses provide you, are crucial factors which can determine your success.

This is where you’ll need to do some kind of competitive position analysis.

In this Process Street article, we’ll look at a framework which is designed to help you understand your competition called Porter’s Five Forces. We’ll cover:

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CRM vs Marketing Automation: Which is Best for Your Business?

CRM VS Marketing Automation

This is a guest post by Azat Eloyan. Azat is a digital marketer and mobile marketing enthusiast. With over 5 years’ experience in content marketing and SEO, he believes that valuable and informative content is the key.

He’s currently working as a marketing specialist at SendSMS, which is providing SMS marketing service globally.

We live in a digital-centric world.

There’s no doubt about it.

What’s also true is that the digital space is full of enormous data and content on scales never quite seen before.

According to a report from IBM Marketing Cloud, 90% of the total digital data worldwide was created within just two years, with an upward future trend being almost inevitable.

All this data and content provides a whole host of benefits to businesses, their salespeople, and their marketers. However, before businesses, salespeople, and marketers can truly take advantage of this vast swathe of data and content, they need to manage it correctly.

Which is where CRMs and marketing automation software come in.

But what are the differences between the two? And what will your business benefit from most?

Our digital-centric world doesn’t have to be a confusing digital-centric world.

That’s why, in this CRM vs marketing automation post, I’ll be discussing both CRMs and marketing automation software, how they differ, how they overlap, the benefits that they bring, and what the signs are when your business needs to start using either piece of software.

Navigate through the sections below to get the gist on CRMs and marketing automation software:

Let’s get learning!

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