Web design is more than how something looks. A good site has to communicate clearly, load correctly, guide the visitor, collect feedback, and survive the handoff from designer to client.
These free Process Street web design process templates give you repeatable checklists for the work behind that outcome: animation, social media images, usability testing, client onboarding, UX, brand identity, headers, logos, and launch QA.
Steve Jobs did not arrive at Apple's design philosophy from one neat school of thought. His taste came from architecture, Zen Buddhism, Bauhaus, electronics, calligraphy, kitchen appliances, arcade games, instant cameras, early interface metaphors, and the counterculture around him.
These 11 profound influences explain why Jobs pushed Apple toward simplicity, craft, and products that felt obvious once they existed. The list is still useful because great design rarely comes from design alone. It comes from what a builder notices, steals, rejects, and obsesses over.
Design processes and checklists turn subjective creative work into a repeatable system. They help teams capture requirements, review work, collect feedback, and ship designs without relying on memory or one person’s taste.
That matters because design is still business work. A strong design process connects user research, brand standards, approvals, and delivery so the final asset is not just attractive, but useful, consistent, and ready to perform.
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I wrote a post about Shape Up, a development methodology, and you the reader wanted me to dive deeper. So, I did just that and interviewed Process Street’s Product Designer, Ivy.
Ivy answers common questions concerning how Shape Up works in practice, and although I briefly touch on the core phases of Shape Up’s approach, this post should be seen as a follow up to my original post which provides a full low-down of what Shape Up is and how it differs from alternative development methods like Scrum and Kanban.
So, make sure to read my last post on Shape Up so you have all the context you need for this post.
In this post, we’ll be covering:
Let’s kick things off with a brief re-cap of Shape Up’s key phases .
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There’s no better moment than the ‘lightbulb moment’.
The one where you finally figure out a solution to a tricky problem, or just come up with an ahead of the curve plan, scheme, or proposal. The euphoria is intense enough to make you get out there and shout about it from the rooftops. Or, do a song and dance on the street, à la Dick van Dyke in Mary Poppins.
OK, perhaps the latter is a little hyperbolic. But the point remains that coming up with a great idea is a wonderful feeling.
The only problem is that, at some point in the relative future, more ideas need to be thought of. And for those working in creative fields such as advertising, design, and software engineering, ingenious ideas need to be generated on a regular basis. We’re talking daily, here.
So how can you and the rest of your team continually think of stellar ideas?
Through ideation.
That’s why, in this Process Street post, I’m going to spell out what ideation is, the benefits of ideation, 7 different ideation techniques to use, and what to do before undergoing ideation for the first time.
Read the following sections to get completely clued-up:
Let’s not make this a song and a dance.
It’s time to get straight into it!
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Videos are a powerhouse when it comes to marketing, explaining your product, and much more.
Heck, when users are spending 88% more time on websites that have videos, you can see their power just in terms of retention.
Unfortunately, it’s hard to request or create effective videos if you don’t have experience in the field. Terms can be confusing, and video producers might struggle to act on the feedback you give if you don’t know how to communicate the message effectively.
That’s why it’s vital to know how to perform an effective video review; there’s an art to it.
At Process Street, we’ve gone through the hard work of learning how to review videos and give actionable comments. That’s why I’ll be showing you how to do just that., including:
Let’s get started.
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The importance of the relationship between product and marketing is something that’s often overlooked.
But when the product and marketing teams aren’t on the same page regarding the product and the problems it aims to solve, chances are the marketing won’t match the product’s value proposition and in turn, will discourage potential users from signing up.
This could be detrimental to the success of a product organization.
So, what can you do to avoid these miscommunications and build a synergistic relationship between the two?
In this article, I’ll share some tips and information that will be critical in strengthening the relationship and performance of the product and marketing teams at your company to achieve success.
We will cover:
Let’s get started!
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Data shows that creative design is reshaping products, portfolios, and industry standards at more than 70% of companies.
If creative design is so important, doesn’t it also make sense to invest time and money on writing a good creative brief?
Before the actual work of designing an infographic, launching a PPC campaign, or even beginning to pull ideas together in the early stages, you need to be sure that you have a solid creative brief.
The creative brief is the foundation upon which the work of any creative project will be done, but all too often projects fall short because of poorly written, bloated, non-actionable, ambiguous creative briefs.
And what’s arguably a bigger problem than a poorly written creative brief? The process (or lack thereof) that led to its creation.
In this Process Street article, I’ll try to address the elements that make up a good creative brief, but perhaps more importantly, I’ll look at how to build a process for creative brief writing; one that’s consistent, reliable, and gets the job done.
Finding effective ways to engage your employees in decision-making processes has become a priority for most organizations in recent years.
Why?
Because numerous research studies clearly indicate that involving your employees in how things get done improves morale, which in turn positively impacts productivity, loyalty, and pretty much everything else that enables a business to grow and stay competitive.
Really it’s just common sense. Treat your employees well, give them opportunities to contribute, and they will be more motivated to consistently produce their best work.
According to Salesforce research, employees who feel their voice is heard are 4.6 times more likely to feel empowered to perform their best work, while another study indicates that organizations with high employee engagement outperform those with low employee engagement by 202%.
It’s hard not to perk up your ears and think carefully about how much you involve your employees when such significant numbers are flying around.
In this post, I’m going to be going through 5 ways for you to involve your employees in decision-making when it comes to process design.
In other words, I’ll be looking to offer you some practical, tried and tested ideas for encouraging your employees to contribute to the design of internal business processes. This will not only offer them a channel for empowerment, but will also improve process adoption as they will be built through collaboration and teamwork. It’s a win-win situation.
As we build businesses, we strive to make them successful in what they do and efficient in the way they carry that out.
Six Sigma is framework with dual American and Japanese origins which helps companies achieve both of these aims.
We want to take company processes and make them better, smoother, faster, easier – it’s what Process Street does. But having a complex process optimized to the highest degree, as Six Sigma advocates, is tough.
That’s why we’re going to look at Design for Six Sigma.
This will take the Six Sigma lessons and apply them to creating new processes or products. Importantly, it will help us set up these processes or products in a way which makes them ready from the start for further Six Sigma-inspired analysis.
According to Quality-One:
…[U]tilizing Design for Six Sigma methodologies, companies have reduced their time to market by 25 to 40 percent while providing a high quality product that meets the customer’s requirements.
In this article, we’ll look at:
We’ll run through the best practices of creating new products and processes in a way that they can be improved and optimized from the very beginning.
Don’t waste your time with poor processes. Start right and continue properly.
Read on to see how it works!
